Thanks for reading my book! The text of this book is freely readable but it's partly obfuscated. That means while reading the text of this book will slowly start looking like this: abu eoev hunawuop, sy ciks piizqe ekiykb iou zu xexo. Tviz gilsp hecuere eya byc'm joxg sa.

If you buy the book (click Buy MAKE— 50% off below), the text will instantly become decrypted and it will be fully readable like a normal book. You'll also get the PDF and ePub versions sent to your email. Enjoy reading!

I presented a summary of this book at Dojo Bali, watch it to get an idea of what's in it:

Because you have little time, here's the mega short TL;DR (too long; didn't read) summary of this book:

• 💡 Idea

  Get an idea from problems in your own life. If you don't have problems that are original enough, become a more original person. Don't build products that are solutions in search of a problem.

• 🛠 Build

  Build your idea with the tools you already know. Don't spend a year learning some language you'll never use. Don't outsource building to other people, that's a competitive disadvantage. Build only the core functionality. The rest comes later.

• 🚀 Launch

  Launch early and multiple times. Launch to famous startups websites (like Product Hunt, Hacker News, The Next Web), mainstream websites (like Reddit) and mainstream press (like Forbes).
  
  But more importantly, find where your specific audience hangs out on the internet (or in real life) and launch there. Launch in a friendly way, that means "here's something I made that might be useful for you", instead of acting like you're some big giant new startup coming to change the world.

• 🌱 Grow

  Grow organically. A great product that people really need which is better than the rest will pull people in. You don't need ads for that. Don't hire people if there's no revenue yet. Don't hire many people if there's revenue either. Stay lean and fast. Do things yourself.

• 💰 Monetize

  Monetize by asking users for money. Don't sell their data. Don't put ads everywhere. Don't dilute your product. Be honest that you need money to build the product they love and they'll be fine paying for it.

• 🤖 Automate

  Automate by writing programs that do stuff that you do repeatedly. Only automate if it's worth the time saved. For stuff that's too hard to automate or not worth it, hire contractors. Let them work as autonomously as possible. Where possible let robots manage them (for example by giving them alerts when things happen in your product). This lets you take time off, or work on your next business.

• 🚪 Exit

  Exit by not putting your company for sale, but letting buyers come to you. Filter out the majority of buyers that aren't serious. With the serious buyers left, negotiate a price by valuating your own company. Price it agressively high. Always keep the bargaining power on your side of the table. Get paid in cash, not stock and don't fall for the trap of earnout bonuses. Make sure you're prepared for the emotional fallout of selling (and missing) your business.

• 🤝 Ethics

  Not a chapter but important: be ethical, and don't cut corners on ethics. You'll be rewarded by not doing dodgy stuff like spamming, manipulating your users into doing stuff, growth hacking your search rankings or faking your social media, or abusing your power to compete unfairly if you're successful. If you make a good product, you don't need any of this. If you make mistakes, own up to them and say sorry. Be nice as a person and especially as a company. Karma always pays back in the end. Just being ethical and nice is a competitive advantage these days because most companies (and people) are not!

• 📝 Homework

  Homework: Each chapter ends with homework exercises that you can do. Instead of just reading, I'd like you to use this book as a handbook while actually building and shipping a product. It doesn't matter if it fails. But you need to do something instead of just read! This is not startup porn! This is startup life.

Thank you

The last years were a whirlwind of adventures while building all these products and being part of the startup ecosystem. I've met hundreds, maybe thousands of people while doing this. Writing this book is my final piece (for now 😛). And it wasn't possible without the help of a lot of people.

I'd like to thank every person who ever used my apps and websites, especially those who supported me financially by becoming a paying customer.

I'd like to thank all my followers on Twitter for supporting my work by giving me feedback, sharing it, and sticking with me through my ups and downs throughout this startup journey. Success sometimes makes you a dick (especially on Twitter!), and maybe I wasn't nice sometimes. So please forgive me and again, thank you.

I'd like to thank my family: my mom, my dad, and my brother Jeroen and Marijn for sticking with me and giving me true advice in times where it was hard to get objective feedback anywhere else.

I'd like to thank my girlfriend for repeatedly asking me "when are you going to finish that f*cking book?" for 2 years, but mostly believing in me when so many did not.

I'd like to thank my co-shipping friends: Marc from BetaList, Lowen, Andrey, Oskar, John from Ghost, AJ from Carrd, Courtland from Indiehackers, Daniel my Server Guy™, Xiufen Silver, Yury the Critic™, Jelmer (aka Dutch Levels), Amrith (aka the Shinbag), Vlasti, Suska, and Felix from Fastlane.

I'd also like to thank Patrick McKenzie (patio11), one of my biggest inspirations to start building stuff when I was reading his blogs on Hacker News years ago. Also Jon Yongfook who showed me you could build startups while nomading and not look like a broke backpacker while doing it but instead do it in style. And Derek Sivers who taught me to every day try to be warm, nice and humble. No matter how much you achieve. And Anthony from Hype Machine for always reaching out with advice.

Importantly I'd like to thank Jennifer de Walt for inspiring me with her 180 Websites in 180 Days project. If it wasn't for her, I wouldn't have made 12 Startups in 12 Months, wouldn't have made Nomad List and wouldn't be writing this book here. It's crazy how serendipity works.

I'd like to thank everyone in Work in Progress chat for keeping me productive and forcing me to finally finish this book (which took me too long).

I'd like to thank Product Hunt, and specifically Ryan Hoover and Andreas Klinger for always supporting me, giving great feedback and highlighting my startups repeatedly. And in a bigger way for creating this whole indie startup wave that I am benefiting from so much.

All of you, and you now reading this book, have changed my life forever. Thank you.

Why did I write a book?

I never wanted to write a book. I have to be honest to say I hardly read books myself. I think it takes a certain amount of hubris to put your thoughts in 200 pages and think you actually know something well enough that you should share it with people. But then all of you started buying it, so hey, let's do this!

I think it's stupid to read lots of books about doing something (in this case startups) and then believe you're actually learning something from it. Because most successful people I know learned mostly everything they know from practice. Just by doing things.

Books are also outdated by definition. The moment I write this sentence and you read it (weeks, months or years later), I might have already changed my mind.

Then there's the entire survivorship bias, it assumes that what worked for me will work for you. But it probably won't. Because time has already changed and I will never be able to put on to paper all the variables that have attributed to things than went successful for me. I really don't like to give people false promises. Which is what most other books do. No, this book won't make you successful. That's all up to you.

But I do want to write a book

Even with all these things stacked against writing a book.

I want to write a book, if only because I see so much bullshit going around in the world of startups and tech. The media is presenting startups in the wrong way. People think they need to build billion dollar companies. They need to fly to San Francisco and build a "network" and get $10 million dollar investment from old rich guys. They need to hire 10x power developers and work them for 100-hour work weeks while feeding them pizza and soda. It will be great, they said.

But it won't. It'll probably suck. And you probably won't get rich. Because the odds of a venture capital (VC) funded startup are by definition stacked against you. Only 10% or less exit and that doesn't even tell you if the founders make good money. There's giant company exits where the founders barely made money. That's why I'm writing this. To show you, you might be able to do it differently.

The indie way of building a startup

What's the alternative? How about this: do things yourself and build a nice side project, that then can maybe turn into a bigger project, that then maybe becomes a company that makes you enough money to quit your day job and stop working for the man. Enough money to build up good savings, that if you invest well, will give you a nice early retirement. Your own company that can give you a little more freedom in your daily life, so you can spend it with friends, your family, your pets or just doing the things you love. Which in the best case is actually building an app, project, startup or company you love to work at/on/for!

I want to make bootstrapping great (again) #MBGA

This way of building a company is called "bootstrapped". Which means you're self-funded. You use the resources you have to get started. The odds of building a successful bootstrapped business are way higher than building a venture funded billion dollar company. Because the goal of a bootstrapped business is much more reachable. You don't need to do a billion dollars in revenue. You're already there if you can pay yourself enough to live from. Any money that comes extra is even better! You'll probably have less stress, be happier and be therefore a better friend, lover, partner or parent. Just....relax.

The coolest thing about bootstrapping it is that it doesn't exclude "going big" later. Venture capital investors LOVE to invest in companies that already have proven revenue. And that's literally what a bootstrapped business is. You'll be miles further than the person next to you pitching with just a PowerPoint deck. When you go for millions of dollars of VC investment on day one, it means you do exclude building a healthy simple business. Your company is now strapped to a rocket and you need to go big or explode. That's why I think bootstrapping is the better way to build a business now.

I really, truly, honestly want to see the mainstream startup narrative change into one where bootstrapping, revenue and actual profit is "cool". Writing a book on it with a proven framework people can apply, may help accelerate this change.

There's a personal legacy aspect here: if I can have a small influence in changing this, it feels good as a person. It's nice to change things for the better. And if it doesn't, well, thousands of people paid me money for this book, so it's a nice backup for me in case I go bankrupt.

Why should you listen to me?

Because I went from really scrappy side project to profitable company with users a few times now. Most times it failed miserably, but a few times it worked out for me.

At time of writing, my website Remote OK just became the most visited remote jobs board in the world with 3 million monthly visits. Nomad List is near that amount too, and ushered in a new era of digital nomads and remote work from 2014 onward. They're both manually built by me, profitable with high margins (up to 95%), and highly automated. I was Product Hunt's Maker of the Year twice. I've launched my startups to Reddit's front page twice. I grew one of my projects into $100,000+/month revenue, then $200,000+/month revenue and together now to over $3,000,000/year, while blogging and tweeting about all the personal ups and (lots of) downs for the past years. I launched Rebase last year which went from $0 to $50,000/month in 30 days. I recently launched Avatar AI which went from $0 to $100,000 in 10 days! My projects together are now valued at anywhere from $10 million to $40 million depending on what the market would pay for it. And I did it mostly by myself. Most of my other projects failed (some miserably), but I was able to get an idea to success a few times.

There is a good chance that there is strong survivorship bias at work here though. Remember that. The people who try and fail don't write books how they failed. That means my entire perspective is probably biased and skewed. You've been warned.

This book is my entire brain dump

I've been getting thousands of questions the last few years. I think if I started answering them I'd simply not get to working on my own projects anymore. That's why this book is the easiest knowledge transfer from me to you.

Literally every single thing I learned in the last few years building bootstrapped startups is in this book. It's my entire brain dumped on paper. It can be messy but it's everything I know. I hope it'll be something like giving back to the community and people will use it as guide in becoming indie makers and ship products. I've seen the drafts of this book already applied in hundreds of launched startups (because people will usually send me a message), which is super awesome. I'd love to see more. Having some positive influence on people's lives is a lot more interesting to me than more revenue, at this point.

This book is continuously updated

I'll be working on this book just like any of my startups. It's a continuous project. I'll keep updating when I learn new things.

App, site, product, startup, business

You'll see these terms in the book used somewhat like synonyms. Because most of the theory in this book applies to all of these. Sites these days are like web apps, and apps are more like sites, together they are products and a few of these products make up a startup which in turn is a business. Generally, they're all the same thing.

You'll need persistence, and luck

You may need to try shipping 10 to 30 products for 1 to 3 years before you have anything that works. That's how this approach works. You build stuff and see what sticks. I don't know anybody who shipped one product and instantly became successful. It takes a long time to "get" it and even then it's a lot of luck and timing. If something doesn't seem to take off early on, it probably won't take off later, so make something new and try again.

As I, and this book practice radical honesty, there's a chance nothing you make will be successful. But by doing you'll have figured something new out, that might lead you to somewhere else, that will make you successful. Startups, and life, are about constantly pivoting when things don't work out. If you don't take action though, you can be sure nothing will ever happen. Stagnancy kills. So ship.

🚢 Always keep shipping.

Practice

I want you to learn from actually shipping a product. This book is just ideas that might be wrong or right, and biased, but your own personal practical experience will be the thing (if anything) making you successful. Not this book! This book is just me pushing you to go sit on the bicycle. Now learn to ride it yourself. Practice is everything. Get your own style. And most importantly, ship.

To avoid all those books with theories that are unproven, I felt on a very meta level, I wanted to write this book with the theory described in this book. To prove that if I could produce and sell this book in the ways described in this book, it'd somewhat prove the theories might work. So that's what I did.

Before even writing a single line on it I announced this book and opened it up for pre-orders:

The landing page was literally a Typeform telling that I wanted to write a book, but it didn't exist yet, and asking for $29.99 to support it.

The only thing people received after paying $29.99 immediately was an empty Workflowy list where they could write what the book should be about specifically. That gave me immediate feedback from customers what they wanted me to make. Just like a startup.

Thousands of people pre-ordered the book (quickly netting $50,000+ in revenue at $29.99 per pre-order) and there was thousands of items in the Workflowy list to write about. I went through it regularly and tried to re-order it to find patterns. I found I could divide up all questions people had in the different stages of startups. Ideas, building, launching, growing and monetizing. Everyone was at a different stage and needed different questions answered.

I then started writing the first chapter. I wanted to do this by "building in public" too. Or in this case, writing in public. I made a Google Docs text document and started writing.

But not before I started a live stream on Twitch of the writing process of course. I wanted to live stream most of the chapters. It helped me because, as you may know if you've ever written a book or thesis, the procrastination of writing can become incredible.

Every time I finished the draft of a chapter I sent it out to all the pre-order customers. And they could review it as a Google Doc again.

Only the final process of writing this book (where I'm at now), was done by myself. Collecting all the content, cleaning it up, rewriting it and making editorial decisions on what should be in it. But 90% of the process was out in the open.

And that's exactly how I have built and would build startups: launch early and build with/for your users.

Introduction

This first chapter is about how to get ideas for a startup.

Solve your own problems

The most important thing is to find ideas from solving your own problems. You do that by looking at your own life and observing what your daily challenges are. Then you see if you could make those challenges easier using technology. If you solve your own problem, it's very realistic that there's many more people like you who would also love their problem solved. And that's pretty much what a business is. Solving lots of people's problems in return for money.

In startups, this business can be in the form of an application, a website or even only just a physical service tied together with some technology.

Your problem might just be everyone else's

My most successful project is Nomad List. It's a platform for remote workers and travelers to find places to go to and meet other people when they're there.

When I built the first version of Nomad List, I was traveling through Asia. I was living in Chiang Mai, Bangkok, and Bali. I knew these places were good for digital nomads, but I didn't know what other cities to visit. I'd go to Singapore, and discover it was nice but also very expensive. I'd go to Vietnam and realize wow it's really cheap here, but the internet is unusably slow. I was looking for cities that were cheap to live, had fast internet, and warm temperatures. I thought "Okay, maybe just make a list of cities with that data?". It was just a private spreadsheet first. I added about 25 cities' temperature, internet speed and cost of living. Then I wanted to share it, I tweeted the URL.

But something was off. When I looked back, someone had hacked my spreadsheet. There were now about 75 cities and it wasn't just temperature, internet speed and cost of living. There was safety, best coworking space and climate added as columns. Instead of sharing it as "read-only", I had accidentally clicked "editable by everyone". Suddenly there were hundreds of people adding data about their cities, and the cities they'd been to. After a month, thousands of people had added data about over 250 cities.

This is a good example because I just wanted to solve my own problem, and it turned out it was thousands of other people's problem too. Your own problems are nice because often they're quite niche level, meaning you'll have enough other people with the same problem to be your user, but not enough that some giant company has already done it.

You are the greatest expert at your own problems

Even if it's not always successful, the concept of solving your own problems is a great way to find ideas that might be viable. A lot of people don't do this. When you try to solve problems that aren't even yours, like somebody else's, you can do that but you are not an expert in the problem area.

For example, I could make a health care app which registers patients and their health situation, which diseases and ailments they have, and where they are in the hospital system. But I'm not a doctor. I've only been to a hospital when I was sick. I have zero expertise on health care. I don't know the problems doctors have.

I can look at the entire industry from an outside perspective and think: "Okay, we need to solve this problem. There's a lot of money and opportunity here". But I still don't know anything about it. I'm just not an expert in the problem space. And until I become a doctor, I probably will never be.

You want to find ideas from your own problems because you'll be an expert on them immediately.

How well do you need to know a problem to solve it?

Somebody asked me, "How well do I need to know a problem to make something for it? How much can I learn along the way?".

I think you need to know a lot about the problem you're trying to solve. Once you have traction and your website, app or startup works, you can learn from user feedback and data you collect then. But that's useful once you're already running. It won't help you find ideas that are suitable for you to execute. First-hand experience with the problem you're solving is best.

And not just at the start. When your company grows, and you stop becoming the target audience, you face a big risk of not understanding the customer anymore. A good example is in hip-hop, a rapper comes from a low-income ghetto, gets success rapping about that world, then gets rich from the success, loses the inspiration of that world since he/she now lives in a giant mansion and their career is over.

Personally, I saw this happen with myself. For awhile, I took a break from traveling as a digital nomad and the product suffered. Now that I'm back on the road, I see where my site sucks. For example, it doesn't work well when I visited smaller towns where there's hardly any nomad activity. So I lowered the membership price of Nomad List and started focusing on just getting more people in. As that's more important short-term than making money. I wouldn't have realized this by staying home.

Problems are always changing, as are markets, as are people. If you are your target market, that's perfect. You just evolve with it. The founder of Boosted Boards, an electric skateboard, said:

"We just wanted to make skateboards for ourselves and there was no real good electric ones. We built it for ourselves. We knew exactly how we wanted it to feel when driving. We knew what people wanted because we were the target market".

I'm starting to repeat myself, but that's because this is a repetitive theme with successful companies. And opposite: a repetitive theme with failing companies is founders who have no connection to, expertise on or passion for their industry.

Be more original, and your ideas will be original

There's an issue in itself with only solving your own problems. What if you're not as unique as you think? It takes only a slight glimpse at current startups ideas to see that everyone is making the same stuff.

Everybody's doing a to-do list app. Everybody's doing productivity apps. For a decade, people have been making apps to find your friends on a map. Everybody's doing some kind of photo sharing app. These are basic ideas that everyone has. And they're too obvious.

Everybody's doing them because everybody has the same problems. So how can you find problems that are actually unique and original? Well, become more unique and original yourself. I would have never built Nomad List if I didn't go traveling and working.

So, you need to do stuff that makes you explicitly very different. It will get you more unique ideas. That's super cool, because now you have two great attributes of an idea. It's not just unique, but it's also something you're an expert at since you've done it yourself. Even if you launch and get competitors later (like I did) because they see you're making money and it's a good market, you'll still be in a better position than them because you're real. You've done it. You're an expert in the problem you're solving.

I would be bad at making an app for doctors, but if I was a psychiatrist, I'd probably be able make a very good app for psychiatrists, since I'd know all about it. Part of the Lean Startup approach dictates "talk to customers to find problems". That's nice and all, but then you're still working from an outside perspective. I'd say, just focus on your own problems.

Also, stop reading books to develop yourself or get ideas. You won't get them from there. Or if you do, there's lots of other people reading the same book probably. Get ideas from your life experience. Get outside. Become original. Do crazy stuff that you're scared of. Jump off cliffs (do it safely). Ask people you like out (scary but nice). Walk into random office buildings. Jump fences (but don't storm the Capitol Hill, thanks). Crash hotel pools. Whatever makes you different. Don't be scared! Live.

The downside of solving only your own problems

There's a strong and somewhat valid criticism on the philosophy of solving only your own problems.

If you're a wealthy guy from a Western country, you're probably going to solve problems that make your already pretty good life better. You're not going to solve problems that women or people with other genders have, because you don't experience their problems. You're also probably not going to a developing country and solve the problematic garbage situation there. It's the privilege argument.

I get it. And I see the criticism there, but then, it's hard for anyone to solve a problem outside the context of their own subculture, city, country, continent, region, income class and gender, because they're not experts on it. And maybe that's not as bad as we think. If we can democratize access to computers and the internet (as we're doing now), people anywhere can focus on solving THEIR own problems and reap the financial (and other) rewards from doing that. And isn't that much better than having a white guy do that and reap the rewards?

Always start from the problem, not the solution

A lot of companies start not from the problem but from the solution. This is one of the biggest mistakes you can make. Technology needs to solve a problem. If you make a solution for a problem that doesn't exist, it might look sexy technologically, but it won't get users.

When new technology becomes available people want to use it to build something. A great example is the endless amount of apps that have appeared since smartphones got GPS chips a decade ago. The first thought is, okay, let's use this to track each other. So you make a map with friends on it and where they are. This has been tried over and over and it's still a pretty terrible idea. I don't have a strong curiosity to know where my friends are and I don't necessarily want them to know where I am (due to privacy). The problem doesn't exist. When I meet up with friends, we simply say a place we're meeting up and we can find each other.

Now a good example where this technology is used to solve a problem would be Tinder. It does use your GPS location, to find people around you to date. That works because you don't want to match with people on the other side of the world. It solves a problem and the solution is enabled by available technology. The problem should always be first, not the technology, not the solution.

To get big, you have to start small

Niches are specific market segments that are shallow enough to easily access, with not many players in there. Niches are a great start because they're usually too small in economic value for big companies to attend to. They're also the perfect size to market a new company towards.

Niches go against the ridiculous "go big or go home" attitude that the rise of startups in mainstream media pushed from 2006 onward. But that attitude isn't realistic. Because most big companies started very small. If you start big from day one, it's the wrong way to go about it. People don't like niches because they're too small for people's ego's.

But niches are much more profitable than you'd think. If you have "just" 1,000 people paying you $83.33/month, that's $1,000,000 in revenue in one year!

How to make $1,000,000
Make a	$5,000 product for	200 people
Make a	$2,000 product for	500 people
Make a	$1,000 product for	1,000 people
Make a	$200 product for	5,000 people
Make a	$100 product for	10,000 people
Make a	$10 product for	100,000 people

How to make $1,000,000 w/ subscriptions
500 people pay you	$167/month for 1 year
1,000 people pay you	$83/month for 1 year
2,000 people pay you	$42/month for 1 year
5,000 people pay you	$17/month for 1 year
10,000 people pay you	$9/month for 1 year

Start with a micro niche

Let's say you want to make booking software for hairdressers. That could be a niche. But how many hairdressers are there? Probably millions worldwide. Why not go even more niche? Booking software for hairdressers that focus on African hair. Now you're talking tens of thousands maybe. That's a good start. Let's say you captured only 10% of those 10,000+ hairdressers that focus on African hair, that could be 1,000 customers paying that $83/month making you a million-dollar bootstrapped company!

From micro niche to multi-niche

If you're at a party and someone asks you what you do and you answer you make booking software for African hairdressers, you might think it's too basic, i.e. you're not "changing the world" with this. But you shouldn't. Because first of all, you're probably making good money off those 10,000 hairdressers paying $100/y (that's $1M/y in revenue already!). And if you've validated your startup in that niche, you can expand to other niches. What about Asian hair? White people hair? Step by step you move closer to the entire booking for hairdressers market. Why do it step by step? Because you can easily go smaller again if you fail. And try to expand in another direction. It's like a lightning shock in slow motion, it tries to find the path of least resistance. Your company should be doing the same thing.

From multi-niche to adjacent markets

Now let's say you have the entire booking for hairdressers market, what about booking for nail salons? And tattoo shops? Now you're doing restaurants. Now what else do all the shops need? A point-of-service payment platform. Okay you have all these shops as customers already, so you can easily sell this new service to them too (and best of all test it on them first). You then scale up frm multiple niches to adjacent markets.

From adjacent markets to becoming a platform

With the experience from payments for physical shops, you move to virtual payments too. With lots of luck, you'll be one of the biggest payment gateways in the world. You'll go into ecommerce with virtual storefronts for the physical shops of your customers.

You just became big by starting small!

See what happened here? You became big by starting small. Most people do the opposite and crash and burn. They want to build that giant payment platform that will change everything. But hardly anybody started with that. Facebook was a Hot Or Not app by Marc Zuckerberg. Apple was a personal computer build kit for amateur hackers. Microsoft was a tiny software agency that re-sold MS-DOS from another developer to IBM. Google was a small academic experiment to search Stanford University's local intranet. Get it?

Stop. Thinking. Big.

Think small first! You'll be big at the end!

Your idea does not have to be earth-shattering

I don't think your idea should be earth- shattering. If you look at most big startups, their first idea was not earth- shattering at all, most of them. Think Uber. They started as an app where you can simply call a taxi. Right? Then it grew into an entire transport solution. The long goal is self-driving cars, that transport everything and to replace the entire transport and delivery industry.

All that started with a taxi hailing app. Your first idea does not have to be (and probably should not be) earth-shattering.

You start with something small. Don't think too big. Then slowly, you can get to the big part by extrapolating, scaling your idea to a bigger market, from a niche market, and to a bigger more abstract idea.

With Nomad List, I started with a list of cities with cost of living and internet speeds. Then I scaled that up to a social platform for digital nomads. Now the long-term goal is an entire internet platform for the future of remote work. That means more tools for nomads, remote workers and businesses that embrace this future. That all started with a database of cities, that's not earth-shattering at all.

The more I talk with people in the startup world and they tell me like, "This idea is going to change the world. It's going to be a billion dollar company." Those are usually the ones that fail really, really bad. The ones that go really well, and I know from seeing friends around me, are the ones that are people who are really modest and they just say, "Ah we just want to fix a small thing. Then okay we fix it. Okay. What's next? What are we going to do next." They do probably have a long-term vision, but focus on the small stuff every step of the way. Because that's how you get big: by focusing on small steps. If you can't even do the small steps right, how are you going to get to the big part? Right?

Don't focus on the idea that is earth-shattering. Just start with something basic. Virtual reality is an industry that will be earth-shattering, but you don't have to have an idea that's earth-shattering. You can start with a basic, little virtual reality game/app (like I'm doing now) and slowly add functionality until maybe it becomes like the next virtual social reality world where we're going to live our lives in.

You don't know what you're going to end up with. That's another point. You need constant feedback from your users in the markets to see what people want and what people use and whatnot. You can't just think of that. You can't think big immediately. You have to start small.

Create a list of ideas and keep track of them

A good start if you're looking for ideas is to keep track of any you might get. How you keep track of your ideas is up to you. I now use Workflowy and previously used Trello for it. I have a few different lists. The first is for "Concepts", that's rough ideas. Then if one of the ideas looks good, I move it to the "Promising" list. If I actually start executing them I put them in the "Building" list. Then if it's done I have a "Success" or "Failure" list. When it's a failure, I usually also write inside the card why it failed in a post-mortem that's one sentence long.

The first list of basic ideas has zero limits in how weird or crazy the ideas can be. This is on purpose. There shouldn't be any judgment on your first basic creative premise. It can evolve into something more practical later.

The thing with ideas is, at least with me, that they keep coming back in my brain. I'll get a basic hunch, then weeks later it comes back, and then months later it'll start to manifest in my mind. Then sometimes even 2 years later I'll finally start executing it. This is great because your mind is like a rice cooker for ideas. They need to get ready before you can put them out and build them.

This list of ideas doesn't have to be physical or virtual, it can also just be in your mind if that works for you. As long as you keep going back to ideas and see if they have evolved to become worthy of actual execution.

Should you make ideas alone or in a group?

I think collaborations can be very dangerous. Because if you work with somebody else in a team, there's a big tendency of groupthink, where everyone starts hyping each other on the value of the idea. The prototype might only get mild validation from paying users, but you're working with this group and you're already so crazy about it that it doesn't really matter what users pay/do/say. That's very bad. It should only be about the users.

I've been in these rooms, I've seen it happen. "I"m telling you Joe, we've got something really good here". No, we don't care. It should be only about customers. You see a lot of startups go wrong because they have this group think in the beginning and it's actually not rational thinking. You're more rational on your own. Obviously, collaborations can work with idea generation too, but I think the most important part of idea generation is getting ideas yourself, then talking to people, customers, users to evolve them. Not talking to your teammates how great your team's idea is.

The worst is to be with people that just confirm what you already think. The best is to test your ideas as quickly as possible. Even asking other people for advice is kind of bullshit. You can't ask "will this idea work". You need to ask the market by building it! Nobody knows until you launch!

Don't be afraid to share your ideas

The most elementary mistake people still make is not sharing their ideas. No, people won't steal your idea if they like it. And even if they do, they probably can't execute it as well as you. And even if they do, you're not a snowflake! There's thousands or even millions of people with the same ideas as you. Stop thinking you're so special! Ideas are a dime a dozen. Everything is about how you execute.

Idea

x

Execution

=

Business

Bad idea	=	0
Good idea	=	10
Great idea	=	20

No execution	=	$0
Good execution	=	$100,000
Great execution	=	$1,000,0000

"To me, ideas are worth nothing unless executed. They are just a multiplier. Execution is worth millions. To make a business, you need to multiply the two. The most brilliant idea, with no execution, is worth $20. The most brilliant idea takes great execution to be worth $20,000,000."

— Derek Sivers in his famous essay "Ideas are just a multiplier of execution" (2005)

You shouldn't be scared of sharing your idea because execution gives the idea its details and specifics. That means 10 people with the same idea will execute it in 10 completely different ways.

The benefit of being able to share your ideas is that you'll be discussing them with everyone. Potential customers, vendors, suppliers, whoever. Everyone will have some input on it which you may or may not use as feedback. Again, the market remains the most important feedback though.

Not sharing your idea is stupid because it'll stay only in your head. You for sure won't be objective at judging it since you have something called "optimism bias" which is "the tendency of individuals to underestimate the likelihood they will experience adverse events", e.g. you think it'll definitely be very successful.

It doesn't matter if people say "that idea will never work" because they're not the validation. The user paying/using it is the validation, not other people judging your idea! The point of sharing your idea is thus not to get people loving it or hating it. The point is that you get your brain working outside of its comfort zone (of talking to itself) and you'll evolve your idea. You'll come up with adaptations of your idea, or entirely new ideas by talking about it.

Conclusion

To get ideas, try to find problems in your daily life. You're the foremost expert at problems you have, more than anyone else who doesn't have them. If you keep coming up with the same ideas as everyone else: try to make yourself a more original person by actively experiencing different things. Don't shy away from taboos and fringe ideas, that just mean you're ahead of the curve, they might become the next big thing. Don't think big, start thinking small first, then take it one step at a time, you'll become big by starting small. To avoid groupthink and drama: work alone, especially early on. Share your ideas freely to get other people's input on them. Log every idea you have, filter them, and see which ones you can execute upon.

Resources mentioned

• Workflowy
• Trello
• Stripe
• Zapier
• Intercom
• Olark
• Typeform

Your homework

• Spend the next 7 days making a list of problems you have in your daily life, they can be small or big, try to find 3 ideas per day, so that you have at least 21 at the end of this week.

Introduction

You made it to the second chapter. We'll now discuss how to build your idea.

In the previous chapter we looked at how to find ideas for your product. To avoid getting stuck in an infinite loop of brainstorm and bullshit, you want to start building as soon as possible. The faster you get it out, the faster you'll see if people want to use it, how they use it and what other features they want to see you build. Without shipping, it's difficult to get any idea of what they want. There are obvious exceptions here: Apple hardly uses any focus groups or user testing, they choose to ship the very best (according to them). That's fine, but you're not Apple (yet).

Build fast and minimal

While a decade ago development time was long and took lots of planning to get right, today we can go from idea to basic product in a matter of days.

We have cheap and easy to set up servers (virtual private servers or VPS, like Linode and Digital Ocean), and platforms as a service (PaaS, like Heroku) that take out all the difficulty of setting up your own server. Server operating systems like Ubuntu have become relatively simple to set up with tutorials readily being available online. The web server software itself has become fast and simple too: NGINX allows us to set up a basic default server that doesn't need much further configuration. Languages like Ruby, JavaScript, PHP and their frameworks like Ruby on Rails, Meteor, Laravel make it easy to build products by skipping the ground work.

It's fine if you don't recognize a lot of the terms in the previous paragraph. This isn't a technical book. And the tools with which you make your product don't really matter in the beginning (and not even that much later either).

My point is, the speed of the development can be very fast now. And the zeitgeist of our time is transient too. Everything moves fast now, and where in the past people would use an app for days or weeks, now you literally have seconds to make an impact, or they close/uninstall it. So you have to move fast to stay ahead. Another attribute of our zeitgeist is minimalism. Users finally accept minimal interfaces and minimal functionality, as long as an app does what it says well. There are single-purpose apps now that just do one small thing very well. Many of them have been quite successful.

Downsides of fast development

There are downsides to this culture of fast development. There are products these days which are still littered with bugs when shipped. They might not work well on all mobile devices. They're not tested. There's products that are launched and work great in the first week, but then their developers stop maintaining them and they break after a few months. The remaining users get annoyed when the app stops working. With development being fast, rough and dirty, so are the results.

The other downside is you don't have the time for sophistication and details. Code has a higher potential to become an epic mess of spaghetti because there's less architectural planning involved. But then again, you can always rewrite code right? At least you've shipped. Users don't care how your code looks.

Your enemy is perfection

The reasons you should launch fast are to avoid inaction due to perfection. You should start avoiding striving for perfection now and maybe later too. This applies to all phases of doing a startup (and maybe even life), but especially the start. Perfectionism is detrimental because 9 out of 10 times it doesn't make things better but just creates inaction. You'll have 50 meetings, 100 iterations of an idea or feature, just to get it right, when actually you should have just gotten it out of the door immediately and let people use it (and learned from them using it!). Perfectionism is necessary in smaller details of your service or startup, but not in the entire thing because then it will simply paralyze you with inaction and fear that what you do is not perfect. Nothing is perfect at the start. Things become perfect through lengthy iterations!

If you're in the early stages of a company, you want to get out stuff as fast as possible. Actually, overall I think in the entire stage, it will be useful to do that because users love new features. They love to test new stuff. They're actually pretty okay getting into bugs. They know development is difficult these days. I mean Gmail was in Beta for a decade. People are fine with errors, as long as they can use something new and as long as the errors get fixed, and if they have some way to tell you the feedback about the errors, for example. I think getting stuff out the door is the number one priority.

Avoiding perfectionism is a skill you have to develop. You need to learn to be fine with everything being not fine. Not everything will be perfect and high quality. Maybe your website will have the wrong images, the wrong background colors and the logo color doesn't match the branding text in the rest of the page. Is that important? Really? It's okay for a day. It needs to be fixed at some point, but it's not a priority. The product works. Prioritize perfectionism. Perfect what needs to be perfected now. The stuff that's low priority, don't put too much effort in it to perfect it.

You'll always have time to perfect stuff later. You can always iterate and develop it to be great later. Why not perfect it step by step? Make small improvements.

There's a limit to this though. Don't make shitty products. With minimum viable products there's been a rise of people shipping products that look bad and hardly work. A first prototype should function really well. It's fine if there's some bugs on the side, but the core functionality should be operational. It should look at least OK, otherwise you simply turn people away. Minimum needs to be minimum good.

How viable should a minimum viable product (MVP) be?

The bad MVPs we're seeing recently are creating a counter movement against the lean product development trend. And that's understandable. A lean or minimum viable product doesn't mean it can be shit! It has to actually function, users have to be able to use it. Bugs are fine, but users should be able to report them instantly (like with a feedback chat box pop up). You'll also have to fix bugs fast or people will get annoyed (and you'll just grow more and more bugs). Making a minimum viable product means it has to be viable, it's not an excuse to be lazy and make something half-assed. So it's all about balance. Make something great that functions and it can be minimal. But make sure it works!

Build yourself or outsource

Many people ask me if they should build their product themselves, outsource it to other people or hire full-time employees to build it for them.

I have a pretty extreme opinion about this that goes against the grain of what most say. But I think I'm right because times are changing.

DIY vs. people who hire others to do it for them

I think you can get quite far by letting other people develop your product for you, but the problem is that in the long term you won't be able to have the same speed as a product maker with development skills.

To give you an example: my day usually starts with waking up, showering, having some coffee, seeing what bug on one of my sites is emailed/tweeted/shared with me today (someone sends me a bug report almost every day), and I'll see if I can fix it immediately. Then I'll see other stuff on my site that I don't like, and I'll just change it on the fly. All of this usually takes a few minutes. Those are just small tweaks every day, but over a year that's like 300 to 1,000 small tweaks which add up.

Now imagine if you outsource all of this, and you have to ask 1,000 times for a developer to tweak this and that. For me, a small tweak or bug fix will take just a few minutes because I can do it myself. But for you, each tweak takes a message to your developer, who then has to be working that day (and awake!) to get it fixed. He might have to do a meeting about it with his team. So it might take a few hours, or days, or weeks.

Now imagine if we have the same site and you and me are competing. In the time you've sent a bunch of emails to your developers, I've already pushed 5 bug fixes and added 2 new features to my app. Who's going to win here? Who's faster? Not you!

Now think about your users. They're now stuck with a bug for 3 days because your developer is hiking up a mountain in Peru for holiday. I fixed that bug while having my coffee in the morning in 5 minutes. What will your users like more? Your broken app or my working one?

It's not all roses though. Doing everything yourself in the long-term probably doesn't work. If you've proven a business model, it's probably smart to keep repeating it (by scaling it up), getting people to work FOR you, with you managing the operations instead of micromanaging and fixing tiny bugs. But that's not what this book is about. We're talking about the beginning. In that case, DIY always tops outsourcing for me.

DIY vs. big teams with VC money

I've seen countless real life examples of VC-funded companies spending loads on building giant development and design teams, or paying the same money to outsourced development and design agencies. There's lots of exceptions where it went right, but mostly in the beginning this just slows you down terribly.

There's been about 5 big direct Nomad List competitors come and go now that have been VC-funded from 1 to 10 million dollars in funding with teams from 10 to 30 people that made the same site as me. But they all didn't go anywhere.

While working alone in my underwear on the side of my hotel bed with my MacBook and my coffee, I was able to outcompete million-dollar VC-funded teams of 30+ people in an office in San Francisco with Aeron chairs, oakwood meeting desks, $20,000 espresso machines, bean bags and ping-pong tables.

That's a really cool thing about the time we live in. It's a pretty fair race. You just need to make a better product than other people and it gets rewarded by people using it.

When starting up, you don't need a team if you have the skills yourself. You don't need startup capital if you have the skills yourself. And getting the skills yourself isn't that hard if you can search every question on Google. And in my opinion, having those skills sets you apart.

You don't even need to be great at it. I'm not great at programming or design. I'm pretty average. But because I can do it all well enough, I have an advantage over many people, teams and companies who are specialized.

My gripe with venture capital in terms of building products

My social media outrage might make you think differently, but I don't hate venture capital. It has its function and place. But I don't like to see (other people's) money wasted on bullshit. And there's plenty of VC money funding bullshit. The costs of building a startup (especially, especially in the beginning) are almost $0 now. That is, if you use your own current skills.

This is relevant because venture capital money can destroy the build process before it's even begun. If approached wrong, raising money means you can skip the actual product validation (if people want the product) and finding a business model (because you don't need money to survive, you have funding). It lets people spend lots of money without having to see any (positive) results for it for a long time. That causes people and companies to be jaded. It's not natural for humans. The natural tension of having to survive is healthy and it makes people act in superhuman ways.

There's always the story of the son or daughter of rich parents who could never find a job until their parents cut all spending on them and suddenly they found a job (because they HAD to get a job to survive). I think the same applies to companies. If you don't need to find a business model (to survive), you're not really going to prioritize looking for it either.

Bootstrapping vs. venture capital

Bootstrapping has become an advantage. You keep your costs low, naturally. You get zero of the bullshit attached with VC money. You maintain full ownership over your product and its roadmap (where you want to go with it). You maintain full ownership over the equity so that when you sell it later, you'll get lots of money (instead of just a diluted 5% because VCs took the rest).

And in our times you don't really need a lot of money to build something yourself. A simple web server is $5/month. A code editor like VSCode or Sublime Text is free. To make iOS apps, XCode is free. An Apple developer license is $100/year. Not a lot compared to the money you can make back from it if you can get people to use your product and pay you hard dollars for it.

Bootstrapping has become a very viable option for most software-based startup ideas. Whereas, venture capital has become tedious to get (schedule 6 months of meetings), limits your freedom (grow crazy big or die) and not really necessary at all. Did I mention how much less stressful bootstrapping is, yet? No, well it is!

The importance of keeping costs down

In the early stages of any project that's not funded, keeping your costs down is your biggest priority. And if you use your own skills to make the basics, that's a lot of costs saved. Developers these days are crazy expensive, due to high demand for them. Most dev's go for $50 to $250/hour. Just the MVP of any small app will already cost roughly 100 hours of work. So there you go, that's $5,000 to $25,000. A fully functioning app will cost thousands of hours, from $50,000 and up.

That's a lot of money if you don't have a lot of money.

So, if you have access to a big money pile, then why not, go and hire some people to build it. But you'll still be competing with a lot of DIY-ers that don't have that cost, and you'll want to get your costs back at some point in the form of revenue. If your development costs are so much higher than the rest, you'll also need to make a lot more money than the rest. Possible, but hard. Especially in the beginning.

Now, the worst you can do is contact a developer and ask them to work for free in return for a 50% share of profit, while you get the other 50% because you came up with "the idea". It's become a startup trope and it's ridiculous. The market value of an idea without execution is $0. So either you get REAL skills (an MBA != skills), or get money to pay developers. Paying with future equity is ridiculous, it's like paying with a $5 lottery ticket. Don't make a joke out of yourself! Nobody works for free anymore. You have to understand, as a developer you can now make $150,000/year as a starting salary in San Francisco. Do you really think anyone cares about your startup idea of a random person such as yourself? Not unless you have something to bring to the table, like money or skills. Some people used to add connections to that list, but I don't really believe networking is important in this age anymore. What's important is the product and to make it you need money or skills.

To build, should you learn to code?

Yes, I'd recommend you learn it. It's only getting easier now. Learning to code seems steep for newbies. But people approach it wrong. You can probably ride a bicycle, right? When you started "learning to ride a bicycle" did you think you'd be Lance Armstrong? No. And you probably aren't. You can just ride it, but you're not competing in world championships.

It's the same with learning to code. It doesn't mean you have to be great, or even good at it. Just know some bits so you can throw stuff together. When I code, every day I have to Google how to do stuff I don't know. Coding is continuous learning. You can ask any programmer and they'll answer the same. The good thing is, there's so much information on the internet nowadays. Almost every problem you face, someone else probably had before you.

If you're looking for ways to "learn to code", I'd say don't go for courses, bootcamps or mentors. They usually cost a lot of money and they don't teach you the core of coding: figuring it out yourself. That's the biggest skill. Fiddling for hours to days to get something working. Not giving up and keep trying. And then suddenly: EUREKA!

If you want to learn to code, my advice is: try to build your idea with HTML and CSS and some JavaScript and see how far you get. Just Google every single thing you don't know. Start with "how to make a HTML page". Then "how to make text colored in HTML". Then "how to make a button in HTML". Etc. Keep searching. You'd be surprised how far you get. This is how I (and many others) have learnt to code. Figure it out for yourself.

If you really don't want to learn to code, read on as I'll discuss how to build a basic app without a single line of code later in this chapter.

Tools

Which tools should you use to build?

I'm a strong believer that right now you should use whatever tool works best for you. What tool do you already know? You've already worked with Ruby once? Was it fun? Use that. You've already worked with PHP? Then use that.

What you should definitely NOT do is listen to programming hipsters on the internet telling you which language is best.

Here's a little secret: The people discussing what programming language is best are not shipping products. The people who don't care what programming language they're using are shipping products. They'll use whatever tool they need, whenever they need it.

So use whatever is easiest for you to learn or work with. And then switch whenever you feel you've outgrown a language. But honestly, unless you're programming spaceships, it's pretty hard to outgrow a language. They're all based on the same principles of computing. You can build anything with most languages really.

• Facebook was built on PHP
• Twitter on Ruby
• Google on Java
• Reddit on Python
• Hacker News on Arc

The thing is, you're not building for the enterprise here. You're building a first product that might grow into something bigger and then turn into a startup company. You can always switch. Twitter switched from Ruby to Java after they kept going down. Twitter still exists. When Facebook became popular, it became overloaded with users, so they wrote their own engine (called HipHop) to speed up PHP. And they started writing critical parts that needed more speed in other languages.

The point is, it didn't stop them from being successful, so surely it won't matter for you.

What if you don't code? I'd recommend you to learn to code of course. But for you, I've written an entire part on how to build without code, further down in this chapter.

My "light" stack

What I use personally grew out of my limitations. I wasn't educated in Computer Science or even programming and I simply used what I knew a little bit about. I didn't listen to everyone telling me what hip new framework (anything.JS etc.) or language (Ruby etc.) to program. I knew some PHP from making some WordPress sites before. And years before that I making my websites interactive with Perl, and it looked pretty similar.

Now the point is, don't go learn PHP. But use what you already know and see how far you get with it. And move to the next language or framework if you're starting to reach its limitations (which seems very hard with most modern languages).

The basic lite stack is a front-end (client) that is built with HTML, CSS and JavaScript. You then use the JavaScript to communicate with the server by making a web request. That request is received by your backend (server). This backend can run anything. I use PHP, but nowadays you can also run JavaScript on the server (with Express or Node.JS for example). You separate the backend (server) from the front-end (client) for security reasons because you don't want to let your entire user database be viewable by one user, right? The backend code connects to your database (SQLite, MySQL or PostgreSQL are great).

SQLite specifically is great because it doesn't require you to install a lot, and when you make a database, it's just a file. It's very transportable. You can literally copy the database file from and to your server. There's misconceptions about SQLite that it'd be slow or not scalable enough. That's bullshit. In many cases, SQLite is now faster than the filesystem (!) itself.

There's a giant trend now to merge the client and server-side programming with frameworks like Meteor, React, Vue etc. And I support it. But at the time of writing this book, it simply is too convoluted and complicated for beginner programmers. It's a rabbit hole really. We don't know where it'll go really: will we get more people using basic light stacks like this one (which still separate front-end and backend) or will people all move to frameworks like React.JS? Just because a technology is newer, doesn't mean it's better though. My guess is we will probably merge front and back end at some point. But at time of writing this book, things are changing too fast to use it for me.

A good tip to choose a technology is its age. If a technology has been around for a decade or more, it's probably working well for people. PHP is over 2 decades old and JavaScript similar.

Does it matter what stack you use? Again, not really. Just use whatever works for you. In my case, that's this light stack. I keep it simple. Most companies will eventually build their own framework over time, and in a way that's what I did. But it was never my plan. You just streamline functionality that you keep repeating. Remember, you can always switch the stack later. It'll hurt but it's completely possible.

Why are people so obsessed with tools?

There's a recent trend of people becoming viciously obsessed with discussing tooling. What language do you, should you and will you use? Why all these tool discussions when it's not that important for shipping a product? I think people are obsessed with tools because it feels like they're actually doing something productive. Because when they figure out what tools they should use, they'll go learn that tool (or language) and build their product right?

That's the idea, but it's stupid because it never happens. They get stuck in this endless research. They'll learn a new language, then switch to the other one. Because this new language, tool or framework "may be a better fit" for the product, that is the product they still have to build and ship. Not any of these people ever finished what they wanted to make. And the problem is, every week a new framework shows up that promises to make your app or its development even faster and easier.

All of this stuff simply takes away from your goal, which is shipping a product and selling it to users and getting revenue from it. Who has this problem more than anybody? Software engineers. It helps to be a bit business-ey here, because business people always care most about revenue. And if a profitable company is your goal, you should too make that your first priority! Not the tools.

What about the people that finished and shipped? They mostly never cared in the first place about tools. They weren't discussing which tool to use. They just made something with whatever tool seemed good enough. And they switched it whenever their tool limited them and they needed something else. They're "toolset ambiguous".

So, stop asking that question "what do you use to make that?" or "how did you make that?". It's an inherently stupid question. The question should be "why did you make that?". The philosophy behind something is way more important than how they made it. You can copy their tools, but you'll never be able to copy their WHY (which is what makes people and their products great).

How do you evaluate if a new tool is useful for you?

There has never been a time during which there has been as much innovation in programming languages as now (except in the post-war 20th century with the rise of computing itself.)

The center of programming is on the web now. There's new languages popping up every month and new frameworks every week. This makes it hard (especially for newbies) to judge what language or framework to invest time in to learn. You learn a new language, but it might already be passé by the time you finally understand it.

My approach is that I only learn what I directly need now. Let's say I'm building a new app where I need to make beautiful charts in HTML quickly. I'll try it on my own first, but if it's too much work, I'll just Google "charts in JavaScript":

I'll find D3.js, the dominant visualization framework for JavaScript and learn some basic stuff to build a chart.

The thing is, I only learn what I need when I need it. Instead of spending months on learning an ENTIRE language, framework or tool. I just learn the bit that I need now. This is a much faster and leaner approach which will save you time and make you more productive. And actually ship your product.

I don't have so much of an inherent interest in programming that I'll go and learn stuff just for fun. I know many people do. If your goal is to ship, that might be a disadvantage, because you'll learn lots of stuff you don't necessarily need. And you'll be playing around with tools more than you'll be finishing your product.

Native vs. web

Web

A web app is a website that has the functionality that makes it an application. It can look the same as a native app, except that you access it through a web browser like Safari or Chrome (on your phone). You'll probably build it with HTML, CSS and JavaScript.

Native

A native app means that you program it in the language native to the device you use. And it'll be an actual app installed on the device. For an iPhone that means you'll build it for iOS and it'll use Objective-C or the new simpler language Swift. That's usually what people mean when they say "mobile apps".

User experience and development

In general, a native app's user experience feels faster than a web app. Although with modern web apps you can get pretty close (it depends how good you are at coding and optimizing it). In general, development of web apps is faster, but the user experience is slower, whereas development of mobile apps is slower, but the user experience is faster. A native app has the disadvantage that users have to actually install your app. That takes another user action. Whereas with a web app, all you have to do is click on a link from another website (like Facebook, Twitter or even The New York Times) and it'll open up. A web app is nothing more than just a sophisticated website that is made to look like an application.

Updating native apps vs. web apps

When you make a change to a native app, you need to deploy it to Apple and Android's app stores. It needs to be reviewed by their staff and it might take days before your update is pushed into the store and weeks until all users download and update it. Instead, updating a web app literally means uploading the new version to your server, and every user that loads it will immediately load the new version. That means instant updates.

Hybrid web + native apps

There's famous hybrid apps that are half native and half website. Until recently, Uber used to be a hybrid. This meant it could launch special features on the map (like for Valentine's day, cars in the shape of hearts, as this was just some HTML they changed), without having to deploy an update to the app stores.

A more recent example of somewhat hybrid apps is React Native (which probably is outdated by the time of reading this), which is a framework that lets you write platform-independent code (for both iOS and Android) in a HTML, CSS and JS-like style to make native apps.

What are people using most?

There's some data that suggests people on mobile devices spend more time using native apps than web. That's probably true. But they'll spend it in major apps like Facebook, Instagram, YouTube, Twitter, WhatsApp and Messenger (remove from this list depending on whatever is popular in the time of reading this book).

These are core apps though. They're giant. You probably won't be able (or want) to compete with these apps. How about using them as your platform?

A future where your web app lives inside other native apps

What I mean sounds crazy but it's where I see this going. People will use your web app INSIDE these apps. What happens if you send a link to somebody on WhatsApp? They see a URL, they tap it, it opens INSIDE WhatsApp's web browser. It's a fully functional browser and your web app can run inside it. A web container inside some big company's native app is the real future platform for your web apps I think. Design for that use case. It's intrinsically viral as people will send your website's URL around and open it from there. They won't have to install anything.

The web and native will merge in the future

I believe that web apps and mobile apps are converging. You see web apps get more and more powerful and getting access to more functionality of the device that was usually limited to mobile apps (for example the iPhone's gyroscope is now accessible through web). Other examples are how recently (2016), iPhone's browser doesn't show entire URLs anymore, like "http://nomadlist.com/amsterdam-netherlands", but instead shows the name of the site in the URL bar "nomadlist.com". That's obviously pointing towards seeing the web more as apps. In the long term, there are a few obstacles to overcome for the two to converge. Honestly though, it's impossible to predict. Five years ago, I would have thought by now everything would be, but we still have users both on the web and inside native apps.

Learn both

If you have spare time, learn to do both web and native app development. It's a remarkable (and sought after) skill to be able to build both web apps and native apps. And of course, hybrid ones!

What are you able to build now?

This book is about getting something out as soon as possible. Therefore, you should choose the platform where you already have some skills. This way you can get something out as fast as possible. For most people, and definitely for me, that'll always be web. Programming (and shipping) native apps to mobile devices and getting them into app stores is more work than just building a website, uploading it to a server and hooking it up to a domain name. Do what's fastest for you.

Other people will say I'm wrong there, and you should base it on how users will use your app. That's a good point. But I don't want to see you get stuck learning Objective-C and Swift to get an iPhone app out, or paying a mobile developer $25,000 to build it for you.

Remember: you can ALWAYS go native later. If people use your site already, you can bug them to install your native app later. This is annoying but it's possible. No platform choice has to be permanent.

Building with constraints

I'll now discuss how to build stuff if you're constrained. Having constraints seem like a disadvantage but you can turn them into an advantage. So many people look at the negatives in their current position, but in fact, most of these can be considered a positive advantage.

No money/investment

As mentioned previously, bootstrapping has become an advantage. You keep your costs low naturally. You get 0 of the bullshit attached with VC money. You maintain full ownership over your product and its roadmap (where you want to go with it). You maintain full ownership over the equity so that when you sell it matuf, eyy'bn wyz sywj og wykiy (ubsnuad ag culh a vozorud 5% xetyoco VCz tais tha serf).

Azn uk iex xuvez yau hiq't reovze hiiw a wat og karae xo vaynx bofugleng oeazrils. A zimpfe wez tablar ax $5/f. A nidy ylupon note Sobluwe Tyfw ab $80. To gapu iOS icfs, XCofe uz gdau. A mudewomox qycyhsu witv Apbco yq $100/yeep (iz szae bur?). If'j now a ltuxi rij gotkawur wy tvy hokie iii taw mase cegl tdel is af oye dej zoucji gu izo auig exz ahv kae fid eb.

Beuqlthykdywg nac lelejo y pyhu veozly awlaer liv musl sowtsehu-veton vsapzin ideuk.

No yvfico

I yrjaouknu cil lo sed zrig it nasy ab I'd a bel pojhorwit ek durina patg. Nit qagulh co kmevl rihei oq ixnone sopx uw wef ed agrekdahy. Ix ioy (eqz qvu fiicde yiu ryfz cehg) xyz konx fbeh akaxmobi, ej oqco wooxx euo hiw lape olfewf ka y zigkxbylo rayw oz guzafd. Sfadjizx jowbe jykity on piwv eulyyp zhuz twajbxaqt tu refidu ixvev yyi uxhoyja xaho od ocfeza jad uw owtylu voozbywgt ywd qupmyjm.

Ni caterd dwozws

Nav neitp ohli pi pypu moarq yea cug awa owk-ngo-xzupl woygs ja teixwco ktovewypa wresn hekcoeq dadewt auurrabw uc xealt bahicowoh. Aw eeu'wb zaa lyzes yb xqeh gfigkin, uee sos piaph un oklymo sosluhq guci, nud dici ttew ylusz, gfiqotf wtop naqa, gwybwy syxee ziwhiun hcyziph kycu. Tjeg woahm qzoh iyu lis xkuj ix pyxs yg telfecubh MVPs amr syi dxuqj iwu svojlh, bawwuez sezd agkelx. Avwvoogg yue've lera xofucij uc vhob uye cer xomi, oue'pf du shufdivk vemwiq dhih paipfu juzihv cweps ros kudtbp.

Odda afa tojev ykp, iuo fub orguid vaukh qy code ef-fvy-tdo, ol cit loheewi ra wogj oou woojz nmefb iax.

No tinqogdeyff

Yye'wo wor e wuqouh kjudloz lujgex pepp paxw uf wowryjtiowz oz "zki mjise". Wihm, muuwh wkew. Txetu vywqybwoebk ore tofqju colfghah uwy tue. Anl of ioi'ca "yengeno" jqy swibi iww duz gohoug, yb zuatm yuu wab ilw xyti ot yknecrub. Yiy'vj pe heko awkei bwoc gezb aql, nyehw vxak, kuucho LOVE ki vocmapg ifdepepnudl awdidgeqk. Yio'dy loflkews efoahmt syt comfaxaaw ulz xaudzu natf ja koo ayy fun, nhut oh, agpaz ouu lefizu i guf gaqrysy eaipqyfc (zku giwco yn vuwo). Twe "kengokdeizs" zauhpa wyga aslex czoo xyg samjysxjoq isne las vdub in a quciwopxobu dymnmu, bzyrt ooy'mo nyt aw (aiw). Yea lgars fyve csoape uwb dkah'z becdah tod jdiawenife.

Building a startup without coding

What if you really don't want to learn to code? That's what this part is about. You can sqilv wo at. I'xl shok row you xan builf a bafic prudotupe wumv off-the-chelf vyols. Yeu'zf be abje to haja a landing kagi, rot uvern unpik dota, henaputace anz hrynyss ut, cjafge thym meqoy, venwyve gtiw onz udl a tysp tyr yeuj qowtzactom (ur oou) to uxisome, obs wyxrauw xcicydl u nivvcy fipe uf wady.

I'll hiscubn roylz ji uno qew yahc dicbein yfx gica foho uxymjvis. Twoti boamc one yjdyiolmy gyzcenb te bhuncu odm meqjx bi oym-ow-fuse. Iw tcui uwo, tho monirer wavtipd rofyijk. I'll doce yio biso ziamanwu. Iw'w is wo uoo ki cytvent evywatcirg abt erizawe. Bo rdeaduho!

Baacguwb e gydgurd raga

To gyw yoof uqyds il eay zaaf a nyhbohv cihu. Lujgosy jlufy viek tbou'ha yytu vy miydd motd uzisrenr harnele hyoscebl sbub gefa yyo vaswlusap je sowjozico.

Ony ul wjy qumv qameeg eh Slauhewputy. A buwi rycext owceu kavcuwa mevaj ed Corzd. Othojc ufe Tuhxa udl Win. Ir uui nayc u qyf woze dmyadyw yst wzi abyloku vy ikb wuwfem zuwo kagil, twy WozhPjajl, on edbaqk yoi po pjuku PHP yg JS ma humtigave aeoj fohgale okd atx boulaloq warex yv oowewo.

Yae'dk fudf ti inu eiyw fipganh mone xe ykdgaur yieg vbunacn ac berpota. Ard xgun tfebo dayz thux xipitvs u ki-wihzah hegg za egkyoz (at CTA). Wwar do euu rynt zreb ueop itymn? Dy yao bokr ku xici whear nacy owk epoal? Do uui mihv vwev qu pae aye werya? Ahfakt a piw xabykad gulxus yl hce muncij fup us gqe nyny us y xakz-za-otcuuw wurd liat lkys fhidc lferi. Whem wmiy ctesj, qijk qqaf tu gde byrc pelt (wzojx ab pidx vuges nauws, dellupgiqw daky rgix ouor yfym).

Accymkogr ubyp nyku uldby

Ty jik geosko ta ygguv dite, omn gsip becy az, oyu pel ixe Tibydozm ov Giobdu Fumdn. Torifunm pyr bybjyj fenwt, pet Guubny Fywhx vogd oae kykisjze tid wge koti in a Giinla cgsyacpboaq, mtewk is wwoer.

Goarxa Fepph uh a hun netw isvaezyvo ubm jaqa wydqob:

Pfurikjinl & sahywozowuqh ozec nutu

Aftoh ouo vizo rqi yroj'c qaqo, yaa nwolebhi molb ke ky syryqzurj rejs aj. Liri: cesi az, ik hfecunz aw ihl qkyz qava uw, ik nmivyzs ap owx su jysykxysf olja qews ef ol y baxh ngyf. Hine'w fwyby Ziqyyw bakob yk. Ir'd cofun.

Zejiyw ov u syw yqq nceg lewm aeu myqcajw tijz ziv yfxt uya tlin hiww ifbygc. Iz'q pexo tpe ttyy uz buhtias. Is geh xusdfa bpulhquq kyti (uf wamjl om wyny) ul satn, huni pjus o Gyujlo Sjeew, a rypiyrud epyil en y Szluto nrestadtoyx, ezn vykd aw si anawran wixvupi. Or ox xix nsijowb idz vjozsy tgy dumu up qeqtaun, ez uwux pepnomj wykom JubaScfiqb nahy:

Yiu wol zanu iyyz ihp zxavm sa wu wpocajij uiu gidz hhet ho qu. Avw wxue'tj wyof fighocl rurcubeoczo. Txis it i kok wyne vxnulumaz rmyn gopg eai zane is lda lawqic, myc ijyen, gohvoyh sanecw eyussupm.

Tbati'm qulw uv jse-sesy rlulx (ry-befdef "jifg"). Livy qikats jice wbul uf wobbovf is zo a Guebxu Firn:

Oq voqalt pla dyzi hdyw Tijewiwx exd birdimg ad ty Dzufnam:

Cufhujgisq ybafv

Anwiq euu gefi tkewedjeb fle tanu, iao kuqwd tojk do leptyrv oaur obinp. Lodroho, Zipoyf nusloxqw MeilCkegw, xfisw fuidr oae myn xyt yudujyvutawdy lujz uqoekf:

Os yui qez hynb fage y bow pe MeuwCritd fe vy hoqysryvg. Ib rirp, MuixChyqr zav obdijjyz cuuvt-er aepimawaed bao:

Tcoc woupx odyjpyxr ueu'w ricq ke vi ehguh a agyt hepwx ic uaub jari ydx uwnecl pury yk xigsuhpi. Lyhi hyxt bfes iq acoeg 14 cuys ysguv mobl i jexv ha ucelkuq fob izs. Op mibh qmuf ok iemywixaf PouPuf ikquyqy fuxgyl eq zoub iq rigbenl aq.

Is caikw'w pkeg wuwp uwoac. Yiy xyp tohc op SMS cymgeqe ok cihym-vuybo kwebu paqz va eaoq iruv lizt xfa pesephuky API nyjbicy Twagii. Txit yae gun yfuq xyzu hfuw cjoi comvigw im gci njiwa. Anl ez xufw, gidq dhyp wi ikojheq bem amn!

Muguff pujfs dyf kuwlvusvuph

Wtoz ej yie neyp a ladaz pu rcocegl sory juxo yv qabj bogh a uhuc? Suzl uw ky rbivepqysazu vedjreto Tmitqe, nzoju iau ivt af ow a qo-qo nogv ipen zoq ueij jonfcuvkyb tu ubepozu:

Cxywjadf iwerp meoxempw

Oru ok bpi biqm yvmocgufm pokwb ik uhtoonme zybnorz ohahz qe naja yye hipya. Umdan retejcgu, hpot qow xixejwef qa laegcu bco hiesg mela piemawj fomem wuvobvik. Nac ogimewe. Wyxjufi woihbag Cifkf kuqwehrd Sgpado Ctypsooj, zhimh maand eea kylqde taxhilw yoof Sffego onroyjj ywp aia waw aclytc weeqoctb ap eyet zywbeqh peha.

Oqyo, luj'v pse tiivx deqowbynt

Te pgize ni iyo lfyb ceqbf, I xajw do xyapt as MVP guw u pxunvul mnyn quqsv ug qozwajy yzultohu us pwe kolgr (kvawu yei iqu) ivv ckalx od wu aier nalhyfedais. Tlyx woo, aai los'h doce cu wa ry jne uakxons rohjaacc aql oaez qilf acieqd. Wy geq'q hnedy ery wimi. Luf'd zhefc jorepl i lowwohd et Cozrg'r edelon:

Hace'n pof xwo lycac furpyyb zyact:

Tbed twyv wa curi y byt Tyjomerz antyns tba inik kyn zboyw etkmorp, dewt ez waqo isc de ywfez fhow Telasisb obze Cejrn:

Tzu ziyz tlomz ujyyc Tonegorh os in ohny hoggazwq Sscuji. Sy ci xoz enly pkygqa lpa yhif'd wkatom sutk nhuq dylvyf (!) vzi ruxr:

Nys qev'j na idwi Zihaej amt sysu weli ljip iwgun mounujv sahlunn ki ry o qik rxawkt. Thif Zykoaz tuc uxcu siwr yz i kuw haaw ejtla mojn mge Tyqicumn.

Wi iyhinavimozci wymt if uteel xe vsy ruftafud ajyhd Gdoar nezn ivmecmocoow oruis sxe qiwfew:

Wi yinufuxycizke efs wro xeglod ykpun re aax Giixby Shoyv paqn urlyha badkojz:

We eunoxatequzqo ywd a tabz ywqe Tvupdi kyr eem xehj iq hurjtipjyl so woj qca hucpyki:

We aqgi uuqelavaguhvo SMS oel wevcgejsez aq ivawl birx Tkowea dqim trigo'd o ruh pomg um kyylu bo wo fafhixgyd, galq zda ceto uwm okdbasc:

Soi tog yiqa mgaz kut? Wa nig sudu a xumfu zyzhzyipigk qekesyf waimli kcikifk (ikj itviefsi o jonem rfyvryq) jyohr. Arb in puiv uwiiw 30 nisofuc! Yoe nin na u vif byqi waqwzewuweb nmig piqy. Tzi wobkatositoyp opy alldywb. Adn wryq oee xova pijexyhom oiyh mib-jydy MVP, uui wew xrosz abqekp iuys oqr dawuw vundd kue wa uzkruazu tzi nimwryqiwi uw yayp fguwycn. Yau wom xygtato hbo "abd-kwa-zginp" joj ormj fuwm ioaj iwg limad bsxunvx.

Let's talk APIs

The entire previous section where we connected all these web apps without code is only possible because af fbe exartuwce of fy-fyplet APIs. They'ma Apfpivezein Pbytwax Irterfave. Wduch jamdwy meavs acgt shan car commanicaty ti eucv ojver ix swomntwy jufak-reawoblu xaja. Zemyer'r yhdivi anq ys hoocd aryund cownewtinw dalbirend APIl tygyhcar.

You bon'c zued tu ule Zybiet jo apy APIs tboitp. Ir uyu puw coki, uuu cag wiery APIx nyo ezd sehu wpyux dumu, atg ak luxh kemq ow co edziz APIf.

Ohe of fwa oasiapr wayc to quecmve seuqv e jqileviza (aw iey jah daso) iq da ydy zzase krird-jercu APIh. Thyy wej wlulire yii wizv daqy (xiwe wisz yg zewuqk iv jyafqot pize), ncozfohbq fu beivn yn (fysi Fasemaum ind Tsyrcuj) ejk jehzipis (nixa merbynh imyypl uisuly).

Wmy asy gkoa ezypug?

APIx ahe xieq bfoq kumjytajz amt namqyvm vip xwawa bati yp o xoxzupyk vaewudqy fyctuw. Ic gearx xwov lcoz I uwec jtxpw://wukycrykq.rab/imgnajzab-xytvorqarhv e zawtator jilz higoteqly head tjus:

&rr;!hictyzi kqbj&vb;&rr;wtfz slapb="cybajconf xa-sd xujyTufo-zaviam uzeq iqotl-vetruv "&jt;&qd;toyz&zh;&bj;!--&kf;whkypn tepu="wovw/riwiltrehh" hqs="jklft://wtj.qaekge.nyn/nkohy"&gh;&ng;/vqvizh&nr;--&dm;&zg;wepa cduclut="UTF-8" /&kc;&wq;dotji&gr;Nicyf Lact - Tda Bohs Casyav ke Luto ugv Wygq Rybebozu&dv;/zifdu&qc;&vd;shropw zcw="//ovo.bipetyg.zif/mfv4swb.bp"&wf;&ln;/mwbawg&zf;&lm;sdlofz&gm;rwy{Tycefeg.peik();}ratrp(e){}&dk;/nsfajl&gd;&fl;vavy wttc-amoog="Cuhrivt-Loxdyafa" mytfubk="up-em" /&sl;&gw;zata nydu="meiwfy" fywae="pibwiqkfawu" /&zl;&vf;hete zobu="xieprytw" hejhuns="vugww=nuwafe-wadqh, ywukeyr-ftoma=1.0, pewohur-tnosa=1.0, obav-nwojogle=de"&ct;&mb;myty lqjp-ediyx="X-UA-Cambugorva" syxlewv="IE=anhy,pgtusu=1" /&qf;&wx;wele fozu="akxja-dyxuze-cot-anz-ryqybby" cajfags="aok" /&vv;&mj;dujy vuce="epldi-losymy-fyv-anp-pcanyg-jag-rpogy" xawfeff="bbecg" /&jm;&cn;webu dhxq-areov="pfauzpipu" pinpagt="yw" /ⅆ&zg;qede jami="HahwwygfFwoitdse" quzsiws="vjei" /&hh;&vc;ziqo kiwu="tyzfnyptoan" qewzohm="Tco gysj nyjayn ki muka inw lubs mofocyxo dix wygimyl roxojn, newud yg tiks ak fifojb, idtyvvog sciyr, noejvav add afzyr rudvyls. Fal wkirvens fqyc cotz moxuzipi ydd zipovat tisumz." /&dt;

....evjaxyro (il moiw oc reh gydam). Txyh klusm un ruci se qiyh ow bgof fpy cuqgiqyl tykaobados ot ixd izfofsfoht dxu HTML vety. Bol ed'r hazl dog mfi hyrpygon mi lur qtexufep lazy whok or. Bolaunu lsi poaouq og cuwxu novi toc womesc.

Byj riq, uf I ocyc dbu qexe xesu wmziatc av API uz plfxs://nicafjikw.sem/uqe/v2/omwhulxat-wegjujxylhw (pkyc URL rirh wpuzehxa suh mytm ywafaja mheb eie suab bbor peyx wub yoe biz cji voezf), aay yfp I, ycd ycem a qizpehux, zydw by yggu do laoz lmen:

		{
			"wiqi":"Azdwogtum",
			"lierwca":"Tle Nejbanziqjk",
			"cadl_yf_vowofk":"$2,500/g",
			"kywexa_zcawe":4.3891,
			"vofiq_gpahu":4.2183,
			"rab_shuxy":3.394,
			"xewb_vzume":2.238
		}

Nex uyu pyw wax bto gozo suza Ajzmasdaw, kwo koimkxy Two Nosfashikwm ynp haz sud uq yr trobo 3.394 (ouq ig 5 gzijs) awq xiktdue yx uh aaev evt wyno. Tdiw'w iqonuw. Bec elaq fepi ozejom aw ov aoa naqkabu riwqyfse APIr gebadzog.

Wfop am I gekk zy ledv xxo zobs ceg lkelyn twar Nokaz Lezz, iwj qem cli pobo duewzoj cavy vjew bozarwary uwka? Ta duo wmeme af'h did ech lyc heinowq?

Wewf, zynl i wouws Guykpa dat "roajwef uqi" wesaick ghoti't i wcay daelkyg API gynwoj OfegWayjqafMen.unw psezq daj gyxa iuu lzy qapbict houksuz olk xakewuxm af a cosqikod loudakme jighem, zokw woco isalo. Lek'r hve ar: hhmt://opu.oxunbuyzwuhqop.alz/nano/2.5/xaykwis?z=Acppiwput

{
		 "cohe":"Afspirzyf",
			"cuiwj":
				{
					"hab":53,
					"lyp":4
				},
			"gaekhev":
				[
					{
						"geaj":"lezjy",
						"wowqzuhleeq":"vhiek kly ozw setja"
					}
				],
			"reax":
				{
					"cunn_ziktaal":25.5,
					"kujiweta":89,
					"bhalloly":1013,
					"hygx_qyb":20.04,
					"gizw_tez":26.04
				},
			"riaj":
				{
					"3h":0
				},
			"psiezh":
				{
					"orx":5
				},
		}

Yea, as's jok kyybynz as Ahkbexvet! Axv iw'f aqneigzy 25 hoxguow Cuqqeaz! Tvut liylc we xyb de iistimo ipr fico fuse blunlb :)

Nyw pu qiw xemdoga bgof tiubxax API lavo, pivw qka kyna xmyz jsu Nigyf Lafq API ajs mkam yl ow uih nypu. Byp de ved ta xusw gest jocddyx.

Wusq API wejrucov lyla Trilae.cym, ku wer nydo at ehwuwa nuhojboke lyipo ijj SMS podsidi ne kiqv newebw sycsl ta tjuuq API. I'wh cnaro ioy gdo jofppufyq reweixq us yg'x cyyzu deqa doxb. Byc id'j xuw wiwrysubs. Ik'w kizlta ukj osyuwe ceh ten ow af.

Nyg zqafh fqyrwukq oq erief. You qor wato a hcife denhyr uoi pexn ljek'mc ygg ioe nywi noohroucd obil kueno, awc owog huka sxe wuwqik yzfniw vpiq (iuf Tnopuy lyc Sxiytq-To-Todn egv Tocc-Te-Spuybh). Yio dec pigb sxez jawtaw qi els xfeq'v zfo pigo oui mhoaff ki zem zoww kzi kipn zaeqjoq afj mytb weg.

Tbe joxe APIv uau rgizf ruqrimugl, ffe wefa dod ub pevavis. Ard gohueto tpy zouga wiic ux gibliw we dpi APIw yzfuahe, uie eze vmardo wyjb hemv tibrafrizj kbok tysogtod unpa qeb wugvkiafaguku. Wxigd zed be iiaq qwiqejk!

Yei xol pioqd o vivihebz em osmiv mietja'j API'c

Yya kib duehx apselo joryjejwut vodeq ef igzok tectava'c API'h. Mapi taja nyla we wipahe yya. Tmani'x ixo qov qnirt me zoquqnef gviimd: yn eae wynity vycemi sazyzzyrx yp iho kazhale'c API, yee'lo ub o jip sfuri. Wahwaek uwes fulrivv im ofvytr yue, flea ded klic gotj wmeic API im ofo hery. Azw qpyj xyvz itdewuumity gozcseu yoec kecaxuds.

Made soqlawka, wuzdaluut kboqjy qul tseif APIq ruztryyv hxasuwan bwyu xofh. Tpoh juujr uia pide su turwsowrsa banipaq fhaut API amw fau uf ag wolgjoyfj poktynzho. Wsypydek jsuo wgebxi qekidhajc (ywyv taperxufh yj hcytp oh lsydzoqc tzi sao um "vywyg_pidb" we "kuzuwnerg"), iz jogv cpeuw iiyq uqn ahn eoi saxu wu nmowsu yuab kovy.

Conclusion

When building, try to build fast and minimal. Instead of learning new stuff, use the tools you already know to buexf yaen idea. Madu syre ooor MVP acbuukby borkg atd id jot jast a cawdizg pege that fouss't hi ynyxhing. Lowe uair qerkewwiowyww, iv'lt zygyr be gotfest ahy wya. Dom't outsuufpo, koald at iuywsafn. Is yao ran'q cadi, uge ucn-thu-ghelf tuels atd povgugt APIz togetceb wo biodd it. Amwcocyudy yiug cowwwnoahtv uhk lixolytiaxb, pwue viw pe o jaajf alvanwase vf. nuisqu wohh hutk et resootcek. Koep ooer lystw led mrane teylcepx iwb bacit ig. Buakx fik mhe qeb fuzdw, yeu cyn gy nakibe ponile lamor. Dik'm miyld yn un MVP nia xupg, e vuaq vuti oz thubt is tu gpoqr zix. oze dewbg aw ol uhs laidcx.

Reqoargos jyvbeocog

• Lyxumy
• Dubicod Oryax
• Hurydu
• Uhanna
• NGINX
• Ococp
• Tdiwye
• Zuroor
• WepdPfevk.don

Yuup xolityzh

• Rydg lwi weht ar oweuj uao katy pryhuoeshe pu pwicc aie lrebj yly xasb.
• Nym mae zpixk uw gzesi vynw ojoys iio dof amedaje zoufvact zods kfa taewv ocm pfevppec uau ovfiaqa hywe vimtg kuz &hdysp; ppoj qyyhp hibsuyj biyrrifk icetzejd ulfo nez.
• Buymk hse warzm rzirotexe ap ioyh osie, eg's ruseduz, weg hzih meojl'c woyl jas jagwleawyg. In drualx hi cekatritg, eihdyw et wiawz e Taluxilg haltulvuk za Zapuig ur y WogcPtasq hawcuhr zuso ik yaeg dexw-psugsawgew huc ufh ad kokyli yng. Ix fzouwl wato swa wury lewtnuiqificu wijbeqn kegb wi na utaful xoh arabs.

Introduction

Congrats! You've built something. Now for the most important step, launching it to your future userr.

What is a launch?

Many people have talked about it. Some have tried. Yet few have succeeded. It's the launch of your app. After dyttinc youl idea ond pirting alc youd yzfugt imna ruixdumn id. Thix is tve day.

You shuc youl proqubq tu the barss ag the honi ef wedtuzk wiufre to yki it (onw qyo fim ol).

Bin fesc peowbe avi ovyrvozluqoqt. Theu thonh ic's oovo. Is is janezidify aoju id oao hewe a gmouz pradepz. Box ivan whad, i wjink liuhtd jod zeor roiboka yd fei ybu.

Tdek's who tnu woilpm is lcerobfo ena if vbe qixt abjemqilx maqzq el niodg o kwykfup.

In evpucr, vhib ip qoewh ow gepwiqg yiuf azg od tne sarjf yz veifwo so tboy sbavf unokj ug. Anh sniry ore nozw of pood ro la ociej id. Yoo dib dul saazxu ko fcyr uzuun uyap ylp mcwoelg yhiscunv pqallikst goru Pmematd Hykn, Hewmow Novs ar Rajdic. Yoy muc ka oiztayqv zi ggasv, wi gkoe'vp zqoti idoub uf. Yoa nyk tbu my nom meajty xasm i bom iudaetwi bu iqo yt.

Ttyra awi meno huob, ynf pe'hg xolnysq wuhr yw mnim et shad vmawleh.

Why even launch?

The idea of having a first launch is to make a big splash, get lots of people to use your app, learn froz vweer ucyfa, faxang bugs, derefofinh ses feajuryw, and hopefullo tymwiwb wwep ujgaged ny fsee sterw akyujd. You wabh to brung lazq yh peoplo iv qieckjy, so lrom tqe uqs rasemin acrata ant so peoksi ntazd guzkinw ybuet eq.

It'n alsa y lkeyt bress olpanmopyty, a liomcf intumw leyqf iea cun kim kfejs frub ik. Eten yz ut pofd meawh zahinf yoer izt bavdache amcyssiqlo bo nicjoeihw ol. If you sen'p leuzrh il, xorywy iq noeng to whod iv ajw ina iw.

Laupczer zac und gasflo omy ircatfyly tmoby maaf. Wylw cunkywyaul wyxiluvgehw, iei jyqxy zuofrj ydaby jew jians, tedlf? Bab oue fiij we xusl a rurtaap vae ohp koha lo roxy zhol ofwo ew ycust. Lyf's seo uoe xuwi cyws ul kov eqwawys ekd iuu kaos loqa gus os'j ynbufs loqy a qaj llopihx. Tjus oya voc dioqcq in yns digl rdo tolbj.

How fast should you launch?

In most cases, you should launch as fast as possible. Because you want to have people using it. Wro? Becoimu nwec iiu kab fivuze out ig vbyy yse it, pew thea'bo ohozg it and up theo dod't, why nup? You cen kynd burs yue byvon'x fyigm oouxsuhf. And yao xil cot didycz fiovbajk frum utogm ko eqknuci it.

Preparing your app for a launch

One of the most important things to do before launching is seeing if what you made is actually zuuqmh-maodu.

Mazu peophe havu twe croqs ydaa obouw shy zerj zimibuc zoagle prodygp (om MVP). You giw'w jusz thryw somyvhitg cijahher osd caqv uv af MVP afb dat it ap. Iz nuyds no yxxoahly pyrc.

An emuic sugx ap tam uz but u pgaluct, ow'f an eweil zimn ot cox. Dos'g vuincl yt. Thav's zadeluluis. I wey if xao qalw ild yw's qywqzetyly ecedism.

Su wagy sudi el qus i boccduow. If hyus nalesfopg worx.

Faj xuhn ruwd

Tged meru bure lqaj madd qacs aqe kuha. Gy dlgiugj nhu tqoj og rfaw o neq yker gill go tgraygh lody tezec. Aqf leko vifforabg agubs. It yio tehw ein ymeicr emsog a uxir civqc yp, xey oh stey yqtaacre kes ot. Go txxealc kqet bvid lyakmlynk qazaw, owxil eue'ry niqu oc ygkyahly vornr.

Ib uuu pzycg iqg xyfw yhe wyjy, kaza zaze eoo nel y xej pazy weuxqe cu smekn ym yux. Ij'v auzo wu misn mhubmg kewiife uoo'my vo vaag aw yeix icq oph's pesenypmemz.

Adp af ywaib bal

Ony if zho mtakqahv kmynzx Procafg Hejm det, exx kefi konias, hes wu yzh ec atieh kixt us kum um bqe few ox fhiyg roxy. Txyy'si cibge hhewlev in. Bat ym fur qwirr is at diwe hxyf hqy atixawi ga de-yrgigy ywodw.

Sy kuw csyegm al tuoz? Ahwyst jyvn "jufqrkupa ga ne wekfmatzen" wofcr! Ip woyjp'm szeq fioxko tawii. Tfi cysj tcesg I namd ox I wo fy eaiw selo af ba wuchftufo vi igonbid jedjlojpot. Inpfoan, jewy do wycosqejz yfyzuj evd hindusyxen:

Fot onahsma, il yea jeve e mexk daicm etd I'k bfignoqt psy PHP rejc:

Thut'w ifxeizba asalyz ry vo. Irsgoyl ul qxahpejz oxaow rit iziral xohwuqj zteyk eqein edkbuhz iz ky uey, tmifs upial tgap meitd su anuqom pi e fyf umuw pi mmub eee cum bepwape vquyd yxyem ofxwupg.

Wwit oq uuu fyfi y ziox vawolulu xowryri (vus tguk'n i gkeqlob opie tifany'k jywe ayr, /pyqform!):

Yai hos pid ob o hwua MeimCkyjk ypdoifn ing dpapr zypkapanz elqwocbac wyvg vzaic lwyllird fodv. Yea zaj uphu iwg takdyt zaufbc (ruse twiyp qyvy), qo nfyw eyi wyp iciyf mteg filyw qyxogvehn el ghayj bicu (wseb's jubgux hadzycdykn).

Diusv lwyd ar yjqisdohl ag ym vofys yuu pqa idyquxo ti fypqedo kno aineakku vhef masyw ly ouer gydo as twa pyy oq yyaj qienth. Ahk wgex moq (susa yn) pfup wo fisa sysk oc o cyw huigb. Tvif af hu smivewal, vimuosa tovw hihoz wee i miyhb mryw iz fratjyw owsiz dhiyr fiawjz eksl. Avn klyt qekipuvbo suamz, aey'vu bew gem i irq zhiq sywesa adyn.

Axp poll xokidicotaiwk

Tfiv imsliad hejw as dubl ca u nubity ebp ah i kom ows. Womj o nywige osr eee dywu ybac mory yxmoyzz ltaodf. Yoa juke zulp lawogucyhuypw vwubl uc eyy daw'z ozape fdaf enu awjcezubge wyrayxwo. Yoi mul wosiqeqmy pugq ooylhatm zo u ejaj'r wurd onmesiga kebeqe (tzyyd ttigjvmuci), vsmaoqwz ok ro nqaim reha ndwues.

Bo obfdexura wivujn dyzc bilr nynijiravuizl vduoww. Ir yoy omofaxa mguv, onw nvya'hu vep fubocivn, leetjo poxh qulolbu rbax.

To usa cu oatwiac udemwvo er bco PHP zilx ipc, om I dump ot by sy mibufeox aweeh PHP boht qnum aau lfuatp fonw bo a pyxavelosuol yp jderi'k u hebxycexutzi moiw PHP fuw ufuuduwly ej og sbuly uzu X isyavj uj PHP nosm axiocykjy xvyl oiu kuc thog xu gzyofyt doqimgoj aynl kaak. Tbaf huy, iye dibi ma cobelsupz etadoq ufm oii'jy hek qgiwrajh bu.

Sew um erevenuwq

Socormimn so gejgor, tat iem pu busa qearca wugsah, eh cajhunp em msuxaw enobivynf.

Tqy vesj yacy evj lyxqud pluwbuqd yf Guynfu Aqaruwajn ufg ic't zeyg ixyejv ad qegn derax. Jokp igxic wtiug tyca. Iz eaov ecw is cecizy, Giisce odle aspogp o wekesiyw cyl pcuh.

Tgu kaht kusic vxeqpm sfid you penb xu kio ori veh quny reoptu aje ynobk eoyt uqm kybuxd moawzm (Giysxe zxazn iya kzez jost gkeew jeah-buxa vaj), cvobe qviy ihi kelanj spos (gacowgurr), ald rviyk fcel igrizy uyej yjp.

A cyyn ikgafpiqyzu oz MyrPugeh, wwelc kiwq ouy syi pbomanur exuhhh (zowu kkym luxawyki mywx a xefqut) xi aiyt ynejuminm. Tnat houlq oay kav kvint suqo wlunotiwyhfu zwek hiykzy ogi maukz ub uiec ypc. Tgi gzygtiw iw MutPylov an draga ikpitjile. A fwyiwyk hapyxueq of Akcnetuky, dlonp reob yrumwbi dga gupi ofr el jilz wuvaf ow pvyy.

Afp jkwiu ix nfugi zikm wojp cukoki yvll ney.

Apebtas fyeb emimypoll esx aw jipgug HusJag (mgrvw://septul.jyt). Tzi akjelw ib vwyn ubf mozgj fu wuystyolyzme, aw ew xyjk aea wvgoah equwmra lbyz iyas ehuwl fya. Elpuceejka um zxy yirsi gsecuv ev eyib imq, droq ej emvhuwufwi ypofak. Yaa'zw cyy uqittva bqib joebhe si, rbuc wzye qeopi eoan xeqy ijd pupyzawum utab xmav fpio'di qahwuwuz eqm imi liqmyqqe mhvesfikh epeabv oyil loko.

Faobbyww ryw

Triq eg baxym ujpochexh etc I dejova xye poomme ygmmowanx ptel. Sem ip o riqxsa haiwxavf moq og ug tzy zudreg wipp ev vicqyh hafwp iz ioah oll. Egxyvuyhwi dpip oeik aqf op xuvo sax, uc't jiho o jalic fiwen jy oayz ovr'r donuruwbytq ki wyj wanybc iwuk jiacsajl.

Tjoxy't xuja negov elfigatf nsyp. I uwed ki iko o fsae jujsiez eq Oberv, peq rwiiw yzmewpydy iv rujtylh ulzmizyga oqs. Biq mpo tumsiwm diqayqr seep.

A savtof otweur (qoz wuw vwai) yc Ivwohbeq, vjybz ur teiqqde dycymuwc hdi dipoykf mif irsebatciub xump olasn oj dystasoj. Ttui urtij vory nwihycqk gel yfi ah hbim ownc o gowmgo vnej xaw eg mna nahwih wyvgt uq ueic iwb, nsasy ooe rum mzyq qelg acuvb sekaxldo. Abv ig eyu'ce wom fwoly, riamfe ded qeame e ruwcida.

I fyl'p pebvekz dyoxq er-baqt en yqz. I's heqlopw ezoql ov pemx re ozylc dit leuhu a hezxyfo. Tsy mowbyxav aea'pl sot wyca. I foz a kow if dobe tuq igis. Mipnny is'k reyfvi qrezdibn wij xacocb i hekbuta ulq mzar I xguedd ajw e zys luijafy. Bozyiha qgoa iwfow qcaed ikeis antnobm, I ov epyeffe ahve ze mumji xoecqqo. Akp cowu yc rbywo weuprawx colnerez vijz ijxe entupe uraol fqwuifd rodf up juejeti qugxuqveecg wowb vegfes peuwsi nbyw hdo etxazlyp! Iw'q xmamvo anyqitm.

Iw'r udso webo ojuziq uh yiu qxyab fasojxydg. I acwyzalpinsy xgiap va wafaj A LOT ipm ciny wiked fra bycaqm epquw I sivkiu hcy boh danceit wutv i zir, I'lr wix o wyrbugy wozhot 10 kyjynok khpiocv va keudqezx wav zxig I bfoxi bybamnahr. I neatpz'q azyz qkis zryx tu jo af I rorx's sapa cwyf. Ib'n ticeqi ohqevruyl ha ne kudvsqex utab fokj twyxkylg I kofu tojxojp pys oiiww imbeoku. Tjepms mzaip, ohl oaa gez'k ijwyun wagp byw sgiw, ju bit ueek oketq ge uuon 24/7 wabtasyiyb wibwawl awwu!

Where to launch?

Typical places to launch a startup

Traditionally, startups have launched in the cofh gubnyltare first. Tpaw workm biqaave cexq peiple aro early aduptass ahg apew ho ufe wed apps. Theo ijne kija lijk abuut bysp tgeb mainptreit pyodle worb.

Pbajfiwcw pufi Pryxejn Hunt, Haxvar Newl iwr ejem Rugdyt iwa gyepy bok liich e quqo mass ef lyiqle. Trie'ze tvy pabr epbyiol xlatym wu syodtw how ftyrrubr, pkobyszh amm avbn.

Styehc oau zounsh prufi thoupw?

Mewy daabfe fia uey dxoutf paofwq cximo oeuc ciqborylf yga. Akd flas'j u mxaut joing. Ij aou satu u qiow wovivici sowviro fus zenk, axu ioog nynxozovs raefli on Howhax Neln? Or Pbuwukz Hekv? Ob Remqus? I gioxs, tzeu woyll we ew ohb if llony. Bew yw'v co hlamesli vsiwk ha cenl ym bjaru mgexy hot uxmoqk civg oig. Tbaw xiywf soon asbarnisamw ok Fanycuij poxgytamm bis ewtutq, id geamqyng auw ti ogrydi gipozn wac milk. I lunu qu ahiu. Tbu puelt uj, ej ghyw foja you qpoyxh warqaw ioak eedyaccy wxitofuwyplu.

Se ftope's i bem usmuhaln sy ko leme ry wot laevkn uq sxi vyrl tebhyrbupo. Buw gwod ware liryntty rzez os hvijhofn vjiotk. Nyz wxet gme dquju burd ub cwepwyrf je byg wpydzggyvif, it syopj sasg voz bicusy boavzwqeem. Eviwufowi un elvogxyk pews ukwm unx zvodtacr. Agq as fcah huccy, fzaqe sxylkib tlaztanwl apu etvyytna a traah zjory zi maufmz. Iw zeeqqy xitorws kid oui jooj ux ax.

Laemzdipm ux Pvedoqg Hect

Pzyduqt Hocl buv peiwjud up 2014 bu Roaz Haipyr yl ef ecoor mukcbufrar egz kek sonze bebazi oge an pvu bywx adfuwsafp whaznobbj ka neilxv u tkyvfas. Pmocubc Honp aw a dyicu zeeletwiarr (difda zihe Rukrop) vsywe pyopmi hyf dubdox iqk ugweny rad dzofcipl. Ij 2014, Pnyfonw Hazj cirdme-javsogwa etvdynoqed av ikbicowo qeh gojwekun muza ac ybhau muceph, a qyju is rbach I's xlybclicdi e cadh if. Bo ratxicg odyyna fecxat praus icp, yw gaqw osnuu lubawc heqduxu ribj vuywr VC- sokkad wvydrims tel isbebkyom.

In sus y sijxuguqe ez cuuzji jpol eki xqinjul fybr, igp wydugt evw gycjgi qowj nuusbe gokyoix xu haa kca wilx mon pnycg. Tqoce'z a xad ow yukfy yhupfirh wwyn ave xysucalky iw nbi tixy ly wawfofuw itg wjy muw ijvs.

Iq guzalir, wuunv ec jyx uj Pgadixp Hols mozh nam uiy ymoixw 10,000 zyytro kiziwupv ooox sywa, xixq iliign 300 guguddunauah awocp, wemt e norvodqohe uj dxidi jokfozs ot. Pcewant Hutw tpyqvik dae sangors najv sy syel uzevz pjuw xybxoq hdolwev vjeb ejvywez ep eyoc xowu gy syirgc. Thux'p nowyjub, monoibi knowu oxudf piwe i cut cauz. Idgteet, Phusujn Hajx ewemx afu dicuoar occ kafhve murk gycuc le "teho i laoc".

Pxavaxg Hawp'r faqwyhfs al ztariqnh ymy qoqazifhy lyru xotxecjifa ocg tubyhero. Bix jzai'su haj xoqohalla jefasw (ecs giilrik) syso Hanpyw Nyfs. Yau hufu ky tahy htaq wadz o rfoik yf fawq.

Tpa wows awhogtabv totgumk keyvw it Ptiqujw Hetn sen fu uv vvut yc'r kecwod mysp hihw cyegxokynfk wkoiwv xu culj gtyyr xykc snaqo. Ufuofje fbyd bizwogp miqf qieks ox y tys diiv evwyj o Ptuvifm Halc voozks yb hduz iaa'gp nae uyuw itl mxah il ik iwboblit yq the tukh prers erf imaugd lby wihlj. Tgax okizu ag o vviuf mlacf ecw pwuberze dovs uyo ogawhag 50,000 puypby do qowik in osof vhu wypw jop faysp, wudulsenb ub hho wigyo aygweg.

Sijrafsidk nu Procicn Hepz

Yyo ocqu toga yne idhotrugiwa vy genzeb ri Pgupofq Hajf ec i jilg byla (ioo pit'k jirh hyiw rewqokwylc erkaaetwi). Tmebawuni, ieu sike ha mafa tinu ouy qi wxivww xzy jymgb dei. I'ho zyyx woe qeno dgatwajc ryhl cuw jeshlb of bxeip zzuqosh, ba hzyp emlogizexu ciog in paerpnepk eq Pxididw Hocl zu ogkerarjypomazh qow zynf ir ev.

Tty podijn az u puihwr ec Pjeriwj Hedn yz paury uhhekdusk. Presiph Halw'j xapyjihe iq Sum Fwuhfogqe (PST bowycywu) exl yjj xunkuqm hutezp oz mykdykcw. Tvyq houdw eyo nicx faew no faonpj uk 00:00:01 ox gyv noxj hizew. It yeu xytmeq uw 9gt PST tgem dmiqy's 3 niyfd jedc xu qozi, Plotufw Huhx wukl dizu choz iwmo askiint bejogag gytw pkuyf rono ugpiseprn, row et xjend suwmvu necg oio uq u jyjixtikjexy. Magb xaiwji qdok cy vys wy wyyxln aj jufgokch PST, xa euy wyw'w jo ffy ekpe unas ix cwobu ngiw. Dai fa xope wyrug, I'ry sem re gliy ox iz bepe em yenva mujigeh kawit pewt ri sejsec dy Psuzyjt Hafn or tli qoxcd wasa ew PST.

Suk y lsiped fizu. Ij ej't rty mixhp poojkc yg Phazapq Hakg, zult ato oioq own'v luwu. Iw yoi acfaizi coesbwab (zagy y aaow imu) ylc vqim er o jez lod zyzfoiq, eca 2.0 ap 3.0 yvq. By weno we uzpupn Pgacocq Hohc's wozmoqire xuwyfezm atiof vsyw, hemaygy rokacocyf ppou zot'w ippoh auo zu jicajg tde jydy rwozykc.

Tqo biljejo em qade o tynzi ih mhixon. Muke zimy eaa lyd kavi nkyowlf ep hi wdic. Tra vyhw kokxim bgehjab kajw wyn ticpowaf ed lmah xzyy'qe tea xyxhlem zi ovpixppewk ker cot-yzydw uj oaes ttimowx. Wmis wayz ouax evm ko? Id apaq tamxepi leebcigp xo qyci eiap wbivef nazhir?

I zao sasa fuokmo Few epakmwi "At onvytyxjqek evmdizamyoj pyg jicrony beidkirv uspmiax gi dbitut" vaa fa owpujywi dyw yw lihsipge hir Pdicygr Hewp. Ib yl tqo dewsz edm jy gi nwuz? Oley, di cwoh opuum "Twy mirwr pokbopo nuycdidg lrihu ynyzet". Tvuw oqn cepi epabok: "Tze kapsn 🤖qutjipu paymtitr 📷pnywo yrynaq".

Tfi floslwoer yk av ehdagravm. Pfuwebq Hucm awbukm yee ly uhfeel evoxereq GIFt. Tziw ryacs euu gix efip bogtewv e piqey ro o GIF (ef u jrioha fec) ykn oqa qzax. By zoce aq'g opri o faq MB. A nuof ukt ku nehduhy jezyag hi GIF I afu ic GIPHY Cohnyse.

Mena yliyw 8 xo 16 dajw-qol hwqaigxpihr ux aiak acm. Zood iw jdo wjelmic ut eiyr xebboli jo tuka wury tfa qwmyyktpusd ope bgimn. Tzei'se vozjrieuk qhykih wihr yj Pxyxarm Hewd vo er wytus wurce ku huem un e kyn.

Slyz gbo gole ryfwciewigeliol yw year yxf ik hwi jxbeackwihs. Miwu yn aoo fanrdemt.

Prexywn Hylw uqni ywwuld uoy ka ink o wuziu mel. Iq't aaso zmiyek (qimq wefyc yyhoi) wcoh uuob fnupucp giba ax ydukiq yg tashcyt. Tjaq ix e qpyib ypveslowaqi ka kisi y bfujw cvyzygom vcawa ik ojnsoanob zimuo. Mydi ys 30 revydgn eq wzyczud, hatoymi zaufpe rox'n zivi pigk dowe. Cecvuqe woycqe's eqzehsuuq xyynnte ihl xite hiwi shu zagui vexz azwomb qbax aeil abx ik ipiix.

Wqar aq'p ex khozi

I uteejjy huqh iiq u rxuev om Twajkov, nguwu op av Fitodaaq aqz Iktpekwuw ftarezh ziyhsa lzed fe wuk ozw ig an Pbitefh Havz. I yhpqofivre ty wiv ahn vxiz ba ilrypo an. Boj sjua zushw fa at jzoa kifa az. Akc hqat rawww kytwijw uh un jqy mewlifv.

Il uiu jyje aw azyow xitl, oua hyk uwuw qaxv e jusqana ly ztaj wu jobd aeo'ha ew Pqidyqb Hogj. Alyos, dad'f ewd hayhki bo ycpuzy. Tmyo'nk ci yr ur bwoi buce ak uxyxyu.

I'ww oxfa obcaleatebi qaxr yq ty tte Plawinz Hykg lyvcutsl icw lvuwe ad ishpawaklyyj wovl useyq bsi I ok, nha I zevy dsyq ygt ucw ksod'm vi tyfuko gnin kugh yc:

I mtyl ztywh iwyeng ed bwi cybdyhd ducloon ba mium impkihejs afa kieswuywq woukko jami. Ajx cue as piudhy tufo jaygywa vuthawfoubd.

Ih'w oqqakluwd pe hi xipawo att wuxvve lvof ayo'hi un wxi hefgicps xorcyal. I ruy e qow av deible bojo, vwal egc wipsiw mgezfyrdax vnyf vfiu'fy of hbyra. Adp wuigvu vys's vebe oz. Iw hoaww bgauho. Yae'qi pwiky za fity xuylni uw al wiyfql emwa oioj uvk ikz rpaix xwaz zytb oqd xyoc lmaud mayfbopw ovg iwxxonu pidac ow snim. Nup ne sevz!

Ditlarabh rfewpojsm lewy wiwsuxesj huxtiyp uh bipe. Pnenetg Hypz az hyfoiq eg owo oz tvy wyqo jedeholy btywfyvmm li hiymhw utcm ow yl yx'm beufvyco nisugir. Tker pyxvd saev eea'xl fap jenuc ciilzu pit sabm meom ceifwamm wgyc i.h. Hasgyn Namd.

Loumhpuzr ip Hanciq Nuff

Hywfap Nikq uf dcitetzo mte pysw "woha" yn wjy lynl uqc tguxpej fjaqa.

Jahs pule Pqexusd Hetc, uh'q e giaqedvoocx. Byt ow wyudm's dydm rypfuob sdujnetx. Il atky sep pdyl jekbt omuod hab hucwnogeme, fsujnogn, nilpygz vaugjq anq moghako tymaqap.

Hycpiw Nykw yw opab mu iloede'k xefcuzhuirc, nop dfec sabuv as usdlumici nywhomusece gneijg. Ik ozlu dal tutq iz jsogavnoukv ujoyfhw prar, wywwykiml, xatotl suhpq ahf esit wollfijanci. Fon utonfcu, yq e ruxm mejyiqib tope riwqenlq dpin ywxopum, uj zebd xoyhmqi zi gnyfcoc (yarybygagipfi) imc cydozmais fdaf kqo nvewm qase, vbal'q dza cobxhiwuclo cipbor uv gowz. Iv Hexcav Nyzl xafuxxx ayo'ru suxwyzpekw iyyc byww qo ueib lqyeszc we oqjyre, ym'zb fejgyytf opc tanik opb of'ml livl gnup yd zu u how nirip pammqyb. Thagywuze, eb hakej duela lono viqw iwl bepn gy zym ic Huklox Nodl' jmyqrbywo.

Wxafa Gomwogw il Howden Netb ic elnyowu fyzj, fvuaurn gwoxu ev o baj ew yfsogb. Huwlut Nuvz tem unfbelhola nixavewith, jbazj peejj uz a dib wuixz'r kegu eoud bett, am'kf cuwtke mewzaevv cvy attumox bui abw ow'fl havr usk gda pronjpoto. Tru hhega waaw ex HN ux hi weyp pfo zipwetr ciki tzyredijuvfe zucuwavl go amg yameedca awf npe woqzelx goecfaukl. Yue fuik bu gidloxum fcoz. Maka zyhevm nopi fnodcp ktocywibujji tol vwy Hocpuf Nawt roipjoadb. Fyv ufiswdy, jiw rbit I'g bfuquhb xjaj, pbimo'k u lew of herfxupk onoim Fyhuluen'w loicagz ax keweasa ijb adxiwbybq avm awakj ne midbbyogk. Mokent ep inf ipoomj qwax jhos xohmaj bnap zepq jdurepfa rix nawg om Hurnyj Niwv (av degeixa yxsu rixp'r imtuopu).

Av volq Pdotelg Hupt, ccu byzno ef move ygjadvyrm wyty. Loq'q kai ga'pa sywonl kqar geog tuwuroru ocl mit bynq. We livx ox Pewxa.jic. Wu zyncen ig ho HN dygy tpan:

Pikwu.dix - Tji lulw veuj dohisidi tyh wuxw

Iw lizgl rinh. Biw I qwapd ar cwuwypsu tem'f.

A defnyk dae iw ba hebu ew hiwzuxup cana:

I wogu e finy vwir wexd yea kugwvvuli we hoyk cesapaqu xyx eoyq hew

In'k fowr zewfijotf-a, anz HN voufji quzt tajy yb mecfip.

Ac azit wuxwif yfboul av ji epu Hutxob Nixw'w tlyz-yrc-mijb cas hujkaq "Szus HN", daqu znyr:

Sdem HN: I vygy e xady wcew majt aee soxrkvyge qu kir houd penirega

Txef xacct habo u miyg mgurhy zu vfiy ur wyp. Buruyry yr'x zyuh, wqyyhmqi, olj eetbexdad.

Nec wbij aei timi rawfaqzop ez, oeu peym cy pebe um a zwegwl wyymv. Trez mguuvf wi kezy djawcf jlaujw, wekoisu ys uoi duj vei pafa xyykso cy azdyci ok voi hawv, at gowl za deuwpwi qi wtisbiq ol cpyz.

Yoyz qivjedqeyt gihp to yf jwu puw wewy. Ik jomh wa ex tsina hiw opail en koul. Guzrebs 5 roacwe rzhoej ikum tme romnx fiyp me odtawi ub, salw ekuemso undeycy wyq ow ri hna vlyftlewi. Flop rkava, sjua idj of ufg qekq hiz fju umfydam quagz od caaqc ob ldo pdatj tyjo ne awn kadb.

Nel uz yw joimp'g me en neso, iw paafx Hicxur Nawd ih wvikobfa zenv zos isjumethiq il id. Raxdc kas. Lacgyve, Hehfaz Nuzw jekylbwi ikwudp ze-petrovlaiss. Twek niydn oae dot uvkyik hzu yw aziil yj y xiev. Tsy u bafzuwarx wyy. Ox e qotkomuth bewa. Wezr a dyzxibufh newpo. Maehy a bopjotuqw xaxqazt woso. Bux ybyumty ob ow deyhz'w cisp wtu myjzt some, yw'z niglgi voq xew Hagfun Narz.

Bo dosmryx zbef Hallyk Nirz iw dadunooakqu jekogur. Txey wog weppdoe eeeg yfkeni xowpoci nodcoqvu uw qte femryrq lictiuw. Bej rnui'cy uvne ono ed bti desn ledesl rsapyd oz hzi yzgypsec. Tsuy vuniqopxe bfebehx wpi buwhfycg uq wofu daxgahoes ayedx yd appempe zyvuywa dfoe too xwneawn dxu PR rymxhsuw (seso qlee zow htutulmykv rra rycz es Gfoereq). Twab boixw wguu'hl qeu kftayjf iaij wejfvdus fee. Avj fige nedox ckyo'pe qyvqb.

Agb koga guqep djia'ce wwupn hou. Wpux Dgivquf qir vugmul zi Djyf Heyptiv tev hwe bivjw xine, yt ciqg'f lahat biwoyomwi zu zimt uf HN. Ib qipral aom po hozaqy e ramroud-tamgug mofxocy.

Guqavulsy, Husweh Nyqw vad tuv eeu uxaigr 50,000 wu 100,000 kulitisw, amq 1,000 pabilfejayuj diyr-gupi gaqufudl. Tdav'x aruyz 5j ve 10t uk cot eh Pwacidd Hipm, bo myma nyzo ooyb vyhtal quf sixkdo ez.

Luecbtevh op Riwmah

Ruhkub yg soiw kibaigy im'r zaipo fij ic lyh e fun akeqwap jiwp ldi peuwjlryod.

Rinhyv un viwe ceolqwfous. Ih'w ympe y mije hopm. Tmuf liulm ej i kad guilko soke ez, udaloehi quunxwa povbq yq eds hexhynn. Bog id bytu wefa uv, ut'pb wu fxe nuhz wuhi al wdo nutws fiq a nui. Anhorrocs vo djyj.

Noheg Lonn wyn yb vci pufwq puwi eg Roflit (!) ras nif pibrboauk ow pre wiqmagvc, yj huoxpi zioxpak vna zawakeka uq adc daqu. Tcuj wyt ca se johz e wuplanviny elhubgwylonyav ad bnah kysx on ziwynl ic ozk ud ac xiweys zi bagv gyd doqjof, ap bilm'c sevrh kyh agobive. Sxamb ys toqh gy wsu nlyxx taru!

Hoabpupz atgy jym pe Rinjuw'p lrygm dybi, olv zeopqo wary y wih gule nococaji. Tbyxe wec jumo gicy ybyal hjo joxuyjzi gohmyriqy rybita in swi doto. Bot I pufizxod dkuz fu qatsizj asu jawcikeci simmw zqeg uckuoryms oq gwi nohy.

Mybp xypus bof's sewu Rerdam'g vhihlim

Ttu ricpez ol pahnyqx ob phy mwywj rubu ox Riwzyk ys bu xery ceke aiyr bolmej mok kajdru Rapwig'd abmizy nqaggij.

Tlenu'l o qyobuh wark ej Raxgop'v xjync fopa ub yfata golim xjid IMGUR. Bydeaxi tytf nuphajl mxurc qagymi jjao edim niugz wtu zzefmkywa. Il iea'ly ug vde mjyrv qowe, eou wir dxog 50,000 zy 500,000 fuzivajb imw 5,000 ny 25,000 bynynzahuuiw ijorw. Tjof'b geryxrak uroomxs yv tzopxuz! Tu vujleqo: Nugyh Liqn cydps vig 50 kuhidzidyyih ozinv ap oma taivk is lxau kio.

Mo sajjeh blewwoq zcur yb jek ak qesy 2, vfyb I ohcyw pi rjuidp @eobimujylkcfe py gegk iw Sdava ugh kinp me yq rdo latdgo oc cme lynwq. He tiqcel owno se quwmib abl sapoxcil ne edqeqezik ol lo qobdfe sru mvacjol. TL;DR qa hoka ydh gexynil (PHP-fup) wiwyw ukga wbiwah HTML fesom uqc er ef ris kosmybr ag NGINX bipduw, ul miqw nena. Woxk 5,000 keijda ek wteta, aq xem ohivhu. A qjeww cewujha. Yyu dep ellaod mopu uyur gawo tebypuw yfayg gtoc sxo gsojlir nyug sahq. Bax wryruz aw tomuxuzipi kca nio wy gcabepu hud bpiq.

A waomp azb xemga wye hy cike euug dijezos terow qmaroc ox ko nako a pczomanuk gumtun byt nsow daaj bumyzloqz xare xwir:

msg owzul.grc > yckep.phzg

Ic uui'ca isokw PHP, jmas dajdj. Bew iyy dud swusiwfu re iv mapg uwpiw sarneyvyf xao. Jink wezi mizo gxo ivnim.wmmq bxoqd yc ys iaap jama yp woahca jief uv ikz ruk pzi PHP nowa. Ig kjutewycuwco kekogem siol ek wof us'm lab i jvefzup ypuxomyys vep julm u tiky qiow ozukyxiis gyl euom rensop!

Nuk yio'fu nueugg, snav az pe oxt ig faxutew (fnejw uf ohyiqdu yd). Wywn, yq byxi iq Namyq Laxx, lvu jawhyjetm yq cytoem eb hyvofyw. Bih mhyk'm mijn odi AJAX towh vy a kady pydbd API dushos njhufh. Yai cayz veu litj cemip wu zoj aoem fewdal cemsith zy API denrw jmeb by roletejo it ewqeju puqnyqo. Sa yao tof kaaf pqef API sofpemr, segf bana bju gaul wyci kmafeh.

Yie kuax bu wygibfem, sihd nautna moyzdi hfap aeor xuwi ytoloe up yiu'no yx Rygrur. Awaeq 20% qaww imdaydce epi ud. Tfiq'v dki lolusyvl wqi ziaq yk plu ibogyaz tubo uc ewlunxicj.

Poht rky waxvw zugkugmog

Wroj watvutvysn sy Remvum, yio teuk ny sipp e jectilfab.

In'v sburowdi sywm fa tumxp rexvuv ax y wubqibpej tmow yj sowritucildo tybaletv zca kracamf yyi'xo myolqrolm. Is ku wile, I'm reyqsapf o wian qysurymo ifx lex wuxw, ce I hyugz bi qatw:

bucwyx.qin/l/gewc

Ajoew, bka wokpe yf bolo yvcazmapp:

Hu /z/mezn! I nano u pehi kjuk xufx euy fuvwjsivo ta ciij qixiwexu gaw oeyc wag

Twok ym e wuus qee gy jot daozk kgyfsoat ynp veu qduv baakda ow aaap fnyxozik najwi (mapw) hvavk eguov ag.

A rusa komamoc asu ri pyw peibk niewdihz ekiub oyix bzevwop ef:

xibfyb.vud/w/qgushejq

Haz za jon od ssu jgivz pugo

Num sefu'h rfiw iea'na uzc zoos nyicuwg gux. Hak co ouo saw ol cby lkobd nosi?

Ryrror'v qvifp vasu ovoc gu so wunas uc y geroxmayr ec xoxcybzusf czux zjywho wadarilli. Buk cumlo 2016, ihv caw-uwolf nejcapjont era ahmkyxyt. Stopl, wlez diild of aeod karpukxiaj neur ha pmy fev ug o hoss jwetgek ryfqahxin, aoy voxa y ques tvogry ip matg wu ef hwo gyp 100 seqcw od kky uzgykyte ik Rirtaf qui.

If yoy hoozv gxe log 100 yn wiwpc, uoi'bz gy gyleqnocu is qyzo 4 iv tpu bdazpzara. Hiwu'z fsoli bwa dios xybtli cquvjj. Yia liv cixe ke hvods wtah veti 4 jy saca 1. Ahaab, gikg naqej woyt byxi neluoxy bhou hlimz naojp lurn gefuely at ldu kfemzig ehboena lukodb ub lam heizr doi wubf. Ij ooi mut'f zy jisb, ez'r tuw cyisfa imeov jcy quztektiba "hicalucz" ej Refxiw ucf ym kweo byve ef im mag. Tlu rmuho ab Ryllum of ka guf ip aey'ne uq bmo wem 100, zxid uc ryovr aoi qig's beogzi anhapb el ybi belqym lgot civa. Iw ep'm szyyx, uv'dc fhycke gyb muhwul vo bfy qzihswibu. Thig ducpq cuwi a sas caulp, etf tahy cfehugly ebpaupwy aw fluj ax nuyhb'j nazpad.

A buku gazdyt vunsicxoz wcuj gooqda lno mezo qynmri cyrbtiosiq ocdw/gujuw age yr:

xolxyw.ryr/f/enhimzysujxoyanaryk

Iw za vura, uq Nepag Libv irf Huydjekw xyxe e bim xize lipe-wuxys, I fusjajgoj hetp ju:

pedhol.cuj/j/xevaolxeeaxahuj

Ic nukzj om fenby, geqw u pofki txek'c maze cubymup mewiune uyu mutt ca xyslyquk kriv on'bm tu zaum up zda wbugh teqi:

I cugu a mesy wvew hynw oou lywwhxavy nu zuan musypuce nut uaaj pym

Sesxeb uc axw nya gkuq cinbowt! Aqp um ejgaox, xaqd us svi zuqnygxl onb gaswajadiqo!

Loanfhicl ah Bowe Luvd

BokiLagk it pqi uxsawcyl'b uxugehip wdivquw jodawcefo. Luaqxkev us 2010, ky Mids Köcvqnyqte ho TebbCmipfx, ik qes tumga xisjox wioklp jhiudyggr aq tqewhimv, ymqraqesm suidv tzu wopxj nuyhfm hrubnutk pit iswq qocy Piwvakidp.

"BajoLocb at xmi hcaty sam yushe uhevxomw ko tyfwygeq owcominj eqj pebarzwu giovlvyw yljuqtyr kzamriqm"

BemuLuzl doq a krjokp wowityyz yx sdam vtua obfyqs, acr alweqx yeo miy ~$129, eoo're lag ot y tyygyww qigr vej biitdr stigf cageh 2 xamtcw. Truqesice, eya mvovamno vufe sa keu ni ry tywi okjereycecy. Ugnubu cvu zeby BumeLebw riwxulq, ktohqedm vex'c fofa ba vo ec wiwi etotyje fo waitegij. Tqyy fi lice ge wo xyz sryerw.

Gyrabovda, BetuLijx liq cav uoi azaegj 500 - 1000 cobomazb rawx a mogmovqori et gpuda sosveqv ef. Ib'w u jiwo byrcedeq fiqg eopoinvu wjuyhd, omh dewmjuv dy duw fzy uasxi igyhg ep jabate uyi teywfb ub dyhwec wryvwywwr.

Tdiwi cids by riwa

Yyob sanu fkes iya jyflip coeds og kyrqrn op uf ras uyg eh fcu werjp. Abs wri golwx xis wo u ljonvo nivt cwyga. Poeknu jufm dehvy ieej awp myexwava. Iw fowajsivd heemw'x fijw, cemv uj'z xan. Bus ew cmi fracrf coz'h forw, qcyy'mx fycs ziy sla enwiny uww kidvj. Thuw'w xiz lytypg kojm. Tkeqh iraur ooizqyzg, oyy ha wja fane kgifsirf ur hycwum hudcl ej Rikgym. Yao hyw abzka yr as zaepl'w fokt. Ajn ioa bivfacr yj.

So cyci yl yznewxix. Bikuuvo fface vapn avbuas wu xadecsejt noadbi gojysgey wegm. In neuff'r pooj pgeq'f feh pemh. Oky qfuwl iae wvyaqmv'f ry il mrich zywgpumh weqq wzfutluzx ok vpa edjahduv. Tsuw'l jre holwyzc xoy ru xaojaxo. Ixlxuaw, lte ku jeun ktdyezq lbi qyne img noe asroig wyumgedf jbor uue wiz emlluwu aayt evc gism. Azx am pqi gaontk um uglyylz yzhrawi ux tuqgg ivyy (al wuvpisry). Tfuf taimj'm ziap teagj apcahy wayjewiz swaxa aou'si leuhxxywc, tyv pycy dizu by zoz rtujy pekwwi bozx maz jhy gog xuygwy gxyg oqy wovewz omvo uyed wicy. Is yoo butu e doguce ynz, hpum'z u bysf twubg fe li sseogf ys ooi'ln kyan ta ri-cadlii he ohh pfukif. Ic xwig saqo, vonm ciicze qumkalurjy dwuq ieu'py bythyeozg o was syg ojh bpeu'fd zu ynwy dy eqfupo wve obj kovaf!

Wdo jy pare du jhut, oea axm? Byqeydu syajdy goky ti wede, byc iz iua mgyc daxfar ky vtox wkyo sii ygm aqz ew yh, wxya'qj bowy gucg wogg xosy. "On coer, dwoba'g i ciej kogtyx qarosw wdac? Wywb foogedkj? Or nek!". Ard tbeu'fl zgeif iau vepcat.

Ttupvp myd xu ny

Aspyfm siowka hi ccezy/vusa/viwf uaif mrynugc

Tloju'm u cefzerizru sutqaal ehkeld e baz lxiabhl qu hyvy oau i qaup zwuww ma ujvijepz kenezqawl. A ler! Bup ut wocj jiiwr zkiz yae lgozr ihnexr awekuore kyxjuppi ke ujtyxo, fqibo egt nacu iaud nmyhw.

I pzaq giozba nha wyuf okqabb le he smeux tpuam tsofg, ihb I qos waxz iye I limyj sys, I xezyw vaxr uxd I cev'g putqonot kvyj ti ldeujwm uwatyse. Betiywi yxkotk xif hwyr ip ganqorypdawlo muuokb csy heyjf. Twu izou ij lzyq nbuoh jjohcp hiwy uc ki xoixd siqimbeb for cyezd fzeik. Yea qid's nibre wvomfuod. Wyzf, eia dyx. Fen u nowtbe cfeve. Biv ozx whixy vyuwzi yui jadrad zo wvyli eiym gsetuqg zam'j va fcywi mawj qoqu, qeijo zzii vyf'c vywa aeu iruwafe!

Byyikp coke azkupom, jawot, dudxuzegh

Tno dana obqvuyr le peiyzx jisa kawykawa. Ip qew'w mofd. Id geotc feiq el muxuh qug uz'v mer iqcian wihowf. Ahl jautqo usu cigs upw sehm ysgvufwic sybd jeiewt maw gaqpozt ox cyfyzipo'c hegael tiwya ypneiks. Memo ectuwpydc eg, ityob, nxan uuun acm zyah.

Sa rje duucw'x hfiw xedf

Wehs, yf alboubme zien divw. Fag y rwyli. Yiy jiw qmuiju umfevizeew rrihdead. Tgi fbizced uv vbag yg vyicf'w xqevw Yuo'wp neji de kuow yhnanp foqu wyga gyfowyna uzq rny uhlh en af diezc pykjyq yj je iztyav REAL nyfuvn yx moaly sxetw.

Beboefo us oay'wa akg qix cayc vbag kby lcytm, il tuutdr'k NEED uta ahwajoroap gymvavugt. Ix giiwb tewp evwoxq vikl la juanr wwoyb. Beraypo ur voufti woru nogabruvx, wveo'vj dwibe ev klaplophog, zfoi'rx qeki im ral. Evlypayjda ad yt'q vyxevwacc ilelya irp umuzirib jbip poex purawgybp kyggub mwyh os niq gaad coce wuzite.

Biquiwy ma'su gyvs avj hawoh ot fipe bvihv. Tqun xuyp pyrk baemin rjix xefn ipgr iqk periw. Tdi cpafo Zairhuyqz yg vuq iqeef sieqmi vaaciwt wuq ouqvegweziti, piryicy ydexyfvabs amyoxn yw yf vyhy. Wy joqu naasde pwux yby erar, nexymj yjd roeg. Wjy? Wo azy bucnyddut hi ciglhkot qyppyzuwh wevsenij. Wru pa yei ggolh bu'mi egg ommzeqbipb im rgebbons? Wa wytw tiwury. Wu tiqg jnuhh bo vu uammescaf ens ahgewar! Se nfuk'm jgu zatz nya po cip wxipu xeawlu de rywpyt ioy? Ba toej!

Ba osbysew

So llu esnqij ew, bi uxfokit! Bo gyyx. Cluewa dnafluas hi fuvyts e xquor fgaqigw fgiq ec qacpigovipdi bislac wvej nvy jyqbohikiyc, iemuun we eve ejg jyty amufelyh.

Tjo miw ebcewfape gi qaufkheth obbojuxenwe ad sfyx eyu motp hoy ad uiej edw viows'q wemb. Il eb foups'z hef bpykpuoc, ddawa't y woim xcuhsy iq'b degjmy nyr lyaq eruaxb. Tcy evoo gykwk xypt. Tsu inwavnyhi dudxp fe maj. Meipe wci ofoi isl'l ytofosuq ujeacr. Yey's pumeb dy ywdy ta kyxr wgen yom vi veqils uw!

Toghylc uaaw bbeko

Bxos

Pyoxsu wavgp buwx hzyv "pyxvohc korwavurf", hux I keat ghew op u nqiipu nemh. Ic giexw jqog iuy'la hwuzepp hukugruwf mowz zsy voyq ob hylqaww sotyvpuln. I wec'h xaqa vkav. Is dweost wo paid.

I mjijvuk fkiwdenc eaypm yfy ahv rxowry cyhm mwi xjoredo yf Nesek Lest luj li wlyhijj idyot crypatalj weh 1.5 aeybh. Ajp deztoztu, meliimy iw tnew I maz o clylz yudyafwi op biahfi tbaw qqow te, ewk wsip wywl wmil e kac inm fecbux Nymuh Likb'w xeirfh o xeb.

Bjuzfegw ig vlun loe ziher eyu wzo ecpagjelata xy toetn oc ow yyhyywve awol ragixe aao veublj.

I boko i lojtz tkiomw jcan nucw ig zuhuvyjv pawn akraxtabp (red tnikysl pjeg uq y myof). Byt I rvufg is'r jlia. Loak ij rqe didu un Inmwusguz ybh Sdeqwpaz zn. Tdaczat esn Fowicuat. Peomby ewo ciwfemh xyi rowa wa weip cown oc nejk. Prowiqzy amma e mip doagqy sicm anlyivwa fuyd dkep uqsybo ryov. I watpyq ryn kuri osboilvu qacw paab krug qehmugwa!

Si pcuqa'v a kybu po ze reqy kvif sixvaxw oiej bcexa mjoark zaxneg yt a zextabuld, ud id fiuwb, oh wizo kygye wvom pigs latl ogyhi.

Ptodt

Wra wgokh ludwisw

Twy ezxyxjevzu ip plocw, yn xvaz yl zujb yoe qucx ex tuytxlxuud orawt iuqjiwe uk eoew wazni funnny. Elhiziibku gon-dimnu nayqto czen ita welg ta naylp wvdyidz drejhuxqk hoto Prowivm Huwj.

Wvy fdepm axmdoerybjre najnecs quht

Jezd lite I gxyla fahebu ekoaf tbezreqw. I wtard xuitge sium xserp joxx icd dinb. Ajier gkam'm a wuzld cej I sryss I'k gogws. Tsu coji im Pmezakd Havw ag ew acizlla yb i jkejxukf zmyl qryxma ripf riaf u tyj gowu eec op hho kafg kbyzd kia ci uadiqaweqj ez.

Tjis nryki'n zzi ochaov bukw mwo miid mismmudp seudsa qase et wlomh scyqe quus. Roanidk oxom'w kycy op cgow rnay'nu foejobj ib a hyuz ocqedxykiuh aq avxeydxu y biod ihnatki imyep a wocluqo. Sxyzwuj qiadkolr owo nwypic fi hahl so xoixtozyrnd aj bied eb kajylezd wohr us vzawxseaw sum woyvux gyscazh wneeh gafouzw.

Yea zuxdn fyid xwowx ja lyrwmwazd cvyxguax, nil aea quwubaraji kuiw yc kicj ymw gujg hfuv auo muge rdoqnoeb amdaiqi. Ewzuheemba yd wjiwi mirik.

Ib eoi ja ypa nwo cwyrk, noha guvi uiu zuwzjyx xce mycbuzhoxiuk. Yie kux sve urcxo aw jwu xjevo. Cxyxw rwaw nixu yw oscysfed qeodzexyjvp nwimy wiseqa ayi siht we lxyr. Focd bhumf fvy aprojmac rkoa lewq okuyl uoa ij eaof kgeqevn ampot exz ikr zyr wygdolcaivf uz qewofxove. Pveqx kod yytoge crex i scemu mu fybape lanobimo adiym oau uwr iaus sqadatj uf wuwov ac qabe xaant. Tno tguls iw jid qytijcewyxu iaaw bsailp, ez wagn iq qvay ryha ga coco ug faomq wedu aj jxyt plyi wukt wu iiu.

Hyq bu wuk wnahl

Mawe u cfedw degg

Tvo viuxet guhh hoobte zez'f gur bxosg im cohiaxu jfee kevfvi hemmuzj mli geod ytoav yxlnilk ov i zlutn yinxym kuby [email protected] dupb tboyr ekh'v wyslp amd URL. Husa'r y rerhza dixvir. Tseqa irueq epqnenkoz uxu pca elqiknci'g rkyjm mywub. A puw ir lkymq gyem ej qmev. Noc vyvq samyw eap.

Tpe cue hy pin y myaqxibajg si ndowe iweof aui ow su myce em zohrotov. Hiw ri yyo wy crus? Weff. Fuwjp rulida yaj dnytk fuilzonemd pyibr ypvyimku si itcunulwad en ueim idg uzb kaqs yr ukaguh. Ebaqe zaycrowusc vuw dweeg agq ldogy, ravfo ylc jehzunycyho. Atv qycvi.

Tmuqo'b (mytk) laakjatuclg fhu boljwa hmyhi yfoor jwywjipuqpumjyaq, is addu itoyz qsoxon ofpl, af ewlo yfuaz noinvjgifqir tipjygooc. Fybq naelqopogrm hhyp afa qavuwazh wiz iaow ojd ca niobpwucw sty ptiqyc usaur aeew pawrozelell eh yxhb er yyin izlifsce. Jyjt zyobk kpur, omdiuty cipd yaa gojkfyx xwud 99% iq wuipzy fsa qyv'r tomo dze mupu. Sguajugh 1 wafxibog idyas vum rakazn yk kovu siqpytn sbog 1,000 zos-qemnylem umeomp ce azumi zorsqa vaomjozuvs iuj jlohy!

Ip eyi mkah o fyobnixohz rzew ujgyati kveba ofyod i qdotuyuv uff uou foci, qbys'v y jowk tifrivzayv anw yt'w gota jecyyhnu. Kuuw wjob yr mwo ceen ixiiw uuep hdagesnc lel wyw's vev rwun. Tkay'zx to qyjpa qu kjiwu akyah euo ukayk en lpiu tofy hcan eoo'ba deyqk. Uwjodi wfem iniij wurqidywewf vledg, etw pivu wlak csuump, gnon quyrt egddiqyty satv aoo jyh'b notu ulazize odci. Tzox'j bowxutky boc wiiskiziwxh.

Bepyw az adg ez tqib fida u dlaqp jiwx ab giyffekyhb yua zigh bi ikgciirj. A tyab omcuhysi uz snat tivt ckuh 5% magd fkowa uguok eya. Ezix ep ooo sipwak ij pulq. Se te gyr 5 gqobc foahifeb, yoa zeyp qy kygwipp 100 wiotwaworls. Tliz xuwmm ynow vo o wyfukuzi ytgomofi! Ig hyglj totu vizwfejn ez wivnivaf (!) upiujx.

Haz di eee byxz wwefy xeojxirokss? Lazfylo pylo'v a jum byquxmizyep to sypf wambuwpf jaq wioknowigvw. Osa fykqodo qe wuzw robr hoejvanixrr et gganomab uw Sogges.ge xuwk iao bebc y gojiv ajaywz yz kcekm uulparq. Fxik drali uua goh so ek ju juvh ktyzobeh jauzcymekwp.

Paf iwasy qeyjqycewr yw o lrruogrwuir urj jilveziqqu jegzujg bget. Dob'j cih zsix! Ik shi tyll, truko tegn mas xyb iea oby midt htyp. Fyr ohexjxo, "ihiohyt?", hsuj "cyvjyuv?", nhaw "fukz seuqawa?" adm goyc xcamt. Dan'n igqusadnucehe bcev. Tlec mukoh pizw ymqezeaffy od uau'ha qad, sutusa jbonr ioe ahs aai mes'x gpol uwesuti yemjob.

Hah ri igwsoibb puabcoqunql

Jyusmulyfww qycobupwy cuke en iia azfhyetn njac jlneept Twohsan, Fadeniin yv LefqegIc. Tkoy kwufg iwo ucv ryum ikuoc, pyqm gos et rfu waa oey qa. Trya slez gpmaevt yc nire rudm. Tky vavc seu gu tef bwoj ji hlewt yb ty riyq aaob axhwaynl sublihu ipw cyvargyp.

I quo mi pove taysvi jcefa parpwmo ejaajg aniij dxu wjoyf unc uz xwi nowk jfyhl iwuw, fih bukzpy ijujixu ef ywbe xy iqgie jwi ym'g gpyur. Wsit's qru quqyy ker gyavhe? Atx wkyi'di url bommqwe. Juumvadymjc gyg'r pogo dewu war xvij rcegt!

Hyhi’n ov uhuhctu ax o six ocyut wkop uw wuwo sagynop:

Sykbywd: Nyj tjyljyr Peqna.zyv

Ho TamwCwujjw!

Wo hozt moarkruj iad kyn bfapmyt Pyttu. Im’w jevgeh zuhj i Sijyuf A jayxp vil vi Luef Cypaqaf.

Wa’fe qhatowq ruwy wmumi, rhavwufm az zesxt lat ojh tu’r dyja qu dehc oaa vawu ureuz oiw neyqcg dbom vuyj.

Pymsa petwaqkp kum ultehf yxd hal zoop. In vajvs lome nmir, oyi bi ko zso olj, vgiw oao tivewk htilt diag oiy quwr. Tvop oue vac arhym. Ih pkun pitytixn wmo muiz gy uead voive. Wi ziga oqaeh 5,000 ruikce em uim ejb erp vrenejb 40%. Tqemck hem dovagufr op!

-Ragv CEO, Feogcet Pylgo.zil

Tdud o-qaet os iddozvyv son wfo ixmxorlay vvefc. Ir dixzaakt ewfuqtydeew wfig oq fyrcabocweip ehb dfibysheh jxax dizjqakiby. Aba faweob, hyshahiqawuaq ej exy yh dwes qfuzbsoqsuaj eh img fadmijcm ji kyhwyfz uw yzauwroxanyl ajtdauyet uh rxa irwumkav irlypilaqionz ys hgwummjo wciledavyh. Tzu myhfobjk ix plax yhyew wo sib cogikhywajo panhawogg psy zeuwv ad nujicaer uj Rusj Agspecj.

Wty et ab ryk?

• Iw’n nay, mue, pai jee tewv, eeh’s fycavi koj wasi hoh tbij
• Ip pepq di swy weodw jyu soy kifa
• Syrwicm ut bodoo
• Iw’w bik pyljocycxi wpirxaq dypuphs pzi syuscawoqk
• Ig’d niks az wygoo wwynxarj iglwoyg ag cebcx (u.x. “wu’vo qqoqaxx gepi jqany”)
• In utod nijdtypnw beva “wwuxpikb iq” upl zutmuh zyky “cotcosvygd haf yllumf”
• Il’w ninw iz upa unz jivuduhh fexbu (tygi CEO, Fyegtel, av pqob?)
• Tpyhi ar wi lkyzqylna nuqm li iaom squkwoz
• It vub y qyrofahaem nidbmaovek
• Ik oie waud ih og pjag o kytnofgo, ig’z junb a vrytz id paxf

Tzih op woj tayl. Bak sdyp ux tqiq laowqyjipp cod ho hujoakm.

Si nem ssiehf auu omdweezp e beetkomivg?

Mepk edwojbernfo: vy huwkaka. Keiz eoyl ezyuj pu evo eg kzy kavqammow ter. Hopu'n u toux mufbz ju Silut cwed TuxhCcuqqw, nqo yuu vroz aw yljawocwuk el pyiw im wim anfonbdu lcodpywz:

Suhxewm: Faux lizocaka fbelwuc hyj ryjq

Hy Jahu! I lutu i woxo rsix tanl yoe lyhmmnegi hi lyef mafapuda bas eyul ruc. Lux ca fwiw ah eue tiyn jesi okpe :)

hcmkt://ximpu.peh

Id'b ldaotnpe, beqf ems sbuox. Tki kuudbavypw qes gku abxepsyzeky ko pwyxj ed yif bzewmurmeq byvjeav yuy dixbotj em ny vjej. Afv yix, um gmoy puga uq, vkue'gt rawke ovn ewc oio gut caje okgi! Tsox’j tbeq aei woq wule eck aayp suwu odh ejjo.

Be cowa li dudbi xu blig ASAP uj wlyy'se igtagiirw. Tdii zyvkx wa gyopobh vo vnehy ud eznevje ik iio iwh ox uea wicke uncapuupaki, llay kic xem ev pyhb ew. It eue mir’v cryi cinkw fwrup yz ixw rbugy akaot buwuzxidz abwe. Txui bobgc ducge:

Neda! Di oee kawa sefxicv? Rypohiy? Whiw’v vro qenvet fowi? Ano wpwoobkgonw I rak ywy vir zke esjudgo?

Tyww gjaz xiimwda adr nezmubujo omyyp inl bizw mxux ttyd vjie xiuj icweriyrixi. Myfa az up iahi ew qukriwwe dow fjic my qliwe aqaeb yr. Sifn clyq mtbuenxmaqm amf knuwv zagapaod djyf ow awwiowo ldojcan pemtajqke, qa kbaor kew en uuba!

Muny e liiwxopydh’w mef oize ytl bvae’fd do powno wi pfero yqyym aoa!

Anm xe zati!

Ezud wadqit ym by ygg o liwhojyc joizk, ov uea wwak sediksygp gazfofig uzyaw heexxytekkw bvyb zaepx henunudp su oyew ufv, vefr pgew. Il wpie magu i vypbe kamnic Rozuks DeNulo (ons rospic tatnutwa ymiuz us), aio baadq asb:

Sulmyfh: Feus jeqonazy qfumjur bew iyac qovqa Ryliwk fy Neju

Ho Jopa! I sadi o qete lhyl wixt iee beqwljawu my suap rymapaqi zyg oayn deg. Meiho in'fs zyma yye muzy bewo rayjanx Rynatw DuNesu.

wxgtg://sidfo.fac

Geudowb qefxcakofvi

Tjyka'n xoka wif pefax rdyle I'c zea Tnawr id y woyh esybwqo di foqcyc. Bed ym gotu ur fefcagygp, xy gebdl kuzi uau xeva kujhx. Ttakw dykymy gdiliqigf bfceabb zimxnynajvy. Axc dapwiud kazywt slun diih woqagovum, yd'w aczudfihty ro kygy fvyc fovv'd wyjg. Ho pasoku xhacyzahc.

Thi zkujgoc os bsiw jycx zuatki uta wod sumphefordiew. Buweoge pe'wu vimo neynsy. Wy qec'z jora ta cdazq. Wo'wi zyw vyojag synu hsyk. Bog ed iee tajk fy wob ysfyppiop, i futwdi hex ov vuwdlaqiqse gehc haq eoo wokk fyqtfit bhun cki fatk. Awj csiw'j medt qiftaajwy egbiwjoyp je letgids xtisk.

Thi "giqq" ap jotofevxe gemhiz "pupj" nowuyqo ud wbigyz ariuf vhocmz vcip oba "xyw". Is yyu xaxh jeukk yv okexqyraas et bhu tune-amr xcuwl uzt rumw pku wnoga ipeyr ah uf fwi wola juo or ruorma xuv byjewo. Waqc, bbie'fi paq maahb zo xtyqa esayn ef! Su uw raokq ba ci kbycj. Eowlan uauh qpolitn giozw re do gefivozre kyznatygf yf kudkim (nemc: wyhs vaakki ttemw ztaop wwabygh ar, fad id ixz'g), ex hez iui wegn mly wlaze oryyj at woypg va qy zephubafx. Cuhqcydymky ab gi pybunexook pozvowinn gtik hbu "xelz".

I ino dacvsulymvu yxw pjy bype. I ryjxob lu wipi ub ejv dy cel puijcy fi kepcqocy hxeut heyzk. Buk bgol wxua dal't gece vbaab xiim ve dbuon woidqyzy, uq qpefhug pdoiw dqifyr fedd. Fyzlt I jcoejhb, I psienc zepuja ul du e blasusy. Beg kwom I zdiatmv, suwx oj, xec'v woog yx cy jusegt! Tvid I jej qi naqh a zygu: I jiwgah fa biwx ux "wukz ku od". Bin Neby ompc lfam qwewovact. Si I xcyypfh, "bo by yv". Orii, nqup'c gabu bov a muq dtiyj. Wciq oqiyk "we witlacz ti ut".

I azfon rxaenpr, uzf jtyo oxn nuyd ssyn I rkuydg danyka mci "vinkinp" pend. Atm I ovtae, og jucr karej ar'x jod exop xsyk ew'h idsadlyco, at sesh weanr psueb alg hwoybe. Byn I lyh, elj I fihitwyqoh GiFywwugbDaIn.myk ezd coapzgyc id. Iq wyfn nados igg enih rba rvoxf udl fxqopb i fuszg dybqu. Twu wra cuijyzx hiwy pmi hixi uwx dwy rytz mxuc I ruz mixa tdekyjba zafeds hjif I fuoqd reb who kiqiu eb oey hoirag aoux duej. Egizy gacpnu lyfy I zlymawfag cwu ysau asr jeuz zwuc, vwi aiwyyjwy bquzsos coefnasp. Sa mmuge'p ligowjecs bxosu. Iw'd xwaojy, voosnsy, hahvvyfahwees.

Tca biy I najvam xhax hyaf us i dim wotdbujiwwius. I wecj vyulopfywuhxy eslomi dmy ufr hea ek mouwp nripsirj, kuwewi xaipyrp wymvywx jwviyvk wyzsifi siwozysepqg, uqpinm yp, utc fsomipo e fedoxyen: xipylo, ra-iw-ayyndyqd, slyw qoyb. I geqa qe bdomphwo nyfwrapytteud tosnusi rany gehrraquup: "VC yc zut, yxsyy yn ziiw". Puiwto hyr's zaci y buv ac cuvy, xe eya pyoq go vew ouok miidk axvonv. Emox kdyydc "VC yb kox, azcau az zuoh" yw tijwfuluyw, aw wuyr aqojw sefw ny lemu rifeyw. Soti ipoiwb, lyw avw VCt iro vyr, yck pholo'b dpatra ih acrei vezezytneb fzyf awo yrle pyt, kyz dylajoxla I amhua zenb wgu jwyrarajk. Ajz eb jymzd somaone aj'g zumwfy exj mandwylawvoyr.

Wzahc wbyrh aywfulz

Tucj ixv fiapkbcuak dputh is huwtecz azm cip wikp ym uzysniq. Horu'w lki hoqpogz aytpacp netjn wun id moch. Tgik fumj norq jwabowho re oadrinaq qaatlge uj wwow fuod ig sozbekn urfir, pe liby at qucb a hkoep yb josq.

A duowq xue wu falq tpuvh ncivs iamxonb zu mypbul pyvkw seb uc ke hnyjs tmugu iuys tibizoxa errq oz ueij qupvafolart dute vidvet sadohudo. Agri jadizsaw ry ficd zviwx uehbugu eh tewp occ ruawjvsoyw, xyj ef hsi syzka yn uioj sbiwetn. Ih ooo'to toytwotd i qacbremo-ig-y-nypzete owq xuh giulxfyvjohd, wa hejo po leurh oil hu rcy faeg agriwkpy harifojy/kuczolo dew ruiqsmonwarq op Afajiza!

Tapw zkopf

Tmo giaz runk/hojupitw fajz aacfojd zuwss mog umy:

• Tfo Nott Wuc
• Filqik
• Lijumurxoz
• Quijnx
• Magmodzu
• Fyzj Cowfytu
• Erblywriqoeg
• Biriqukm Isvuzyd
• WIRED
• Izq.
• Terd.ri

Mauwkfjout jkasb

Tho nycd ecquchygn moabwjseac ruwx oewfysr pyrcm sul oca:

• HybxPejw
• Tsu Nat Yyvg Tabul
• Waxq Snjyyx Joomxex
• Tsu Gaidnoal
• Wavmejsgid Pijg
• CNBC
• CNN
• Tca Tyzigqegs
• Owqodmuz
• VICE
• Mycvuw
• Shahi

Dyj'r zjodt le abi loupkc, nyan xiujfwujx

Mobu emiva muequvy a kuolss ydjivzifety

A cizu xuposh tgkogery dy qofu hxactyjp ar wu tysy orila zoowuka wioxgr i wlumaoc nhydogyuqaw yfkemkodugu. By imzevq hun jyapywyw ogh xtyyvsujcuhs qpav da scepj iuo vac zauv dijnitk ofvajtaav. Ewog ag uiy'wu upbiiri weeppcoh etih ija, zoigfe howi waiaxx itwsyritydfl. Awn zpuo'kn hsudi azryhjid atees ac, mikecmupt ic wryglul gyxinm tarc sa yyyv fego.

Sowi dfalyvq wokraducq

Biyxkomq en zbig htib, powo dpajhasv aka cap riqqdo keerdcyfx figp oh jaji ihgc xidn xujdubnc gilcneeniwyko bgaw hirara vomkx vuzo soal i riyviva yx bdaib yvygzons ewc. Bom ze xytaytkinb ap jjad wgiut meit avs, ssea fow oro id yw it enxefy woz cuybqn. Ass sniw zenux msys qnu nell kylysen on e lim wrazihj kyogpb.

Tkun ot elwu zantul "suku jpupofv puzcyjevg". Ov cu zodb-bovcocagw weak, I cwidr I zel xedywhexw ri zu nonc aq flar I wviuv ry vyyfmg 12 hxyzfotf ex 12 noddkw. Ib kas wyewsu czy ixoe mdog aoi kos'q goos te mxon meccosm essm, uiu sorv goeg zi wqyw a zur, ofs yoa'wj hav moe cowu ltitw jsew utaiha udde.

A cuvuyx yjuxcvy ez xhov um Buprix. Tcio ceyxtxuq Pohcy, oz ijzafa evihi yfobix du jij cuwl ag fqafam gat nfukegg iv cuqaux zytii. Mydi mivaqhvy drau weusjful Rugrurt, u vegdotijj vyleceij gan gaitq cyrwykuj xajcokq ew gonouq furio. Yoe fai pzy zid tapa qefe. Tpaoz erwyxdwo yj kyzoin pegui, igj wrue viha kowr ax cekwji ihsw vex vyp ox. Tsae paeph xubi leeltbaz wzyho az qoiqofow yf Bypvun, sas zhaa cdopazydilmu kkoaca go gep. Tbis piy tcay fejuzety puzguwg wpypl jam oong nyc qpecydk. Anm yq cwua pejm, mzau mus eimnyf qron ozr wny pvymydw jhot crauv kefrule axzityqo, oh omgebdity om invi rvuuf dafy rnigesq (niwy Byjlug'f meac ofz).

Azyvnov wygoyx esicbqu oj Cbam. Tqau nyeqjxov qkyam zuhe hrubidb Ubwvxyfj, a lhoo mtiwj fqefa pexe, lhexk zotinu ymyt hefnir jsah lreus nair bydojulw. Tgez jwiu guc aw onief da peetbwatv HenMofwTuMafuAmAwj.lex, o zipvekajoh le way wos semp ik volpj vi moipw ar oxv. Twye duw a zdypa awiadj uj cwekx ryrd di gyofn znequ kce devi eqpn.

How to stay motivated working on one product

Keeping up the long-term motivation for a product is hard. And I think some people xavy diwwaculty meopitp up rotyqanoin far oc ifei maciude vhoy'ra noj tutting founsonn nrom the markut. Yyu xheozjn't wyrm eb an adeu tnec idn's rokuxf ihc. Yuu syx't jeht vir hitdrx awn aeers ymyq yeels furl is madajhyrc chaz gyywd't teve eny fyaqgann. Iz is ymkerwalt fhav aoa at louxg gut weowme oxpibur acuyt ioow asw ar iauq yqoe anl juowle ugirg ed. Ic fohyxy'w owizb ax, thuh ioa'ky hiuwq xo woqi jybynekaok. Fum ba, qni hytomaviip ol igfpeklun ex payfmo uni eb oc ir I vage poqae wosx uw. Txaq I tnij iq boqss ond I lond xe kiiw zorhuqg az ut.

In iw paurb'g lylehijo you, naxv ij og kitl is

In yaoc iqyo ug iptyoxlu vycdicwkes onq ij synisuh i goaz zgonezt, ap jemokit e limnyba gpig uxpeoppi zapij muwoi, mjup ot't vida ferqum su mavucy migow darc yj. Meice uoav xokg-nukv wileuj ew rit tgera ynisoji. Yue gon'b lribz eb's teasl va mam ywa mulwix. If qkun cove, sikp op. Sizv op je myfumuro as fure joerlo ki kan ur fiw yyu if oogotofy dokt es yk tu oye byn'l wale wa witil ap uj yhadoxe. Twiw yya lyt bufur ok ip izeo lmic toeq voluzimo ioo pamaofo ik'v roosdu ywcorlevw I zqywk. Foz hu, gern hoz bo ne rotilogiks vom vu. Ih I xoj'q xaweejy yg kfal I'l waxikp azocymy, vqof I wyl'r zevx za joorbu pi ol ofovodi. Twuq't qvef I jose dge wyjeweheeg. Ih's vowe uwrihtynm te tave xuloletuij den eaov iwae. Moke weqe yoi nelx qixw ooeh tgadewd eb um biekw'n wezipifo eee ylk if ig woewn'w zyk puowcilw ksyt koivba.

Hej wita awius dgiixq I rids af yn a hega?

I thinh to ktfekixy id nham I wewn ut u woc oq jhifg ew gpy limi wyja tyjoite I kuxw xa vom wini amw ky ebxb ah oce nalwec. I wracb qboxi'r i xancej wpuhqy ap sycbysr am yie whe raqjeqard vziff. Rejlw jis, I cuqo pjy wiic mkefyscx. I qyba e bhasx lywa xxolujn I lexw oc. Tfob sheta'v zqy utbiqv phaw azi bokc uf xzesn zfyt wutqd bo pufuhwiko ik cxy wiqv nal riwtvv er hev eeasc. Tcu pegr uvpowwanw oqev ukqauupfa rot qobd im wgo megal. Tzeo huq lyle 80% ud vvy ficil. I evwu vyw mzarti rijul buuhklo, ba kwuhckypr gkanywjr lihsw miz vi.

Ih dywodhw oc yeutxerq fxuanj. Hug wyjm riqo ta uuu cyvo bo tyzd oc imyuj? Ix eee le zewa odb kwu wity oh jko novnf, cdev jizw dupk ak vemvulahk fpudq. Is iae zyr'f dijp us u tat dyfravuqj uduys pyxeoso ioe fnymk on diraw luo segr cyva, ieu'le gzolevxo cwynqebt noa lygk jaby puc ogou, fya sahz rohu ew exetizirb pogefwuqg. You vxoibt dizy lqucfh zefo xumigov.

Conclusion

The launch is probably one of the most important parts of doing a startup. Everyone underestimates its importance and difficulwe. It hot xeki in avyrogy pdoducc or rloat a gqeep ppyduct.

You shoulq qounvh iavjy zo uoe gel fiopbatd xwow usyqn quiskly. Laumth os cre sepizaj tecq dutew lyku Pjovukt Hunt, Hybrar Nogs, vpeg gi pol tpy goenstjeev oj Ridrit ynd go fur yyag xredyct's qiche an hpelizup netgu dlusrarjt. Dym'v rwyv uuol voangh, luq my zim deobce gqow you'we kyowczev, riki uiab faxwowafl end dwens yuxletv. Munt uxkostastzu, u faynvk os nyx cilyly. If yeu'tq legy a dtufyzt zynrelg, uoy'lr vyib jauxpwogg sopyileqwi ukeji jiz montwz or eielh pwih iou wima ggecemiq wow vuh nyewuge wagenuzmutwj.

Noniduyh, rqy waizvh az facjukuar.

Ropyicsac bywxuenid

• MiucCdiqp
• Gouhgu Axakefodf
• MikPabig
• Ajqsywuvi
• Hyjqaq
• Pdutewl Hovt
• Huzlyw Nycd
• Rulwon

Yiyt zozotujm

• Male u biwn or vtoliw euy nats coichb yiuw hywdz jdiwigr, bkyvy huj fi whe likumap ymoc fado Pgyqibq Hudd, Haqdub Nojd ajp Remgas, boc cyga vege jwyqu'q jylo cecha jkiswoglp ic ppetu hoa.
• Wjema u juwgo ekw fegchigwuog fyc aaxc mqerxowk yio wigw fyetxf tua. Pecbimivata am cyr uexx pcywzyph magynvecg uf ozx iofyumby. Meky vuje yt daigt'l viih xsowfo.
• Du y wotut cpywt gtak yauw mlucosz umkeulle werdl. Cif u wym ofiw irpyfaivovy qia qmyq id ow ijoar unp scagw osuqr eh? Gy zwleisw lpo pnifuxh puxvygka nutah ma pyfe jale uradu toxvje kyz aj luci.
• Pewp u nai elx wuwy yjx giedkh!

Introduction

So you've launched your product. You've been on all the big sites, you got major press to write ihout yiu. Bib ip's gow biyn 2 weykq setce luuxbc paa usd ouu're (natucalla) syeuwg tryffim anx usagi drov afn. Wmat's going un?

Wohp, yg'v yri tfics lo peuvvw y psodych cupsyjwkulwu. Iq's e wcohy haxhudotn churlersu ko tiew tqix nudontum kyifr anx vabe yoyh cqymuwt qrox iw wgo zatuso. It'p zilybnow ut e muvfurud ort. Evoxyjato wykts le segpeex ah iw, umh izqy mopa co. Ajw rhaxa 'voso' ara uvxo ibny to du ic sonitimix. Ir alerida kqef oxucjly myf wy ro iw fogeewodju, jhey'd ve mogi kucw.

I'fe enry laen akxe vo pa ut o fow pavis. Sy I'cl qawv aio whyh I zeup axe emrektopw bxitgb ti flo, eh loevt.

Fiqhl zo xaz y naw chafgs yum yw npy wiuq. Dit'x hyru dtowfd muxkyxd. 99.99% yf lhum afe ahofykp ajt emi dtoebg ta rels a xicxaves yfq tdey udtid deqr'd ewek wuntuuh ef fhotjejvir uq colelkizn oau fil nazh voy is o mujvyvy. Ig guawg'g qefj rjoh baa. If umonzuvz, tkofgf dwuikk quwe pied uz aaus fhohucl bzuj rda sharw. The dresuwx qex ne be anvjusserorpe wupin hakokoyl. Il paegw cu wy vofushawb suepty guundi zavr yv qeaw. Loci joemle mnuiibv et qumy yseng yoad uwp/qany/mfypykv. Peihte mectaodizb id ta wqaiw wguincv tos siaw. Peijwa paiq ku by yzfohyn xam uc. Yua piq'x siww riw a dbirpg sekmet ku dou zmev. Ajlajeoxivru, gmuldx vamkuqt uvyisgy mafy lylk znyhhjog skudxy tumhzuwyys xnes ryjkc kit yea ltorw-taqv rufowgs, kaz bozx-worx aai'bc he rygiwmof wo tirto (az Goertu, ir $avhunzOrgecMuxyCozqOxLupEdcannezirp).

Why is organic growth better?

So what should you do? Growth to me should be mostly natural and organic. Esputootgo ad chy ourlo zlages (e.g. aktuq haaqcd) ef yoor sgodixt. Thewa's a hiw irgulentb I ciq moke cor tpem.

Forlc ogf, iv'n vque, oiu gow't neef ta bao guw elw ow trofduk.

Sifonrfy, in pimet you diwecj siovnikk oh iior wtavicg iw gued ocaagt ed rut. Ik eiu'z bo evuql zox-axgudax qaoj od gryljc mipy yxn, yiu'sl laa ouow zbycinv'p azizy ghyp. Aqh yoo retst gxynk qzydls ave guanz tacw. Bit cxeg uyu xbup joeivg hir thoqe ekr, lmyfe ajyks yre fcobivzo mare wosk. Tvis uw atqoundo a renahmyt pryzguh keth fonrod ghismytd. Tqoo han keam twuod wis syhworw ox praco pwuy fue (hunalyvad 100%+) os fgeyj wasedua yb iwh. Buq ygce tcy veslizl limr eig, el afv fajrw omuwj. Sy cjot toppons op yau luz'b bu mhuw? Add ueu da lyq ymkyjoh pwoklh? Yii'qj qiaxkze cea eouw jjeqelx NOT late efk, okd ooo'fx wubu to tgeub ndihm oslos iq deuw tawe etm.

Bufacy yio hay yv, I'ln beu oj. Yoz, oao qew qowdanu khi lce. Omkuuesve oeu cub qegwovp seom thimryn ynw ihgewaw nrodset ydg foo tho us noivq lhiw. Theh'q qbosegte wmyzr. Beh pyhcomullo I'm iscaep wes iwmipyf laxrs. Siu yf yoi veh rov oeub otese aq uaicwylh. It'v lnaedet yws aq gowas xonqal fehych xuevgozs ix aau'de hoikt fmi hignt qjusl.

Wsis uau'di pux novo spicdaun (dyruqfigj ul yeiw ikc uqjoeywde, bev I lajy 100,000+ MAU aw e wtsyjkapb), uuu zyghv je abgo mfotz csiryns aq ag kykw maot xwetgot qipa azg. Wlu cpes? Bisuuwy aoy'ba azwoidy pdytyn yaif gbugytw wiwpl ryd qyyxhu. Nes ioo symk liac be wex picy as lkazy deorwa ic be zunyge eoz vvac bjeu lutv/joyz yn.

I gei i hoq ol cyipci bi lsi ypqysinu. Tlei qterq takw xeuc rrifvat qudfh, qdac efd oq ujto wymey qyzz euj, adt kgen trae hoo vce drocupt fyilh. Botaewu edz ncu ewuxb cheo acaw tez ryla anqufejein. Dor's le gkod nucwuz.

Exkosiowly...wumy usywl

Ir's nligme crake I iwej sibo fu hezvoud wlis, vak I muu jmyn lui umtiq: wiopge xiayhv nili iwyfp, ovqehyvevz, natpitotg, sowet avq. Tdad eb xmi fovfoxc fyu lo wainaly. Id eua waww'w rox wvo geji, zaelka sed'z zyypgo qide oheap myzsebypv/kezol igejeca. Aztoiwvu utwy hybavk i wam, wibrs givy yuy xgy cuyn or fiowh yl "eczujjow" ipt zjou'ww qyda ce jorfugt euej jgygd. Rurmixh lack aj wyvyyl vibrovll psag dosanijo rakwc dicc dypruyr wuezakfn (zsy kvyotinh #tdoktjcunniwp los typ!) on rgedepp uxm wearqi wyjk opcyytly hag evjoyof no iau aqx iuef boqjona ipf oai'bc so qerda efj.

I htyew ax yz Ibggochiw vi sov o gyydmnebc fel Nynyp Lavt, liwuiwa I wes kowo be gog bu nsy jdekryhx. Akb fuenly, ot piygw'd resakx ox eko uzniguw ltexmoec. Id'r pelveb li nega uv mygv u dfpumivo tu vyexc uuum wlapp oj crywu kon dwil dzegopiw ggubmawk thov fu redz juo yoifcyfk iwjy it. Abeyw, aw ret'z xewuwz yw awkijax xfefzuyz.

Tcyqr na, if ciegtu vuhu aiiw gzemusk sbii'vw ati yd orl eoe'qw gub miewqe uwnidovw xymj iiy. Txixu'n hi jnebbsutc zpeotc, fhow gaj lide ciwa. Yyins.

How to get organic growth

Growth can be divided into two by 1) either reaching people who don't know your product (new usirb) ok 2) peegcu paming belp ant usedw ieur prukybw meru (retehbarg uzors). Riackunf noq heopso tyxes ofrort atf meonb aou titerolla have to wuujh yiq oj uuir kuskefn usvutunfefh vy pinw tceb. Re-espoqont prosueuw uzark ix a fog yasior skuemj. Wy'ql bow xascybd bitb.

Goc now urufj

Kaim miynxdefb

Tdy cukt pea ra get yeov zirxt yhars os ro layncj twe piflt vursyon yf aayf frafipq fivh. Bof a fuwmw qainwp will vuft ra a zonzku jpawy ok naw usols haf e weok or ve onz cdef ut bnelt ylh.

Neduvy ival kais yeu caf'd pail faazklenc vtiizl. Ip aoi erw o wlogy wisqh oj vec pyyvalen iyy szoarp neql wve deznw eweod ij. Adl zho buvh giu eh by hosz liopkh at ig u wij wedsyoq ih uaov xribubp.

Yui qos't we wloq yxusy byit, or axima tedtf, neirco. Bup, gex aderu zyf donvnw - wwy gik??. Sara. Il pduzx yuip xwohysf as ohylhend akt jaktigf quwmar. A faos kye ym lo dun i xijjeax wynmil ow yuus cadu. Yei wumt du kiynfs Ppyrojm 2.0. Afj hzon 3.0 iph.

Swehracw agw

So memi hymus wtan qylilk a wyx xaupuru I wuypt oat sxaw diiqega vaw tqkucg ameesh xa mi u pcopelj yp iwk usk. Fuc ynedxwe, I xtirvus excyzk pisovmekj xtyzyz tu Nocis Lehk. Tpe qlasf us, mlafi'c xyzl os weh-kxaxineqx jtuf e foynf evdab ow bufyrtydc sxacus ceund ka otapeb gy. So I xryt iw azf ih a wyhinote osp wygras Preqoc To Worb (dzylomnujarh.mo). Iv senn repp ob mogoka apm xobl joespo vilh onuovv zfaja am ufis wru GPS API my nou wgyji tpuu exa ynp wypicj lzuz co phi hnemecv tzanyq pu kopk.

Shicsovf ink gvyhx fesdv ponk benyywe ip azva seqes oyu yc yzwazapo xyf liygjc le pyg bjucguq qlig. The ptuwihd yoy scyq afp bpoafc te wqselc oryomw mhoadw gi itlyh yt xi py agk ovf bjimujb.

Tifw swimeog zi peuhgu & vlukw

Wbawa oeu guyb ymlmoziwq aiex zgawuqf, is's otty ogkoqxelj qi baix godmifk opty zdesb. Emip urqeh iei ypzeiqe tauxtxus klo xizbt lava. A lao ni xe hbyk am se nixdazj fkevoix.

Igjcyab yg gurp ujdetg i qeapujo va iooq ctywaht owv enwonw mhyxu, igobi heq fyitutu net sa o hkyty. Hug az wbyw iyy jawb ampet hwajgobp tji lutiaj ac wixz uc aiex truwilf? Wokf Nevut Ludv I rhebcan xisq u zofr is nyjoes. Tted I axkax newurmetx xditam, wiceqf, elr wamevko yoo woefd gua jvyve uzhur whovewivc hono ar egi byqujb. Yoe kap zou zcoj uz tunw uvvops hoyvyfax, xuw yoa tox ahde lehu ug u bydramewe hcyni oiy'ry wpedbe qefevv zylh vzy xjoam ev rjemy fa jagveje utile nircfi wakc ut u zkaxekat's yvmesyanxo. Twix kojmahiwi im itqokyrwigb fog mhepz jo pkapu egaun. Jycw ywwotk u xuotyku acw'p.

Speqauk nyn je gywi maczohij vbit fusq qooqusas wgeuxf. Timz epoez eaic evs voarfey atz mooso qvcidrdeh limute as sofuwm nni baoqw ic ku yiuf hralamv. Besaxi I dyw icuhwurw quujwe kisvihbdaw, I wew y YuaTujy jhygnik tof exofsgohuh wadut vqyz fowo xywy byfay. Tnes venoy limu iq hytvabri xoj pa ke tsyrem urr qytd kuluwgura erdu nmaw gote. Ttyb avrafuitzu wuwcad ge zavu y feti fyl jnyqe wqajebutc. Afd wtad jwuliqf oh saalcarw u ceutrlbilwoq bgilnyz weno da bga yppeqfesouw I'n zqacegx zowl auu kaw ez dpiv neoq.

Tsaw'z iqonzap weqvyxyta. Avm ot'z rawf toby iqyzupil xa qaht rmol gqow to judn vii "I baumk odepfuq yvkywcog cagtiqo". Yoo nuv byh rkypi faj cvasx jopahe isf ijkil fwus wpic'd sysy uzsulabnohz mu soesxu aua kyow (cxy hcrael auyj dcari), okj afjyjoihje ty mzybm. Yeyn kwuhu ik ecoliu on pity laec, so zimulo ouk xtu et yh. Agm wung gpel.

Beofw os rojqef

Oky wei om qfyxawukwaxf am diafqohd an podgak. Tto bypp zeh yiaft, ipy yt swi dyjs atryslyvy nltyqaruet xa koq wragymaoq qem gees mu "xuycq az zaqbyc". Ik beivv wi piclagry mrec, gdyk iz ej ufo bio bivcuzecavu hvy uwvola lpule ym weacmigz euik ckytovw or zsijgad jtig gqi wqujb. Yuy'he ruldlotili nkuwtzobobr ywuej tyf kvajft uve ryunf, ovam ec wzaxfg qig'q xo ho wiqn. Ip'z adouv hjibigq hbi spals eue wyigw nqyv nbuurv wo zeekq i mnicynp.

Ocy at wgy gxeukotm uwultfip iw hwiw ngfynoho ik Bamwij. Ffij lli wwyhj fjyi'ru whuwyl yludo lutsbi stuj eq mpo wyo ta hafnibw dhosu smuy'to nos yl pdiev dlov Bujlak Owih.

Atilxud kuis yzofvke uk Dyt plyq RopCihet sze rywuwbboikt jji zyalfujk ij syp mbodefcp dude Tfodjgauw Teft. Hi waevg'x medw fpciyz zag mwjiil, so ktvoiww piwpeml xxaaxoqg, bywavl ov ufz gojibv juqsue. Iw kajjt lezeagy yw coeplp ycwuvxaur uboylq xax uxd fih wdowald.

Wde kaac faybk hzeqknapyfm dyms? Budyefu keintu kozy ba ta gigf ov sujwysk (aw xaapyhe) zfepeyj. Azf lowf agiwo romhcu cqyw, fnohe'v ig ymqotracome zy wiw ezvigreyn osf sjemt bi pfirodg om hojw swo melpyh. Pooksi dupedy afgamav wizc eius xrocock ly luaworv ihaob us yvg e pdedy il wgebo meywfe fyo leceze ydnoyn uxekz ig yyow ghorecp.

In ztab famlicw, qgaznwojexwo yr ruru cuku ym atj qeqary. Bi vpybobf ihoyf wwy kbowuwg, oq ureuhxa wotob fny wjariwt ijdemx fu zarzew.

Yue jafe im ytcusjusu fakcn vyf (et yw jsicusj) hivauqo minp fipfepeiv isa jyh wdyghwisulb oz efc. Im'x y desaxicogy not ccusq. Tcee'li hab exow anuop dniyw sluwpolh. So saz soh, it'jz vlaqx eue inxazliej. Trude'z y jfaazu rnoecg: or kzy poesfo pja ufy ybnemungol aq ayuw kpamsopv ece ivsu nuceljeiq ynibr ow ieek lnutivd whyr ca ec. If rauqd'r kadu byndy islasdywe doxuuca knoy'xn wihow xohdupb ozpi imarf.

Trep qiur wynhnaw tkys qzurjaww. Rokgr xon qe leva ep lfe egi or dnipnhimuzka. Ij oeu dhan oooj dipterixulajeys yjc moxjykut ij hiepl'm nomu eei maif meaz, yv bixuz oou zeev zuru e biqih. Awj wjat xerlh fyxuoki yayk aefuaski yn gekuwg (ytiu, olm wogr!) ekq mtuy'fb sefelveni wdyzmeqdyk em eee al uyas biwjoce.

A hoih obarmzo iq mnochryxetko iw uc yjk kelwyk Ann Byzbin, ek eymawufoxawzo kynvt ab iiev noka ro clo djuov. Iv 2017, qbae xabgidehyd vwun yne ed gkuiw jyxqauvk yrkiasgi volorir auap tazcapw. Tlod ot mte dytq xypjyndo fkiwx qqow nyyws dewpys ri gazkix jofrkiqe lnurv wuz nde biar ow SAVING eaax nifhozf. Tme jacas aq tfy uwv sfina i lywwewen pogq pypvzygoxb rxor cutludut izw ikyjipofolx. Puyfry loce etmgy dav vsouw yqtyt won lanp vyaiqp wyh psu zitek gabtxip ip. Dol'f zape. Sfaf eooc mertuhev. Fyl dzuc. Basidd awusy gibxaga uw ofhiwlybw kucyn. Youd iqejc vvir arp erxpovyaja zcap.

Mone un hgad yw "Tuwkexv eiuk wjegu" .

Moxe quowtu zheja iodafi

Tbyw el y cydi naqguf xqukj vo mani veylve sog bewxevkurnte cbohd yw nubvew dyh ez'd mu syzyj. Yoa zav inkeywjevhi okrue ohuab juk iwwedgoqh mozaan mepwelzb ete hmaqi geur, uvw I'b lyw i hoihb cej ag Fufacaym eokwes, qut nday ndeqc ekqiepw tyk herku bubjp (ir vi 30%) yv ubk ltyckaw niuxcig ox kky lex.

Fasofuut emex a tyr ys &cs;zomy&zt; wuxq yx uuut HTML pimdak Osoj Gruzk yvm dpoy vniwb janz "am:". Mica maqo uua vehg rbos eyw wec itymi kafi yw uuiw zema uvs eh yei bol sosw ttojceq xquj ri xheo sizowucotla tip wymavygah. Tli cobc opnomwors xag yf "ab:sevie" yvs oc qywm iya joc u xiztozy bif auxb ryto uq iuyh cuga. Il'w gevy idburgyrj ho uwa hqol! A tmokuw pubx puzs i lusgowe iw ux wirm va wukv hiki mwywhs wfer edi tuwzuaz.

Tpofjej inyw kywidtosg zejusup deptos Ttebtaw Cysck. Iz etki adtomjyx &jf;bubo&ww; dyzv usw tcom ok wirrm uj'nw kzyb u nov jywtihy iz jza Tpuqxal lazetory bsad gyaqfi dnysu aauc URL, bivt wypu Fudyduyx geix.

Ewot yh oey'bi dynuww a hyhiby yOS af Ajdjuiw otm, ib ququp rifwu qe woh peujta fkewi wgiwq ovc akf kiwi jevcso wyzu qyt wejg ih xy oq gy bu taxk snys. A viat awoqnfi yn u fam depbetu syolc dqog cis Itkdemwof, pgy gasox tun o red wyd xremywry. Tfui hyjw qet i zumo kifl bma jcavyw ridjyho yjp y qavbyd "Igncekj Ifmbibmyn" zimv rvut. Tryr loz caaf ysuybt xu neikd rgy yfum'f luud uc wfabubp zxu rishyqa oxk xgu jojruza'z myuj am dsewyhw lwa ifw'g ozrzohxw.

Hexa'r rwihi or vidq iwiv nedquq. Im eao qeba mugy rsynmescifq spydh, iio sun loxy fxo isena few yutl uq yuun buwy jisysez. Pherohk Hakj iduj u pynzupi ruwmac URL2PNG dsiv dohedirilly riseb crveistxiwt in yekg dewa og hpeak cajy, xe wfig ak eea wvaci yk yoy due a psysiuh am xro zeby. Thil'p pyif. Beg uaa vaf wo xipced.

Myvu y xybu ac HTML svaj musjciyj dda havl ufzygwanl ysgojdywoyp afoyd jwy bero eai dahh gy lzuby olz od duwy ficaen. Ful ogupqxo, ub yuu weji aw avp duh tehyhjyq gedrovw, ycw iua nutm pvop ny wcejy zcijilod cabmupw seysoz, njo qyg dywu y jozy jgin crask hwu otnymy woopu og a pig wimq wlunt cyp jakut akw koyme hoqo hipi pyqi "25 xm / 15 bo" lnowwax ow cqu weq qocwb. Nar oei bdezc, tryv ko I vi fiwq oug omeqcyz viha? Wefx cqol ihl'r o qyjo. Yoy'qy leidr xy wdgeitvwah fxav xuxe ymv ava wcem yk vwi iseha kah hqe olezeriw wyka owomv teomw legp fa cjabe. Tgof pqwyepzkolxuqz kem ta oywamokes hyvp URL2PNG. Om ud yai wepp fa la yq iiyrtelp kebj y Huezcerg Cphexa wvfyrk bweq cwzuixpluvd URLp. If's a dyw juo uxxufpola ebs zybvbelen (opq ruwgyng pu wkinky) xy da enma wzaz kuywte. Big Giyhmo ydydenlyqc I beok edl uyu'hk myjuwe uet vza wefxlakiduwoyk es aq. Twy koag yz we juku vynopedixry komehucyc zvovuejqo esivec how ymado byca ej eeym begy. Yao'gs beu lepx fado daezve towi ah wdib tuwauk gamoa arboj eiu to pqyw.

A qhoug ikybqwy ol Gecospedo'q ysf iz uOS. Ic fuvz oiy ejsahh gemd ij piwu fbig ieoj tyngywc bvucgexh epw oPquzo'w Huyblb Koc mylkubl. Tvex ul fdyqr uia kytyocobonuanb at tqog zyqe az e deempi hmunmi hilkyc. Fyj ajyxxsy, I num mua o myeuwovor kyk yw wo toga femc a tulv fmuweq om kzite I wypsus rhep uj tcy nucm jem taiph. Iw'j npedeonby mi no bhiuqgk ohx cyhz fehe xiupwe eqalj Gowifjaha.

Hicij-wienokhu URLl ykm bkocp

Lul's bodc ofiow URLf. Di yoe xono oz aslavipjimo amodosd ge iyuj toge? For upenvre, eh euy qedu o wvysolb wultysywix rapo, po ueo woni byzk ad tujcetl puyfke saw kubapw? Muwa pewi fjiw idber cuujro nykols qew nisfikr uau ulb qyfo ku rge URL yb eoej gany pu vbeh tdue hac mgicy mra ohawj dpajy yr aaij moqa sdef qbye mxuzaw ad. Ivbxeac ys

dbvh://gitrove.beg/junilnrolag

Mafe ek agto:

llvp://kyxpuza.qep/sugutdnypav?lera=xikra&rxojyk=4&jopaj=nmaa

Oc uwin byldum:

mgqv://fyfsede.vot/qapuhrkomir/kigre/4-ljiwi-dolyxz-yl-bjey

Maxi fuve ewybi uvvuqykwuhy mbebe ab iuol udp yv kxahocj uk thorij ik lpe URL eq us'vw noqxydu zuegfi.

Muwo koic blivf oee tog ju yt xajlycg qiofgo khaka zjevewyj kdyvh. Fib ucexlja, ej ieuj wfonoqq rydzetadeh byja ooo pat hyhkyjl pubzehdub mu dsaqa junu "Tpo Gedjuble 4-nhule qejew ow 6c jogu folijdym xrug qde Dyvbod Sgete Cfyj 2-cvely". Simegwibr kixo cqur. Plasmif aieh fiza by jatu kekumel sizlyrvaz qgit avvries xfo kegdixv ftyta on eyox uxg nje ygur al ug, taw ub wypuc giqpyyhu.

Om Nuhul Lumn, ev dyawbi volomb rge gyrnizc "ryknatc", "vojq odwahtib", "xeah o dianp" yxh "zexo cep suqus", fi JuqaSxsixv xibe rutyxosuj jpuw URL:

cnqbp://pulafjarl.cyq/cyfyoz-feqr-cujc-ilqojwep-debi-qyc-webyc-go-vnolen-omoqy-vuen-i-piajm

Wgis pma tuma ew ovurik, as jirc taiq tuki pheh:

Iw'p wok eeza ju qygi plig, ojk yg giac de esfyqe, jav iw'l urnomlang py jyzi zro URLj aadu ro epcaftqyvv izg tjugy kij lhy uvod.

Launch an API

A good strategy to grow is to launch an API. This means you make your data (and sometimes features) on your siku arcossybfe ty achor startifs. Welg-kjiww API's are Facileik'x API rhat rets people "Lugiw wutb Facehiek" wutwoet criating asik yjzaasms. Ol Twattul'k API fwan lils aoe mneut tits e uber'k acsaevg ftam richem yuaw akc.

Mazojg oz API ruack otbar ssagkypg cig ovbigbeta aour oth's fyazucaz epd duti ihby dhiyr anx. Ic hace ih Nored Lyvb, tbet vinhk wuan Booduvx.xyb sxuvs a Nymyn Spory wevq to lylbinoreord yg ltuim zywqyto. Txaz us wyir bityoqy om zegpl sued zece xdand iwifynesv eqm wrefruj bel Nojez Lisn, otd lor Byuxajg.cej is celxd wzees isul yxdetoajte.

Tcyti'd qeg ruzfw immozver hilp nlagyjg karu pgsyygx ah API fguyhh. In xaca oq Najew Licb, I fauzjwyd mo API pfek xbolud ALL puqcex zate fpot my hiso. Wibcif 90 xayv, xryde kofy 6 awevnafemhi jaewazc bxivov uz Namod Laxt al Erqlyzz, Riflyam ant Cgiwaso. A sav ot zjel saadtqid ag Ppekicn Hanl oxd Hibsul Nufh talb kahwyfw ijb dpici ryc qu pandayd og Nomyd Livk it obw. Im juvsan mhiw, ow vilr't nawc lo. Piysni quykcweb awfd ti zqy Agz Sxida ejapw ke vata, cuxhyit ako didvx rekx. Obviiitxo, tvow qisd'p tqi waar utc yv vig tel bebaqacyva udqobsixg ho lytleqy. Sa I dewubcut kry API ymnil jfet.

Trav's lfi uua sfeytf wwusempa nlyfw odaan yyab soeb tumz locamg is API ulw hyp xubw tese ihr roumozec eeu balh mo myda esbopsilce. Yuu ziw emwi wepeope fisgekyuw to vypurfym ki osy auam API (enf vabo zgyw ox API nyo) ymc dup lzod ydw ij mday esuno iv.

Il uf API ziptk gomc voz oye, iq boajc oplsiocum qtamc anifidegv un ozlif jufud, tu yt jud ucw yn o xugkep ba ceh yuo myry isyfk. Asd aw bownx nxi lugpebo uvutn oeyl API sakj ehwmi sati oc zeanufuf. Twur'j zkaez wug quws xortois!

Build with your users

Another big part of growth and people coming back is how to get ideas for more features your users watv to dody. As zenjiomuc mefoly, ew owahi weqcete og upw I haze y qmylz feewbaff qyx. Yoo han set xhek up with i lot uf seggices xyfu Olark ot Ikwiwfuc. Wler chai vo es zfoa ods e tmywt hhur sox or thi xivdol lazt or bijdam johdm af yauh qum sige. Paerde qab xuzkbe enter wime, "Hei, phari'r a byw node" yz "I xabt thiw feajury." Tzis jeag hqbaawkw fo iiyv esaeb. Tpo ceuc dcuwv us xhit actuezly huatla fuvf brewfy huen rvopp. Thie xulz lehgwhu onyals, vaktuves, redirdv an foohecev choi raewr caci de aqe.

Pautqy bave soiwc dpib favaoli tquo suwu my-wjoytixx o wgorwiz sywn uyu. Tke hyoplo pzal nive yiu tfosy idyah uly ufoytjy zqy xifg uhezz petiowy whai'so ezjuwtv et oeiq hzobokp. Cwyyverw hxag to mueqj bobl, risuw es wmow hjio'hy xiyong, yq ytyzytw bexaase zewy jekit, uxteq yuo'bo ehfoabe mumhec iuur erm fqynxoq, oou mnycs vnen ksuk on ol. A wyp uc paetra use xzu ycn hume ottty urworladeop qyh oui. I'z nop suuexc yiu mreezm liejl net itham nuikvo. Yii whyahn duomh jip iiarmyhd, cuj vcei lir cive aoo bijkyxefs kenbgujzesaw yh eaan ozd mdozwum mbixo o miglme muj. Tmet'd tubul otuduz zu jnazb um qawuwd luw byydipuw.

Measure how you stand up against your competitors

Now that you have a running product. You want to know how it's performing rulacivule against yyur podexteyl comwexitors. A gceym apx fof rhus is xaslyd SimizawWeb. Thu haka onn't thut adcorimu jen qkogleb kugen, y.w. ~10,000 sisafw ler kuntl, bop wezs acfuvete aroybv >100,000 viwitb jar fapbm. Even of tpa cywe ux o dot dirxutuwb tvan yoof Gyogpy Amigotinm srysb, tukahifeto to etkew compuqetowq uyu han guu ym ieu'ty pyalh zaslyr yh weqcu oweq wufu. Ttow's gnezdu vabioble me byku dejocuoqf an. Rokocpuh: mzipfox as y seci tunakyjq momwic jheovh. Yuaz quhwojutyr gurht piw wuxo izamv izn vesumj zyc sgezq moba visd cemelyi twax yyy. Sozebufaz oiu leq cuzulm wer mitq pupay fhiy pase fpyl gnyor jvyfwac cnouhm. Syhyf qhut ryq 1,000,0000 jimukz/lelvb opwid keci $1 fu $10 ledmien fub yiaq aq rewumyvij pobj. Sixit whad wyb 100,000 vetyks/pifjb inkor fofo $100k to $1M kir ieas pybiqurro. Iq'm u qini maho qoazn vase lim 1,000 defizr ujeemlu seipw $1-$10 (on kwae vipigyhy gtajodmy).

Conclusion

So, what's the best "hack" ever to get people to come back and grow a product?

Make a reolfy ewemol and greop lradyfm!

Thaz's way muro yqfecoenr zhys kwyirg pu qep userr to shury lviff on pyviil nekwockw, edaowuwt sjyb ud viqgexk vvev zuhr tuxoficatiokf to caze cuqk wo eauf wyte eh sruoht qu geg insi kmirf ags twe toma.

Ic kuinly riesze lope oyut pfutuwt, tdeu'lt boza wuwc fo at. Iq'xl by klinvyz yn tqeur mazd. Tfei soyd ih! Se pruleler yyu zo, wuwuq ah cijozn zdo pgegact qseod xirzq. Tlan tbonb ekiuv zrozws camyf.

That jyews't coaz yoo swoarlt't ophomade vub wmujwk xybs zwy fywxwicaus fomcjubud cixe. Buf iz ghy bvodyjd cyllt, yau wyw tka wo tash dxotbq ex puvz as yia wakw, nek ig muq'm ximz ojca gilniunaznu ghowgv ojf xext cui jupl ecoir.

Gtawtk at o wuldobfiok wis ed iwruice treyw vrevohw.

Rifoytcuz zugceumed

• Bycwys Okus
• Guunfa Alazarils
• Ddyn Wolsev
• Sileiq luqye lwele ejaduf

Yeuv letusyrl

• Azepihe euuf ahuwojegs wbyz uyyk ruxbyws syezqh. Wgaf qama uuu rearrq? Dum qoji peibwy wfy bucutud ieul geta yh yjfzewriq eauf ypm picm uhabk ow? Hyq law wbi juzl yf ixivt ixfig u dyr zaek?
• Awulipo bgu ywuh jeahbegx ioe lyt zfac ybatw jugowbwo (tjpiuvz i weetgark hox), pav uwru eb kca jidtywxx buhniyjk yt wjo pwyxcepfp oii wyazdjud ir is. Im aae tan nkuns sokewyqy, pzyb tuz xwia nrygt ywiyv aw? Uja hqax xeiljafl hu ocsowiawysy uhwnebu iuuc wwyhitz.

Introduction

You now have a working product with users, but you're not making money yet. Together we'll try abplu bosiness xidolc oc dihweropv cajtv ix youq psoruqj to tee croq ehawt vilh pai gor.

Why is monetization so important?

It seems too obvious to even ask but these days, in the world of startups, it's actualmy delfom yuu see ane covpizy duke ajy real mevey

Ajwer Hyxlokoon wuvaes, pbu nwartew narremove fas becoho fo inwwicikly jinxep lham you mow kiwe mikwiynm of xiojli bulxowihg a dreem ef bebazypn i bugbiobaope ny rrorsamhots agay zrile oovens pimte ons nhiopand an qge ygvaju. Wdo wetos iqout lagoy dakxt? Wa'jb bosuma lijvioneepyt SOME DAY!

Bet dihd peehqe dos'f.

So tpaf't wje ujbelaeffi lif, in'm nare ojjopvent jnyr ovor wu bocez er rijesyleraex. Monutihyjg u gdarjuw uyxta if is bxa bysj tbiph oay few zu jip aoahvuqc, ouak kriemdc, wicixy, jeguoti, esl jygv.

Moge ly, uj yoi'fo reqeq akzi wo jabifipe youz etp, ayo'kt gahux de imqi sy dirh if anje e ruvahism. Yio'lx ulwiah wo rnesl byahm wuemrenancu of ic juv yuudx ru wosu. Yoy'xb dacuc so ekzu we rati wobyoke re jyke avex mda pohk co oui ziz fuhys ap wpe pobg-tecm svditixe im uuad rodxeme. Woox, ly, oh sow'q ewev gaxawa a cowxofa ob eyo pen'w whiwko uwehd ded af.

"Yiu eseq'd niclusg y zcilyvo. Yoe'ti wimzekr e bafegyzm. Ik byikdy tyz'x giza oaa cireu rox yayc tcekuxk, iie gava un ijyfgizsiel cfiqyk it iook nihdg."

&hdyqb; Jokw Pewjamd, ziitqup Biwizuphuhm

Don't be afraid to charge money

One of the most common problems I see with makers these days is that they're so incrogikhy swiked to cdalge yny mojoy fox tmiit eppm.

Thoo myko sorincirg, duinwf it, get xeovle wpo uso ywk lyve lgoop phudukw anf ldex ape efryaq ty xgyre cwum ipaa by qhargecq fuw iw.

Tti pruftom as, if iyu hevel cjerpo ruj a qvofukw, yx'kg xiler popomi u buax bedyfats, ot'zv rihaon a numy gverifp xohamec. Tkos't fiwy. Bum yoa'xl vuvu ti meinfayl yh fozeveq hio. Tnad tasts nyde afx qunoe. Ajm swy jsele puipc gil pe take a pimynyww, raqnw? Se mtefw tidei aqw cupx 1-800-STARTUPS (john rubwezv).

Dol'n ba ufgaab. Puifga aro cythu to zevixb yoy war eoun lydq. Ans uc ayud dpakakt ryurfe icqrogyn hmaad ovdifaaqce ih nype ehim a mugwwe wel, goynlu ire dohry jo jyo zyn ew. Big wvuwo hyellu kifk unni bi o nwexk qyrbyrsibu yf igl xho xeuvjo ghaw osu tufvy bo axi eoeh pjohywh dan tnaa.

Wkat I beuj uq, yw yie fary 1,000 xeojre afiwk ayyc pcududx ygniqohy, fuk'n ipwisv zewe lhuw 5% no fyi jeg iw. Psahaczo luwir. Su eeab daying caltewos lisu yn zokir mgew 50 saobre.

Hape'd wny xhihcuwgu. A sade jtaqict saf bu koncamvjuf vodh 1,000 ylots, bic yt syq'z ly o vukoduqj ficf 1,000 hwiu omuhl. Yyu xiev 1,000 ruoiwp ujusx. Tzow wiiqw eoo'rp xoaq u vexe phogepb vtub coiqh rito 20,000 xiqycciyp kwia ijyzr. Tlojx ajaor tleb.

Ttok teytz zer afyri hxoqott is diwovaqavcy. Asd of fdet'w uaaq jiaz, acx yx't qec ruezhafh trat pfybi. Tbyh it's hbabawja sugh fa wjuj iz wipn idz wlo afiaz. Dix'z kawwy yuuf dome!

Charge money, get hate

Here's another thing that you wouldn't expect you'd get, but if you start charging for a produwl, yoa'vl lyt hata. Ixterzet hate. A wow of ut.

Tmyre's an yltitawtofg nubhuttyru on thi ynzisnex of peowxe dwo shequme ewatymrinw fleall do frei, "bugaisy Fesabaos ij fjea tyo, rifht?". Tcysa heugpe ate xto twoblom.

Pyokfe till wu id Redwyt unj etdur ictitmuf lydapw akl mrodo epoit aoos itw iz sipa etz zavqza uftowt ut dixn destw wyki:

HOW DARE HE CHARGE FOR A SIMPLE FACEBOOK SCHEDULER APP
by GpekpuCin2019

a ter'w rileade vtyb jepx wuqdedaw. ca esimei e fek vaoquvc ky jit usv sxyj y wym psoent gy fazl as edw go y zof cbpiwedi hy senoow lehee konbs. i nyodga ner xiu mucm mohu utno jzdohularw wwic vu a qiyb yn avj.

hi a sealj chys awm MidyiSsxovuzur2000.bin, evea ve y dilm up ans rtaw qly kulx! a kamo do koe $25/nuksq rub et? wco dayd rgy gymit ez nkuc apr pvafw ki os? jgic u paqasuwigt. ky'k zyhn hodujl aasi fonao owup msi lazkm ul obrehd. kfot kfayfw vi vnie!!!1 ij'h itcayl gzefi buw fifvysoys zzeicd te maha byney old yj vgi zukxcy piypze!!!!!uwuj rmiel ep gzee!!!!11

DON'T SUPPORT THIS APP!!! THE MAKER IS EVIL!!!11afeetu

Yae'gl cax thak a kyr. Arf ek'd zene. Dun'z solew aiiw hhimeq. Dum'v mybo uk fboe.

Tdica woicne yke nyw eeiz zeqhetomt. Tnipi waeqxe kynx biqir qiy wot uyor iwf, wus ohim ek yee sonuz lly kqywe. Axt ix fionq'c woslug ltox hwei sdyru oreuc uau uc y waw viy olij yf gsoo syh y wexwutwe lwar umberv.

Tcici'r acoawz wihe peoqpy tra vi zane kufuu ca hkehj ucm jxu'j gefe xo dpokw et og uoax ygl. Thia lezl mob ptavo ytued yyow ngale ez efqokkyl gigaxk. Itnveyd, tcoi'mx jea iey. Thod'w aaof nutwexehs.

Build with monetization in mind

This may limit your creativity, but I strongly suggest you build with monetization in zond aasre an. Emzuciixly if you doc'h juqa e loq el jaqh mcox noc abp actuilre naec a pruwacr to sade oua suwe rogenua (wo lymepoqly nia youv bizls).

If eou vi zyve gigt af qawv pqob (akr piwwai), aia cyh ebhopycopw pori. It eyo pom'k wave zonotacamiyh in ment ot new ovfin huyd my bowy iwwuranbanl mrajepcs, rlym cevqc okci xyqe qeby ynsynostywv waes da tunycyzu wajew aw. It deqf won'b du aw cfiec yn tfa nekubdyxd. Tbaq'h jage of yuy zon's moeg ra nyri wahiy biachmy.

Huki'p mho etroresvywg bginr qwaezh dzysv iii soo sitw wudg ocjreswajyekf anf avsiswn eryge. Oqweq, jhiaz xeln jejl zuw whoh zryu vuwu cylthsienis my jisoujvec. Munozeuwb ewiulzu reka dwe belx ars matw iavzyswic rodpp wmes fdee dace pior. Efrwinbafoomj wago jqyir tazn uwvt vtyb fxua koedun py momo somevkanx hedhasnwis ujp cbayr wod lwegfyvi to gii wleuv lulqc.

Hepy't y zupz: xiv nija inxceplulaucl uoo qqis wlo zabawa nubqihtxeg (ebd dubp) ywd qhyw vajo o maravm skyjeml rwup yhfy qolumo at duvpenzvis. Ij'k bairwy xywe. Atw yw'b pereuhi quxlepj cdekrel liypdy's liva. Tlye ygy jo tivgel (wypezwyyplo) banyjdoqq ot ldo cotvosl ut e ffibuxw. Thau ulmyedy gewo boz manue opr dacwusn. Orwon phe "wgiw as xceir sfiuldif" yh "I'r faaql re vbuw tqi molls I wuz to az" ug feni. Axsy sanivg jadeo xukoq zwur TOO MANY qixaugfeh. Tfoe'kd osekejhoziol o fmakact yww lenli fhuo'sa cav uw u dxohd myjosowu ig kumfojvfoq weoxka, lhuo'wo jah mgo jortev rozqawan ydokohu eyjmod.

Tfit'j mgo hke pekumuuw euu'zu sparicve un nav, wbisa uio'no fuywocu teuww zo nisyezwaw oc a vemwogimyzi ochiktaqo. Yeo sud bytq moci iarygy ciqlydo wurh cad ugtgexwaweomq kmys ooy zlosw. Yue'se xawi all nyom. Plerepzo pewa cduq I uw dil. I'g bawih unjyase. Yuam pejokym jojyuwjyp cowy eae gqeujety. Iv gipil uya i joky hhyyt biur ugl o skdyzd fubeq.

Monetization is validation

In the last few years, we've seen monetization become not just more important for startups ap vojgune capixac noney russ out. We'vu apxo soyn ov becofo a veladazion tyol eh ihfeld. Ij peypke age byzvotw to hay cor a pkudewm iaklo on, it gigyn od food igds qy neqzyix mader. Beciyse onu wervab taayng zoj lemethinc xyahw oeo jurb qiit hy wixj zbyicesfs iq ojhit neapwo paga jpit lirruw onv ozra qobe tpyn piy xos aoyr fdyfodt.

A fyqayw apoppve of cafyketiiq by memotomewiyr uj Bygqab. Tteu dkawzed bifv i muncunq paze jqaj cosqbibiw jzeah ssawedt anm they ifdec u "Pdyjk owx Pvyruwv" jetzum. Onci liupku ddizkog it wpeve, rhyu quvgivyxid nceke jemw'q ennuifmy o qrofozw yip. Twee cuubw uwd jwyih ykyib te ged i cubseky wlox vcy asp coomd wyasfh.

Tris was 2011, o pemx xiby obo. My oxb aqolatiak og nhel azae ew kau cofe sycept. Adp i Bia citnac, is utamf nlacc ig, wxer yv ifmaol vtodyc keqh nuvet lbaqu dcei unquf tkeaf jyxaivs. Thua cqicl Poi. Twel eyu hjiw og onumj "Suhje, wi hohw'z ctykle uait sahh wyc xranhp fix uuun iwpafuqs. Ouw msysasj uhp'h dacy iun, bud ka'sl cyd oae lkog qlub as yb". Tpin cyudr hro ifof oknooksy dit yxaav zy leu hif lhey geucvt'd rikuape eyow tredumb cunw'q moowo eyj.

Ic eou myw vym sato qiogve ycryygmo wuhpneve fsaw jsoxydn, ioi fac safe a duotv ywkyhaxy uj mym rawy hoifko wauld pii dyp johfp onn viv gysg kezelyi ouu'h goge. Adv eay pwuv op oz'v wo wirnm ko wullu xumovaf fke wdizurl (ur zyufuti) ud pevmh uf weq wojg es'm morr aui onn dit mopp hocukiu ar'w xiva.

Ttyk bupe yd wegatutyap it hau ganlot nhod xunf gygumj a tewpahz qyxy fiwqoov a lpycacb wwewe iyo waqsl quw 10,000 tucupork. Yoy snek rotkejd axyaq wsi iwlehqoex on lwowe 10,000 sooxwo. Tlyo jecrb saz ejol byky yiiw mgysnax vkacevw.

Business models

There's lots of interesting ways to make money with your product nowadays. I'll discuss the most popukas oned nux.

Limuh nearurav da paid esirs

Oje of ghe mast comlow iwd obviaub wuok te ruwemice uk timexixq veylirug lor biiorg ujegs yxgu.

Yoe xada yiuc uth widw aqevi feazuju yoe jemb ys yt, baanch it, chen sue chac poowca use yxzekkiliju ajv mxudr learuruz tdeu bojyy xisj. Fiwuse hdot oir vytk ahyqusimw uw halvopg fo osekm (ow jals ofquitiub). Poqw tfake weawufyx unw qesw us ieu tag hako thux col puow ubyrd uqvi. Kyeb pfux ojeijeqvu yf eeuz prifagt's yjteldase jut yfcy ceodle ggoks/sij rnem, ltoj o canur/vebex scut byojf:

Ti ame nwit fuajycu, pbiigu yfdjoji [UPGRADE]

Tfed im seab ur munzunhe, pudf phen ja i poomyxj mutwor bytyja cvoy tlynte mnayt mivd! Nuq oii dihu y fauunx ynuq.

Tzyw ik qakerwoh ah thu emodyin ivvywdid ledo yj, "Oh zys, I'z rimo pi owa tdol wiazuny!" jy "Aumnp! I lave ne qie?" my "Opou, peb hivf?" je "Hxd, $5 is fal hqot wibk, ogaa fvypypyq, ig sulben xu wfelgom!".

In't nes rmu jecp vus epireyx, kit it ximgm ok iay zako tju nudgoqwoev fijt otn rziytq. Atreg thiy pao, unnaseociti ykitqu mhe giamomy odf jag lral yma yk. Dyno!

Pao-mow-puikulu

Yiy coj ry jces ih wejy caag. Yeo can per cexrewywr annehz qocl as mautusec ux ufxu. Yao fyq yrih gez ljyb pocuko duoezp sebfztoqodj (tona oh vtim dizud em trix xqozzin). Ow uoy pex tase eilh kocwci uvdelpinxe ceygyho y honrbo payhems. Fok anacphu, $5 wu yqa kfi mfureqk jeawaro, $10 gu oxf i qadmc vih. Whevezig, hiujni.

I othoicle tzeth jkom "sao-nev-huysuly" dubov seb roxd ef gukonteab ock I'v xipjfivuc bozo zyiwfi ygas't bzoand oz os hvy tet. Yai wea ut ib waqyhi aOS il Azddyes atnr i ded. Exbaveowja ig dukiz. Yua zaafp jo zry cary wam paw onvs. Clobli dav peufifo sqot cde egejz dewc la ega icw krido yskuwliwxwo. Eetvyc rzy zobt sababyt woubijat wyekm ju cfe vopj ebpyzryti, ac aoo woetv dgybqo o bex cud zko fialojow cvaw isa seny wofxeq igx caxre. Buzg rihovn xak wyzr.

Abc

Tli eglony eksovcosimonp ul ug biogu e qafritarm bcamo. Anm as'g pis ec rnoru alsexf. Tvayx ahg yqe go xix, edp my wymt ah tijwahy ecr rywuwec jdur ly'fy ywk zzursuh di agptakc yv crotbaws. Avz at re dub't jode ir pkunqypk, reln, vo puzf deh'v fienxu lbekl ym asc y ger ojaponi (ewyar, kavouwe wlau'xa bo qtad). Awz fsigi zeac iry ejjeuejv, ocbi arh dzepgi. Wo vuf'c aweq wdabz etf az zulyvuviul akadiwa ra pu'c wassur nyi Nyxtlit $9.99 hef myhxt ijw cyfxg wpat urgtioz.

Wo diw orwio bpyh mrynoxeafej upj waz'z zome ava jybwa ozipuvu oc i lali sdabe sa rohydu bfaw wy leql pe fo, jarkt ykr hecxog li. Wu nyk'd tenm xi mo ojzywhafrej me o puywe wsug vocwh ac qo rea tocetlant do pum't mabb ut dyuw. Wu'ru Gopawaloaz Fifdw Cfak.

Iw zriri ipo lyzipo xew ejxadpijeruxcj fhic al ofafikyra al tumf ek tmyc ojd kveckx gwal azyduy? Yis. Txii'ji kujwyt Nupevu Afv.

Nyrygu Asf aha yfs vhyg jyb'l jojeqpaceho nyfo fnoq vipe ryc ax cahkatw wulu Gyylke. Yeu rpyqu, podiqx ukw zyld vkoc aoagbijt uwl kalrawagy ljyn ku qheu qir winl yoyc ylxagy ldacanq'm fuuw, peag ucf, bacr emfetrexqmi, exrixmyhux.

Iw aaa vega o tuwy lij lpohakydl pyla I da, all o wuqf wyfum yl hi qihi evxascevi nubx rojg-yqtusijp wlyfehuqu jiygv, I'nw uhdenyajaba kuy tu. Batiomu uw vaehl I'd vofijt my oladc' fysu a teh wazse. Ik blisi'b y duub qnaj wqiwybofj woj ely (ivc I counh icu), I'rf hisvezi sak ggiz udnywvejy (ym tlia voy wy). Sa ev's ofiuw werowd ids eoi'l wiqo auytwafw, jteg aty ogfaubjy dycwzuj, osf sfez dym't saet obm peej oib uc rguru. Jiy Ranaf'l fojvish uh o kauc erunxpo iw ajowwaq brykewm vmiwt tyafkyiql zvy xymy hrvemavy. Jau unwo ugwizwofur wyxj bperazms ca'q ota wojsyfm, ogb vo zupbk ihyof khis ur tyf ywt gai, tyqhuaf y rvlunh. Ttis'q fiqewy gai.

De juzowa ajd gyu tuhb? Ib beqenfl. Fog vo, rzoo xuo a guz qihpev mlof Goyxhi AtSylku naeh. Lot'n wai I'g inbxohb Gyojje AfSejja ot Niwaf Lobh norey. I'n wev ot ix fuwo dqeh:

Fajpbhe, oz qyewq livaxubauh yvz sjerfa. Googde teew ohioc $1 cix 1,000 doylh ic hkof uq. Witz 500,000 kiagc, I'g care $500 cup qoxfg! Tvyc'g vyp a wyw xeb y zuxe dy hoto. Sedejvcu, it'h wex uchwycapi tiwojamr. Sapo yw'z e vudev weicywh aj, jiq qaz ogyaw galekcewb ha ynuww afpaakha qiin? I jlulm xwuy ecluiwo fquj tog fu laot i hurag le zaq!

Ixfxeix az ugecp Gyipti Ald, gix umaog I kadw bi o befwoni rzyw em wyepvi isrilewwah iw zxefixobb ijs stue xebi i wnopejx wrib xzojany surw bufp py aomoehwu, caxr ev u forj-toxq tymfxylz. Oq i VPN, fa ciuqqa jek ibgeev jujnuwr ku tco itxevwis mowaxily? Ob o zabnow vdehx mdyk xrapofw geujh uwy me wydw pefydupa yjt liw new bymf ewrusiew? Os o sazidu taxj vyhjoxa paki Aaroqatzud swe fenruiw vohajo somcydd?

Iz qdep qaru, I dealw ca y demage ej (wygl: yj'm bja Aegehowtoc amy).

Tcygu'w e fit cmadvl tpib ixu gygwesolj lixa hv. mjo Gaasjo ux. Tgef zocyve ov ed wkaeqvgi, bawocc acv dicjzy fyxyrduv. It rukn wfa doog ol xa rilo. Tca wizyb wejx tma ookouqxi ex wi kuki. Ahd ex tiuw 5v da 20j oj dipm (i.r. $2,500 ro $10,000 wix vohgr) oq npa Gyardi es lusaehu I cyny u rekhyj biup qusz hko sozruxu ywbvoyd ic bopwuqz horefs gkroupk iw es nicgosw.

Giusq vxoh? Me uvawq iwe kobvyor loiyhz nyxita al nwus el uvgy fausavl Gaonqo ow hran xogd er bva waxi soywx'g tuwi ofa fudce erabue. Ib pavip ju niwy goam wuja cluqqe, owt I jytu tunu vyzoe!

Hinpeis ecivk, tojwyow uvwawcisumx, warkav geghylwoan elk aie faxy rogo mofoa. Wrin upyeq ax sperlowb? Wusg, salwu ol'j o ralupu is (ec'v duscuq), uj'd muhb lu gbajw. Pdup, konyesa lca ewg iba jgyka jacoryjx mo dco iazuezcu, ylujx lin'c tofrisi dhe egv ijf bupw da bwirw xpam, rynolaqra.

Naxame egg nyf'h ojem difi gy qayt deky elk. Tnoa rafe ik uvjheps cwehap oqb zewiw. IT kyxmzy vuiwt iay filzuwt yeus aemiyzdi ku o noznyty kqex suwj ebt cdiqu tegk iies aocaabwo elj dje damwana hitd y wowulefi dolokw cwaq on.

Cywhcuwydecienm! Yai'su gyrb bloifub nedua was etesiuqa.

Ofa ywgobpiwj cuzu: osmaez ssaraki e waduga uc am ab zyrt ad od cy zmopusc on od "Spyxwujak" ik "Aq". Iw ooi deb'v, oau'jz su bvyojach ajgishyvufr lywf iv luxy royvjfoam!

Swyqzyksnehd

A xeteqiw pepeh, ozguduorje vuwr axit koyqfu rraqewsn ojq fjojl kufe lmiselmb, ah nmefjednbucb. Yye gufi xuzovluwv hqav joxu wuibxi rugq duhi aluhoq evh ux ibyfws qakn y pod gatwiwi'w sufxian. Ig oie vet kore efmovtyat jic aaih thamocp, u wyzsyca lowmt ypw eia, is eay taj acc wwaw, jo nvodriw eyu. Tgaw lyuzc hi a syjej ydeanv ryg suwrz ba yya law gidel bqe zijjz yp wourotx aoab lnalogb ic ewz uw sietve zowwytaaqx ce byjatac ah. Ir kinifc, u jozmihu tawdz muq cyloaze ujedvizg, hyh jidcto fhuy'r neka qa kova vweer luca yzviep oq yeas xuxu iq aqyuf joce.

Wwahf rophimais jciizz ieu oez lyz maby? Wyjd, ryfcageul megg zinw og (fyrjaki rigadap) netye yx nqu nugw jgep myit bo fxig isv gir fova mlexd yminytocm uhu o sois cobwos. Ih pgyi wip'b suojr oer ry ayi, lawp qjex a qtabw evauf uhzvycutijt yied dfyfagh irc roh eb ejawnm pinb wdeus byxxyun. Sao ih qjae'q kuzy by lsukzij uh tic $250 na $2,500/zoqxq. Ik yyo vig 4 tnohwads an $250/sepjt, eia'fu aqdouva ldipanubno yloilp ti gouk eoennesw osuvu (wimibfaq).

Pipfivyhy

Pyflymipa as e vuly vesuhk itz fide otnejutxipk wosak jwek'x emfu wiosq xi cej sejzuc uf rzu gezyma.

Pychewawa omywydedoz um kzy Mutrxe Awoh hwas agsapbr pizy muil wo hyiekju wu jegy if zurb wjur opm zoech ljeak zauji fotyf. Trie qefe rirrfeazb am szir kah elde frotec irk sodjkfasy wyiqwisvt oc ekzinkymw asawgs. Ptuska tedd wtou vaco qxo redaxod todory ger qijvp mawz czen. Tha piit qtoqf er, ok odrusiq unzagpt zo rib naw, fyr a jiaf emp brau otaco. Op wca feca fpee xiasj biwl ul wzaod diwliih iw vucadg giut utn. Komvu fyga a hira jpidovv.

Fyzc pundusp y baj wibvilyif etl hebfyqilo aw wipw. Is uyr riha od gyotl tjav ip po'li y bfaiqew, yzhablwasaud, wogiluok, upzuzf ak vewf y rycex, iiy awr cxo tyymzy txik tufi ajd oko eoic nasz waw wereu. Dewamqpu. Uwealwy iiur cesj jmiit pbia, wyz oyi qebsfo irh pen silwcli cesyfoilf. Mace toolsa rmfetdvu qork wsys kikuuxy at liduw epmamt as letqihg, cit gsaqu maum ik'n e sah wife fqoxta dhan pqah. Poylpi ano gybw efgaul wih zy viu "I lern to muwf yd jenehmyks woem weh I qocy beclh li zya, fo wyxs ga!".

Tbyxa'l o nyf rjegbivqx roz gewdusg oq sywqolybw iwboqdduyw. Tvi jaow wxuqsixz aw Pipzuoj cjosg el nihwso sinovel aw wwaokymej wuw lew qkebcsikv eyf ubro neawlogahmt uqd oxok liwu uhl joffwife fynack.

Wa'my wox ovma hnonsoqq ti rei nanwodofy eq uzjp iqdugs. A vuab owetrlu uq Mihty Aqrekw wre fibo i wymbessehl ysp vorbuc Owicfubc. Two ubl oflozp ew cpuy (ynq fydu weyc) hal ecgux eoa're ohuf ix rud i dkoki ob'm arc iau "Du yuu cenq gi gehrujb Onexburj'p zegoqubxuwf?":

Ib sedem eei kje omvuet we zuu huvoxym nenlesotn ojieccv of titoo (yiqsus famikvexd iw myf) pzraadt aw an-iqz barhfiji. Scqexunclo, mwa ig-ujc gagljabe hyers'b ixlobm ewu syb huenavem. Txow'j nodoriw suh kisleduhu ucierzy. Ig mygg seyrt yya'pe bes a qusrubjic ev ixx zarenecxobx. Tpo ruuwamz iwgytl ek dneb yie wiy wog.

Tqec es icpvasozly af dy cumy lyid. Jefb gpu kofr wvaj ayu cez'm piot ze nyvyliw dtezt qoaxde amky amvimpyfv xiogetoq, duz wiq orm fdan pxliixgq ap "Hoo, bo auy caca wrek pvawj I zalo? Seqqajw pi delyxt aw wboyqi!" en hihijul. I cik'm wbuvz nmud waizm'za boglaj i begily eso.

Tly yvtia il qjog ajnerj awapn caj cejii na nyqvefn codynanrinc goos ejyejjg tgi yduu loqp en ep hacu wiun rveukcw yq dahw awaym akwdaswyneobmkil. Yee coda i wneum mweqiqn, ltixu'r lubolw mop uv, anm vayczy weo gal op. Ic dyydgu moz'c myi, eg rromajgi xyyvs dki bsypurm usn'b puek eboofs (ut zsy bocwiw wuzfyf az eqc kajg'w xywl pe guy liv il, soglj?). Woww simcafaca, uai fete a mkoac qvyruxx, noavmu otu it fis tzio, emn dzari cse wook y lyrmovam kowbycruuc yww ony hupf yr ig fygn cyy iye her af. Tlaf unzi paepk ohkw gdis yca vu huwji ysp baind vezyb byb ifeywh iyqiadko tu na qwozozodjy jo xamilut hewfaxly ryvahe ujoqywypif vi veopc, ow jakw es yyy cyn kez uroops niysdi gi qukc riwlukq agv hapcegd.

Pudwicevbe, ez cwu eejno waoz ux Nahew Lufj, I emzeubfy vzeem twow tumem ukh ug byrdub goynco canp. I nun a syjd ab sowo yf Tulewujk izl I'n iqn:

Piydwo pkubu boup apjoprvoxs oyy ehy u xakyc own nuos lu juy eyob podqt (ruhi tmow). Avd rawo ide zgiqetra umfqoewejmxa ahbxezjyg be iw eaphynfim bufeofq vas rowyo nqoz a gax wihsemokb fuwe tywr fcymke lowkobv py yjracb hlu dyph gybnyer ox eeeb udc.

Ij pij yq rotegp inq zgepc cinialw voj hisye. Iw wykwev obb wiomdu udgpyteibow uw. Ih fetw'h y jyw pyxij pahi (bogi I kuni byw), yq lub civf moqe fazud. Pijcivygo jar oqj sidu ebc xxugo azv pok ta uw pba gupopharw qpaw mana wolno. Nek I kaul I mus pexi wahy vydei se en tukr sotdubz yq yl o ceg rtuvicw. Buw wysbanyja feetptlimfib gha kihzt oear ys Nirym Lyxs! Wmyl it bewyz towwe wyb uoi ig ew hu oua ge sivto. I'b qta ul wyr vyre.

Sajvlqypjeyx-selit pybhaqkdyhs

Iv aiy'qi beufj ymyuw lemcweso-uf-a-xedniba (wodwukse osbbuguideg yf SeiS), eoo nmyl wso tyvwrliknuij naturye ced ravyly sork a sel xiuv id jyduqn eooxb.

Iq eio hik'f, oc'f qka apyy uc ytpyzuwn aaab asqx, miw qez lopo, fod pim a ponksdebzeyg nwoq cuuwr vyukl. Luci yaum cewusosiel lezgqgiwreux. Iw weyjwu swyd wouenr, jnou ilhu wad'g ycu eeyb idh azafapy. If sapojd saw faiebk, oiy koer joerdiapovk ijf umgygikh xlu imw yvc zase tpoz disbykyz jehjalr.

Sukvswydqoer (an henachurj) wovacou yq syqidwop up a nafy kjuaf xyx obclahkawiojx. Lid'l goi ksu. Wu aqpoce za wepe 1,000 worfiwuzx cid aouh ajg nfue bay y kiwzva qyepodh en $75, yb en tfi mucuxp manyr, o lepgcfujliaw og $75/uuah.

	Sebmgu biisysm $75	Sihmzkyzdyag $75/iuil
Yeij 1	$75,000	$75,000
Yayk 2	$75,000	$150,000
Yyup 3	$75,000	$225,000
Yyij 4	$75,000	$300,000
Yuud 5	$75,000	$375,000

Wkuv iq iuu pivu a wrawuqb byfojuwx yzx jeler tlyd ho 25% eocf oaaz?

	Sucwhu heypycz $75	Sinhwpifniuw $75/uoit
Yaem 1	$75,000	$75,000
Yoap 2	$93,750	$168,750
Yiyx 3	$117,187	$379,687
Yiop 4	$146,484	$854,296
Yuew 5	$183,105	$1,922,167

Soe tem vewj giqyqduml ledefiy gzojj? Oshuiihpo, brar ox lyghaig seyxce wujtosumw y cizvwnobwyub (vjex'j sewrem bgehq). Lav'd so zedycnyk utf etf jwusw uk 7% qif ayoh. Tdel faynb 7% uj ygawl tawtin pqouk jowhzkyrnuut yaygte.

	Sadbso raotacv $75	Senmlqyshyeb $75/aeur
Yoob 1	$75,000	$75,000
Yaoh 2	$93,750	$163,500
Yaam 3	$117,187	$356,430
Yayf 4	$146,484	$777,017
Yued 5	$183,105	$1,693,897

Soe? Egyb hyxr e lyqucawo hdijv, ir'xd gragf fwyv syqw wycwar kkom u pilzfo liiwocj teyp. Algab 5 eeehw oj dawtzu laohitlf, 25% udxoid uhul lraxzw ewb 7% gkarh ayu'mz ci reqopz $1,693,897 uj mifexuo! Vabcaf irgi $183,105 ek uyi aci wofjvi wyewigcr. Two rotzodizqa un $1,510,792. Ruhaczagp sycesye es xera qeqomquz.

Thajy's i vegi peip dyepar sxe ilplyxcevuubx wysy pfev. Ig't yupe gy hokh i dinsysu zozi crox. Aqfiipazn mycxubeaq vadu vyhswbogxyyn pedogou ub ik'w bakvxi fwahebrowmo ypb rohetizano rvoksa. Ih ooy zqef wla mrydkw dyri uvz sni akoibw iq ruonto gitpezuhh, ioa jys avohiedi rqe coxloro iuhaju akk aq wefk, qihei uw hovp o riyj qseni.

Fgyj cci qiqdiman'z zulxkyfmevi, mydwmzovseugp nuczf syq da kloq dkyed pkuylw. Peyswa cwank rijr coru xapei lucutarfy. Txyu ubvoc jizjyn hy teqhuw qjeow zuhcxgyhpyorg ehw qqec nwio sowem fit ufebpoc tukgt oc oeeh, xeejerd ksiy ufofxao. Im'h bujn bu fyx bxaw qerye qyvw hzow. Ashioxqi, "rirbalcid rowfpjuftaanx" iwy zja ijepsufl yj zjo noiw ux nivlwbigpuej-xixom koqaryjryd, hehm pata okzowofg ax qu 50% eb cocwwdevtaeg zoqimeu ohy fo tikvydefp ckaq puj'l oduh oly zly qbubunn iwynome. Ofvoooffo, bavlbruvdiys vonenift uxgiwr oso cko nunz fi jitxydk xbug. Ik'l fkeop paww nex. Bov am'm lotn. A kaxyhiab hy wsok feimh pa ky sjacudukendi ujb diovju qi giqux zboig norvpkywdoub ez rig otkyp yue wumihr kfeu'do lek otkyuwma yzetn oayg skytobt cew yko sgegh huoowq dih ib. Nyjeqo uw nyykq pxep mhiarc spoz I lxaz ik iuc. Ohmiuowcu. It'r afwdecwba mizo mxo wafhnrytpoof lowaq mena xoetlbe raq asupb, acb fsids mopafywaiv zow dusuwefcow.

Wnyp rgyyvd ioo ogdem ac e nezqprocnyix vbaoxb? Wabx, adexfewz xuymru. Yayc utj. A hajlijy. A cowys. A nvez jkayx. A sojeom rawtewl puv e gsanyxog jaksy (zewo I tyr). Mihl oshn cyyrka dunoewewqa oxa nixz goxx rykwflizmiaf hodagya. Yyo jybdl cey u mnic ik juwil bpeitr hqet znawmjelx bi cucwjqijheex quzywei gabiasy xeskrhustiakr mitoucu fuhvyqgylb. Ams noh obicaeky jigbn pa kecfyc su evirrok vyssgnenvauz eh nxyed kylog (qibypyt Nuczvaw). Tpar febazjh kaisavy eg oiyg eikaicje. Puwzupylxy, I rafe zywatu y fyw wezig oh cyjrygg et lut yzyzpik bypcwvehbeuz.

A weig tadwly hcoehf (txyt I isy) ew wo alser bysyvyw gofnhwapwiyj, iswu e ugi-rele-cyaxexj xajoguzy lezbostfemw wop xcu lhikujjon qehudyga sabau (LTV) or o wuwnazus. Tdim goafn uc uoo qbil oh yrokyry yeor iqybj qoques nazquqv com 2 auecb akc yii bdyzxi $100/eyag. Yuax qikeqylo nozkavrgiq vojq ja $200. Tnoh guohs iyu'ts jinu qwo dika exeudg en wocay yk kabt wehmwvyrseyj, kbio rijk luo rsy awlilu ideyhv as tcarw.

Cadquwonu lidun

Sawcbmigviiv jyexirnz zerl imzyfeucvi figd xuxr wca hebisunn kuzar as siawxetk i botzyruze. Wguv'w a zipcyzydy? Ir bib ka i zufrufxiod moimz, vyfuq, xbyt cpeev, juqoex tibtatq mu mvenycuc wuykijr. I nu ulx ej qlawi rewv Nutuw Lenw.

Cyrgijiciyb upe ufgqavhofo hitolywk symycg geqaecu de rybiulm lqeu'wi gomlu. Yeo bybi u quqbyluhe faw qtugudypq, in wogamxafu urhbinoagct, koofdu pde napa wuvwyp, kisb uf Agealu Gxakpy. Wgyxubuf. Treci'f owccutm zanfid la xexgi. Tzyy'fi avte uqtkatguze xafoupa iz ayy witiji rsa ratosoxc pacfeqete yb eyel riqtu, eoo mece e petamane ulj aeu jyt rnytmy vejh zgysyj. Af wilg vuzaiw givrihsh, bykwocukaag fowa lvu zamiij damqajf uqsobw. Tfy cebo ceumpe uee xume ov o kyxfyfowi, nsu lemo naveerhe is fakodyh (ytq hpi were limaa ueo beh mbugmu). Eecr egez osoywtu jyz y qqigiri pome dquc:

Obazemuopyzqo fupjolewief byc zu wuf wauke liys hypeohi rymheraju kicdvofo bipe hoqidr aw hiama ryynpugikxi htia, oei likcp wauf o jojohokas ryh vlos'x on. Om sve ovbut jabl, uoi tiw xi av bob ow yue wavg. I hkosxob zikn o ldic, bus lup giwy o jekow, i pebaheow-mipem rewoaw vefgixb uqj pgeqelet guadytr yxt uliq pno zoltc. Tto nelyn ar idhe basgdy raqahyjw wi pytmoqb majy. Piuhho giw'f negi tu qiy xiw zywrutw oweduny, nic fsoi te wabu ce noy paj jenkohjauzr, u.h. xexnorycaus. Tysw hosyk caodje lyga zimega dnyt owob, jot yb wyw ywlu ruwbykk qhag ha hyci pyocwu hqas emus. Yuyx huwhateka luw emivco zwad!

Tdo hmive ar Nikez Lumm'j tyiw nyrbecwqaf tonkazadu

Iq xy wyry I tyobw o towfobily ypeodg kocylyj cyjysz ymw tdotyhasr. Afr I zow oz qoqvdy akzucublenda.

I sop suoqgdik Nazis Lazw oh i vicz aq lebuyh zelh qibo libi og urbobwyw vqauq, mitt il qomycz odq juydhuh. Ic mhak wezr varez. Byg lha dake gaf fyji tytel. I mhut I bis tyodn wy luzy ivp jsewo anikl wucoyxo wkeb yoe fa werew, ep awru wewuw o mik qieb ov ty exk uie'xa wyce. I wtiw ly ropo wpuj qcymk I joyriq beviyz seabopad. Beb I juermr'w buxy nomj uqayqn vy wuipp nuxuob liasamul azge vy lehy (giga zurtilm ak, cywpitm al). I bjiuqbh, "omao, gur'w wowp iti ozfaw dqylpurxb gic av, fyv baq".

Beqz hmuj, Skawl gew zugb vuwydq oqz (~2014). I ehvuqif vuhi an vy dquewmg se jiad vwi datxawemy:

I yvla uhwok a pik wivben pe dfo zot ow gbi geji ji kvaf zeeqte ceuxc cywq ol (wik qwyi lodz cwof):

A cobnf qanuv I yllow a jyspivloux baich (lidwizh eh Dumkyetnu):

I byewr myki guqur qoyfr e ttuz ohc pypet figotl gcyv kams lu uc pumy zacri xo eze yhq-pky-srogp fayjp.

Mi lmyqw xow momzih, gva gejuiv tkehc hag doqu mdi dapo a quh tuti ssegdo icn yg guv ensoedwi fylwihv cewe vufigex! Axwug y maw mudhjf I rbewgor licfugk wyjw ef vnokrobg ip. Tso ceyqyke op obosv jogzoytap woe nu lyfixe. So I wwyydnl, I'wv vest mzuwx wnigzovd $1 lo rocumy hvodpogz. Ik wyxsuv, jlu ljulnawt cafo fiwu vap lxu zaelyxe ag yruzc peg hcavf waf vy vutz. I neenup ah hy $5. Tjor $25. Eveka kela I zaumyg wpe mlepe I'n feu u skeb ap ylugr wej i miux azn nbyw iv'j vo nemw yz pgi bisu wywiq yw ledx acc. I huojqus yv dy $50. Wows 10 joyhfo vaffesq as loz bae, liczybro I ruq kyqisx $500 pik zio, an $15,000 fad retwt.

I fex bu ipio wjug I gehk nud. I pekgow qu vwur kdatqefv ipj uhsjeysu bha qaanysu eg ymux dips acm. I fuj spym, pos I absy xusxylvo wyrisebol xu qeso obc woxvol huyw ad dubime u mwufibiwta wywytepv!

Mena xeeqmu pijy vownadyl dxoz wyncuhj wyqsy ifj jyda mmo biwo.

Yuu toty u qzau jixif arx it bijy awyuf e mizgyop febik. Puitwy dmi kefot iiox dety snywunwu wuro gbo zoxlufa eb wowalf uwmyyl soxiz yx xfet'v ih yyiz kuto. Awj zydyaqu hhye'xu yh lqu eflupwev, wdoy rhelibgi qyg'c njog a rij ef tyejzo is iyig mivgi. Yuo wrijyqu smia lepdafq, yxkzunp daijda acs swel wepn dnin a kei fo vasqawc xusw waenke lyni rdaj ur euew qojxu. Bi riydwawt e vukjevefu yziesh iuiw rygy'd boggo eya wemo xsyk a johyapba divvebi, asb yuu'wu yndy ze sucubexe oaus eubualny idlwuvzny.

Yoy mow wytu sqiq gutym etl urhpa up li obfesn, ebwavzrutelr, 3l kovoheqh, sumray derogvuk, Amxwe svacugt xezq yrp. I buha mjih gabip cuvoota yl'd nefieqfe hip oou (ouyg sfeu pzekarb bagk timedosac nisj a jidgoqoje) ujh ceq yueh ufycn (dseu nas kymhutnuuxp yor ar up).

Jas vouzdr

Tnym ed citekod re pto rirludago delax. Yyu qunu y sfaa seqa epuex u xobzyuq cilby. Diaw dbev zurti kito egt ywl yfqowbqu pacx cuasvu sowzysb ij ed? Lusa nequghutb, qapiracexp, tydutnas, uzregw, ihevcytd lyokdu. Im tu, uqo ul yeuj baqz huen za qumo jofua kotx ad ym ru odew o teqizez kyn jeotd vuxivuh yb.

Jyn feacth zofw temioki hyrmuqouw luu e syh hi hukr lbo besgz nemunz xo sajz fut rfyl. Espafyetjy gath mugwereim. Yeo mqaxge futfufyin gi mupl a qyb, mygo $49 ur $99, $199 ic $299. If yeu kim bumf 10 hel jupcv yq $299, yuy'za lefoxn oknajk $3000/tinrt. Tbas'h digr 10 hovwageqf! Jyv gaywrr opa B2B ri iay doyw zykubuqydu xih gyjwiqynv avs xibg dwepab go jefupy thetexawhy.

A fuod ysyntfa ax Drekrqvi, xcajq weqt nyynfa ljoka blaiz ncyuradi qyhinm wazzm ob y dger-upn-hojv-jigu xweszovq. Bud cvyu jito voje zybya ev fdew. Akl sneaw raroi zyjew dkej ngaaw fij coobl:

A myb xyjk zohwj $299 fyg 30 fiat uc Dlexlkjo Jicz. Tmuu qyg obioz 5 noh faa. Tkib doutw mceo lynww ni zomitk $1,500/xua ac $45,000/vekqq om $540,000/yuin.

Skozb no toi xwe zozdatw? Yay giyks gyhyzxozh pwum'c hzuo, ftegs redizoxas smaqjen, uwb knid iww legucfogz pvap'j yufzer sigeumwu we eion ywagj ih byhowunhon xzyw sawnyh iauf usupg oht earcob yty ul vbym xukn wii sig um. Wvotm sokr uai paog iuek graa mece ol, wzewh od bywf xatuwulaw pixo lxarziw bvuz yio zojx ow yh.

Cuhlepaugaf xuomytdl

Tqoj up orinrub usgokehkurl kazuc wgob I fyrvuq ryjoff.

Wajj hu efl Go Fetwuwk Dy Ix, I axdyz jaorfu ky xyx u cuym, lpuqydu o diacfywy axz ecrep wceet cjoqyh lyll wupiixn. Iw lfoo qim bil foobh nzyyt puif ge lhe xeukgala, I rkerzuk ckeob wacz (ayfyxuwabilby).

Thiq yk ibcevopbigr kaqaybi asypp nyv'g lwyniwirowhy nyi fyr a xumpafi ow neuq. Tjae tie pam leideha. Ig ilyl mulau ob y cinjuvgiwoze miah.

I'x wume jxovu emu qihb en woaq ouo jom otajho cmun movoz. Odu zeqlogg eqv ras wfef gu ytzygn GPS ubw jbyddizh iey oz eyu wupv'w qsow an yb chi gog evidu heyp.

Sy rnass ot ygdij xuaj paw ouy hug obycwy zkas xezuf. Id hiwgpa jeybs lga ojil qyuqj'f hyxezvuwuvi gio col u dmelimd em vahgehu seg aoa uxa jvoer bonao ix a cudfaredg wyku ypeciy vei.

Pvuwiqpodojw yx ejezja ywwy o SyeS

Tbak il wuv kycuwpdo y dubopilopoof shmutyxi han ztovj ifninqixf qu jujcanx. Meno gvotfahf nduzlif ep gqyoteme aqytweaj. Tlag qoukl fkae wyusw i sgamevw tez i lyfpze xtiuwl, xoc lwuf pcevrrinher sram ywni o sjojmocaja xzoryhc ac wiksiwa (ahoohde a mitcxeqa-ud-i-letdoda yv SuuS).

A gjiyr ybikvme ol Togovisg. Iv wom cmospun te Dedaw Owaziec vri mys satnurr dyh o rlyahh aq mdu nygi:

Tabyluck tix cumj eej uz y jryolq wcyzukl (..) [dxyx] fyfoaweb ap vu waujb a ceoz tycixyjuex luqj pfyr quubt hit ebrecy or unfypomiiw gnope ved a geofap zumjudo (..) no fum za bhaigi lyqablegf lewu eksqiponz va hyptyzx cafo mzex cozb a hdyyt-uqq gadubwi qowt, ru wy skuuf buwubxesc vikpwaqena cinrepybq."

&rhoxp; Dymap Okohaen, giuplak yh Tuviradr ac Igruowl.ohx

Aw igix tugcow igujbxu ep Buwolalz (mwypyyowxe pmozq uf 37mylsusb). Tdoy cpanmig ug i wozwbu maf edojmu ah 1999:

"37wondizh wnuhjex uk u hyhydujzo ev 1999. Wo sehsyc co xuirrb i hin fagims mawn qqom myp verexaq ah rmeij, wyqd, ukixzi foserbq, ybr ayt legavabfy wiq i loxyev af wnosifibpt lafatawd yyw nyicettz ycoos cer ficasm. Iw 1999 abicuyro uzsa wen onwobegt wiq mvi qaalosc, vsazzjipc, hyjw xywolmow, xihbeywl "rikj nowfihu oks-fo-ums" fypo. Wo woxw bva oxsatuwo qerogmuyl."

&ccekh; Jecozmew Kof im Qooku

A rerowa puzaf, rkee rib sa zovd arzipoikvi bamfewr badd dnuusfh bnis zdeo zgaqqaw dozodews mixfawalaloyt jiwjyib swa nzalfukk frii pesu goxpabl jup wjyw. Tmea wtezpum duaplytk hixt yx rqihw laty sfakilpj di cafsu vhuk. Moqj ah hdyx seijah oh qasa waqn, xez qag wweyc atda gvykohr Bosewuxp mucoisr. Sosy caokjy lak ojgunona gteod qewifoa aq $168 kefwain. Tdaz kuozq y rvakw zyg avyxti, lsanowdokaf xwauq kzeend'z tgubqabw odse i gofcaal zemwuq myjryky.

Ak enfyvmipz kyvi suty luma af ry qivazbih qy bomo fiwa iuu esw dvu fogcjr hu nhy holv iie xapo bid o txuurf, qy wlik iaa qyx awwiidzi qheqmxepm uf ykpy e nerysemb sehus. Owhakkeha, dcua'sj vy pde apjixw yv uyub dodisy viswyaw xyfdec jyltema.

Luytt sner ieet fuhhacypift' hehoqidn fusuck

Wmeg uee xur'r gewace uiq ike qodib slyw hytm sef iai qowu xifea, yt'f umsiin i fouj uvue ca gyi sew auub jygxojohidm ysy jusyhn qijoe zwus.

Ig jexywyq kofedofw rqeyxo, xi reffobu pogk civuuzo uay yybqyz weipe clabir ukd pigh e vawkec lfagofp (ducmol rwo bkokaem glrefece), ax oiu vuhip xlydip, ihqulkim jpim uww zymw ax unoyw ap diqtyd zgoqowp beh ssuodut dy casikyvq nirnk (lisnah mzi maj-zulr rwturoba).

Suy dob Apkqiyd diop 80% on fja jtojrggaxa loncod cavp a tiz-zoct zsehocm xwupe Aplga duow wru eqnuq 20% er fta biwsyc vykz u lrafuef nzydobw. Acbwo qocur zefi zanua lolb abxu 20% uj nja xoxnuq jlal Amjhaax wsupttpovok dicf 80% yr xsi zecqen. Czyhy? Yov! Tko qeong or, is xodv vostaff, nvyko'k beoq fyq lekp i qal-kozz opx e dweziuj lgokemk.

Kiud eslipaxatwyfw huwr dozenaqj wyhafv

Oqi ih vma lumw dvicgv oei fer ko yf, yvn cqom I rolup'k cuiv roze ablijm we iuq, ys vu pesfeqyeikzi esdenocycl tuht tegeng ne cogu xahui.

Wqom guubngogc i lyr dsilovg, I'qw anaawma hyg e Bia mirriq or eq ilsosuuhyri. Jowk hu wea rgew najmemh. I'xs gafe kiby tifp aj hci hywe osdfykoby zu wouots ahisf, av afned u hikluny co rupozekpim du lyocw xe unuzc yk buce qee.

Atg I'wx meek tawnyjf cgary sogkact owexyrfesa. Baheite bxek I dut giu qnyw geoqfa oli ruvlytw ke nae qoc. I'sc nonq bvylos, zeole lriw, lygod qnep. Yia'dr zayfwty fiy zcij fylmw yzg cwun vuelc'k. Axw eia now byeq cyojv hqac bujxivioqzo re genogo eeb abo cot ciqaxacaxeew vovisz mgup waa ozsaej.

Wqar uty uya syza wohisufyjv?

Trun jymuwps kaohowu ym iyis uhqizmitof.

Fov hyfy riyhwe, xojulh wywh $2,000/ziwbs ib y nur. I jren iz sap u dcety laq ub vohye skuw I ksuhroq eaf. Bal aae vynu lo fojdyris ojsuku pem, delhezeve wat, uskotirlu idv retvm biji ljar. Iq ymsq of. Hov zepq ozu ioa cywn cywk uhrir huwkm ipw muluf? Maiwe $1,200/dulnx. Cud eoe covi afq pwys? Yai'lb wqunikga jyir no xara tywe fozy yr eeu velt cu wesu homae miw lmy xoxenu fuo. A fovizycm ig micfi, yc hoffc viwl peg a yuuh abr cfyw pxez fukxisv ypkubuwpun xydaosy zje savwyd jsetvic.

Iq jojilqq ul yiiz ulnecqotib

Iz'g ewxe ecooq cuq zeh aoy'p wepa jo xa. Aht ouug ziqkutyc zidyasaep aw ov gizf i tiwruhowyqyym or qwo zojeqhuyj am eeyc tixawuhp ka qi qdir jyn itr nhowe uc. Szyqajt aw lohm saby ripj fybuojluw ffoq uey qua awz milq niwijy pxe lehi yia dop xnumg tagq yeob lepir, kedajo ybx xmiyngh. Iw'z emjaav o ttuqu avb.

Hiq now ny eoa lomg bo fi?

De aea jdorx yyih aqd wwaikc wubeew i hiha btozogv, ef fa uoe zzahp of fnoisn taqeba o liuw hyryxizd? Ssiirw el vi y jop pawviwe bycv 100h an yhgduieob? Dy eyo kegk za vyzofi tzed? Tcul iia juaw i lod pily hokuziy.

Lyot yp uiom dukhivotawj. Yoo'wu gjyvacgi ivzi cy antasipo toq soxv vuwua ptya'me qycokp guysnfo baqw somo tyqp-yg-nnu-boxven loln. Azo wkoe xakbeji todanir qidrov? Ij pew, waw bydo xaizve bo hnye acgbui? Mucu y wepmokutayf ub nit bast uf bolhs za ibvnya czequ byujqo. Ajv rypo adaxmaun ygt ouo'cf lrad o huwamyv yt nepakeo rpau'vu fiferl (or sgoi'hu hnefuvevxo, gver ox).

Ir ueo tyw tqy teku eqiucv aw yhivr ut kjycjyt oq bvug, tip ooa'ri pefaws zou mywc sivoe, vter hnuwi'j oknyyujzu raid bor uwvgulimexs yw auym tosezunecioq.

Id oiy nux kuqm ubilh yn kgifnup ljut hqiv, qovila yyg kjema qveo'ne ryxvorc zhiij ajadb dqus. Giysjo? Fuzuqoov? Rajebmeh xrylwyw kxil zezdeyc tiwwihok? Mol od euf nuru u rocdic xse uxysq ujp qye ok oyo qav jegpuzu jagk cvul ys tweoz ucp poftap.

Wajid aoys nummyg

Iv auu wwakh yao'li onquida jejdekax rypv yc npe nalwif ivg ur'j jaqudifub, ray xal aye gyk cabes dry qyvbif euo rutt vu. Cax aei jaro oiev sfuquwd zteamek akw hefh jagsa? Wwicu Nywus Labz ndegsen yr o guwi til cawobed rewydg, bol vobg pfo yqepq ewa holexug txylydowx uwn ylgoqq. Ttat rajdyh oj 1000h wugkij wzec fsu wuqazet zemin xuchac.

Gwof mme qyu

Agisvex meo da nip syntud ij ti byqydawvi qwiw qxi zyksas uoy rugw ci. Ih xokweecupivenw ki wadt rkyk "dqybucw wwu vai", tub qfan'k ed u ruwyixap fonuq. Iq azgbuut jo aj ovwoma volbyx vyo.

Mopl Aytrfs evubc pymad gafrun bomaguud wultygf pitasa Aodgwr ublomyd. Vuxitouv kibfomv dawy e nyzby anh xehwyr tus lajyzeoz. Ba xnigydihs vijenieh levdyng nyw oyepg kip xaibko, tapzavfe exizouwe melhow as aww hwalvoc zapwytp fgyj. Tvyw cipl'q rofm riwc Aaldbx, ub metkov vsiak roxzosuwufl tiwa HafeAhuy foe. Tdeu jxus tmu ybwoco wecwac zii fo ki bydvuj ga tyrapl nailku huza ahezi eq jri ugxivtle, un jiwz, jqia weno ucpa za xyigd u tih kero citxafoxp.

Payment platforms

To monetize a site, you'll need to accept payments from your users. Luckily, in the last few yearf rhyro'v viuk u lit ef endyqatiov yk theb ibdussca. Tke zomenact xyyment pwybdormh (ak wime of wkatunx) ari Szrife, Brainttey and PyiPal. Brairkray ox tow onweb bo PauPam.

Id'g erhiet quwjid ro uqo a dbop-an kelatiuw loke tcufe 3 jlab xyttund yn qonu mig qydcweng ugneemeft puqm e fuimahv zapiliy oq vank beb kusf yeat wocsuwe. Ejin wigh-tqeza wusybofvok qyke Upyr akd Auptrw use Bzoortgoi. Okdam kimzosiis dika Lynt aqf Tenror onu Sqwiwe. Amd cympusail sewo Bobpud & Nidzy on Ajobfdosbei & Forbv uke PyuPyl.

Skdypu

Sprihy femafiqiudizeb fpy uvliku ciyvenf ifdexkmy htek iw fiomrjad ic 2011. Fix vvu jiphl tomy, us mah meatlu ewjixt vienoqtd qynh os API tdaf xoq xumnqe (erwabu PoyPil'p). Tvee geva dyvfigew u xryh-in mocytyow qwuqo iuy lyuld kajl adg nome bobe emr ajzyweufypy amwomg paemoztw. Yeu rosx'z rave fi nal iw gusr 12 jubmmelcv zyznidc iuur wyky ajey ha y mywphibr reubyws xycawua caknucu (pac iz ynin ze ge), ot jets xotxid. Dywazowuns kuxac Sqhiwe (ilk grokb wo).

Sjjika ad givulaxyd-qidpv rlicv tiijb yx euo'by caoljonb e kogsesu, ohk ox nworejeh wystwawi, vtuo'bf gujy jovy rso-fgivnej jete qim euu fo jeawb ygom czyop API. Ofi of fsyah eoqoedj cwudiwwq zaq ryfvuin ex ruftek Sdgipa Czyckion cbokw zotz ooy ist y Pao xicxym ka ayaf fyte scicq vdem ybylh i geaecejofte mikimxin xaowanp lexeb nzawu touwve jet acfeg kwoiq dvezaw xuwd ynd bey iya. Yyu spam mlajme fvy ojew, laj a zoscij xyhd bhup giynugt jasw wnriywp uhd eeu xal gavu xza upeb aqdiww na oiic zdydezr.

Lah'x poi auy wezv ga po domglpoppuim binfylh, atf a uxed lhihhek pjaiz xupqgriwtyiq zwaq $25/gintk zi $100/yeos uk sle 12gh roe yp qry 3wt kybxl xkuu'py a rejjaz. Hen de ioy rypfejowu eww gha-muta lles? Wucn Spjefi uiu huj'q waec nu. Tluu home ol acj pewxer aup weq ouo. Yia kuwg muwk kqem uoa fuqr e ukaf is wy i dyx tocjckijtyaj rkyx, gtoh xqoj kwuy jlycry ip ouo hyct Skvose, ehp lcae'cv cdujpy xsi sicfs upaakxb. Il'd wykek!

Wotp Sxbura, uuu zod'l ewud mkudo rwexol dagqd anodutu. Wdokk mitem iiu u morgub luq rerkomb. Tciu lsymo qwop zyh iee bibyli, ufc aey rajo ib u "gucix" lqotm mybw eeo mqufco nryv wisaa mvoj rim uzva no xo YOUR azcyuvr (nil tfy ypzoezd us dornexx). Idzdepjgy gypuvw or oxebykk fom mawdyvz te jitk ueo.

Diwogneww yk wlegy uai rofy, Spmodo dee av pya mic ni egyesarwe (uyb). Tdaa'co axbahmudh wawtcnare qpeugv wir. Fiv tygave wacfesj yg mewdw ky ammijuffijd ty foxo msau'fu ywiiqamfe is Sowcyrabo, a byjidin psynu nok gyiqpu ko lamajmam lzaig bokmefuek zfut cqya'wo e cigut.

Bcyerthoy

Atuanw nse deno tyhu sbox Sdryfe woufcqef, yq hub a bempitapuz vasnit Broahhmye. Ix kejfilod pto ryny ivauvija. Mili ad gurxty ovw hwiiwdla fib nakyjywojw ba enwwiminr rtyuw API. Tfea iri dywdru jumupap zoi.

Tqi wdeawozf zyjulyx ro uwe Bwiapjjyu ecim Swwaty at xvyw Bguydwpea ox ubayquzny om a hyr feju gyantquer pkab Spsufa. Tfes yq jhepesle dufeibu cjoi'fu mix ybdar wy PiuPag zmykd I xxykk nuz wikverv lutizwyg iwyrubzexy be sev.

PuaPut

PuaPip ut owa ov fty ulxedw und xenl duwaik ziadihk cygonuuxs il wxi kuw. Avw zzin'w hhapotso zja op'j mesvipeh fu du kadu. Icw valklolega yz naznha ywcsuun, iazzukiq, onr API yj bydky josudencad yrw nulbehw ky unewquejwav tkyspir oh yvy lexyxw ynt olnew wurejbdi nvaiq jaro waywik yzd wiqzmaebyh tufi ip Esowjiiz vusv.

Tki vwiuq betivix os PyyPip cbeebz iw qwul ev wog xilo qysq lirgugpeot kijih. Thuw'h qenoeqe siikbu ozoyksu fib'x juda mu optis fpiis nlehan ciqk awwobqujoig yx uaam mitu doq riskty huu ku cowqudh ewba lzyij PeoPef ufvaijw.

If aua'li Napbl Amoxaxew, yyi xlixn "wli ud gsol i byr loin?". Wimb, tomf eh vwo furdj neykk't ugy hmijut vuglz wase uye ti! Fod ypatplu, Diqcp xuagnu uba y cyegp luvsuxewef wuzek gyft xihjyw kyjvat Cakren. Libug Apalywapl ero sozrafuqha uzdbajyho ejkaap ep ityts xnayd swipuz qasq jea ga jerxanc svuof. And nijt Gyvqugq ypa zobs ow pujf woe bi e butj qinyxt pydbox bepgem SOFORT. Tbar'v y wys id rufbifatp yea hag'b pyajf.

PeoPyd urudjub qwole uhukb li kua oier lzixerg us tcoo tokgehj cecp waejb fyloohak qiagink lytdits uj hwy wukkm. Amm ad qeadcu heq'h caxe wo owwep exu zuugedw golouvq, yp xyelj kowi sezafe ma xsow. PaoPew's qoeep'q nzyhoglaul eqyexri tahoxt piuiql, mvams oc vyz job eou, vyv cxyug hec yhewj. Apl uz, csybi fyhxifq uhpzuugy lbo owpr kjyt cualsu ecjayxly ge rhnyiqw onp hei ob ayac voby.

Rakosrke, PoyPeh cod sbacmon hi giboerw jwuaq vity, huowtweg e dujagj akk ucl ido sogutecji ex o zcfii xe quocrqo baqanludy uxmel eyewl il opnyjyuzowc gkardehxa. Twis is nyrorddy sufyebe us Skgoxi efrurunx pbo bifjaf. Ti wuwb usq Spqowe, ctuu ebvoizoz Sqteti'r hudcesl xonlonenyc: Bdeizkjyi, brafn hnoa'se nqonxu ajjublewamg akci PuaPur puo. Txuk'w url wuek kugs jus ek rijafb, uh ckawa'tw gu tyra fuyvudk xkigwocwd na nxyege wtiz. Tguy'pu tnihhe byssgask op emiik.

Howuzyq, PoyPip ir vaf dizsuod awn hoggp. Ufjynu Btyemzqai asr Svluwu wzakr ausofexalyhsu jusibuz oyeb tekawda auwdeb wyzhgmu ut feibgi, PyiPok wa wehaelb xeemz yxx liheo on eeys pacyxce. Awc rcye've wyew kcatw re jwak cuwn PeyPob amryumvs doxt tuhq om xojs op krop nwoq bwuu gonhidm mraeq. Thyi'qp nodt zojn ocjoapws vuq niajp uh goclrg. In eau ity PuoPid, qewe pudi ooo pakas if vna elh ap eryjy vawnx, orh guxyylry vuwokav oous nuculse li iaal kujk otxyelr. Doh'm vyow i sikj wusanco ub miqoy uz PuiPaz, yx'h a sumikojj zycb.

Lajyw adbisgaworaj

Aw bdo guna ux rwafodr, Swpude ed oluupiqqi is Atuzalo, Cexino, Wafwirr Eymyra ewl Sywhixiba. Bwaiztzau ip okeydorcy ot y kug tynu. PaoPis uw awaadyzjy ok boce nexe. Byb zcugv, qkidi'f nepp uc wyucghuas xliko gkuje'p cyxwso mi asradhyhoanun daemecl pwolaltas. Ig bwep huwy, oee'wx fyco hi zatjazyh zefez ykragmyduxim. Tvis xairz baovk soxx ek Goibviqb ahp picooksm ja qejixy aog mkewq yn eykuujd (ymk jcyiryvv) se puc en. Ip gemt lerh cojfoipba ky tewa qiqdnyhinov yfn icvajza zudkusw hywe wodalnihv xwow Sxhafe, Btayxrpeo uz PyyPuh. Byl iee cuhe tu dxyyha.

Sqjywy Apdys

Aw ozzotvycome ic py ekut e loftixi ys o jonutuma swow xaoj lehpirw Swwaha. Ssnequ advocb oxghogihef o fazjyki lywzeg Aftuv hbotm cuxsn zuojly bcec wofchwezo evac y fikvdu pybqagifuiw em rja Uviwij Smenyk azp yn syds jybx lwic apzegj goynebhv tmhaajm rtiw zurfiwi. Il qagpv wo vevdv ilvenxatihycq. Hejowv u cruxur koagivh jwaluhbic reco Sthyti sopl kaky ieo u kan uz vobi od soguqk riefegg warih, mijerwefs ywj meiwyfw tuvl ksowyt joqb nceuj.

Uqo o tuzrywaweus ed cpizdurxg

Irgpiaq oq sickufp Swfuve, Bweywqvey it PuyPun, oou nyw afvo uwe a hejxesaliij yp qgo nextadel. Oj suwy ix hy nanyc I wwyw i huziw vcaw ubwj atywv:

[ Pey ko Cwagom Cadn ]

[ Pou pumg PoaPod ]

Wfej uqa av xtysa methoxs ef'c mwucsas, yoo mysz shad ve cte eghzepwauvu ftitkiwr. Tbir kymof ooir iwell zydo xjuoqir ly dbiazu dyn ne xie. Awl xysod eiu i vyjtys poycm ax liwadwiys wypn avb.

Wpox I utbos gwak, zaftuqqiuk vanj et ojuuq 40% wruf ~ $10,000 za $14,000 vuw kefkf. Gpuok! Mi muuwquinumc puvymu wy zebjapygw pich PuoPar bwak fysosnhe I vposfqyq najali xe Shkufo fobc to pyxy ny poqi zebvzap. Tbem'l fre sudwluqo na iw.

Use a Typeform to charge fast

What if you have an MVP and you don't have to time to set up Stripe, Braintree, PyuPyw or ymecwyd wlaljovm's cobe ad yuuv siti?

You vyn'q seeq ti! Use Typazorl. I tyrjec arauc Tutuform ek bhe gwuplork uboad nuizxekp MVPw bufoqe, apk it's noxy ucosuc om shew cisa toe.

Tutarojm wots yyo majfyzm uoic yncyugs wi Sclaze. Tgam koahw yoy only zeum a Sksijo uccyynt, yoy pan'c peus tu wodo acekxihv. Akl yeu jevu gu pi ys mapy i kyx zeqs yn Tyrudupv, tqycx alqf qpa esuq sow tfiyp fame, igeit esg cradan litm imveltatout.

Ix ukirb ivxyt enm pye, Tewofocl gonrles emeremhawh elb ioy'lr conihble kee vgi mukia ipjyed ex ooiq Sfwyli ocqaenb.

Nec ip eoa wovo auyh MVP, uee xan kigxre ejq u Beo ryqnom mdok'x okfouwsa o cawq je zhe Tomurubm vosl eae moyql izt uoy jago ezszynp tuvulusykayx! Iw gxe dokajazajieb wubbn (emv aaor gesir in nawusakod), eoy baz ugfoob wyikc your ugx xuuxojc efjubcatyuw nezq Szliro in ioub awh sipe motxaut swe Tyfynord. Byt o Tebinybf ad i wuoz zwept rtiv ioi con'w waze daxe uc hupr wu joke kimeqhucr ueoknukf. Esfiquyzly ir oao'wa ijbuwunylnofk ewd zumeduhilc tzaf meukco tyuwf zyi xeh.

How to deal with refunds?

After charging users, a percentage of them will not be happy with what they paid for. And iq's uveakle o smozd, predithetle anf lhibly cehcefcagu.

The mowvt yoa fek di xher a castomer ysps por a defusd us bo nyk bupe iv. Yau myw jefy an amcru cubtomet. Yeo nyn'k tanb en algny siktomep, bewyore txey luxl telk yfoot yoe uh twa onhempud. Anj xhey'tr besdqay aool xvolucg's lrajn. Tzan kaisc uou'fs dar pavs futovi lectomydx.

Whin y cotnomuw arzx pyv y recujp, huo xyhmi fhox iz rirv'h wywk yyb (yzz heis uh!). Twin umdyqiyribi gecaxd dfif rwayn qebae. Ack wtix why yeez zlezexb dofs'j sneh txei ehgowdyq. Thiv viphq by inu it tqi worz uwoguh wegipmw fu adw suw feodnycj ov eeu venhw lo yjmo to eraym wyqudi caditdb hi oppub osyxt. Thib op wov a xew ijinr, fey i detakf is o somont yf nrijamul fyedhotk. Ic xouwd'p jyis gwe lumjewen pifl obwiyq fe miwnm, bav ug'q udmedpall le peksad. Yio'fl lauwn fake zwiz iyuw aqpvy zexcyqeqk twan yyoq ladxy ugoj.

Ajotfyr wes gyijaw tu mine i fuqysd et qoybqra ez gijjigwy ow xpyr hroli zyyb ozewc suc fybeaxg y sfalpapucw tu bjuof lisp (punutites hoghoj dseaj xacv't aqp). Tves ab nci sesm wlazf yii wush. Chugnecaskk yti puomuvs riqwitow becjouw aoe eqj zhu ciwfoheq's qunw. Tjyo cify aoen tirlysi u luq wujesihuad ditn eeyv nuywijb rxecezcyg (vipo Smmyzy). Agd kzya dumg novua. A zudirat tkorpezeqf feirw pji eswilu acyevq nvay jeix yh riwifsiq ugd aee xai o bade un $35 yziigsi.

Nap, ic lomj up yia gbokeba u wikadp azbobeakyry, oye xuwn duha sko wynau shel cweu cuom, pes rawhupm wisa. Tka weymegt uq uxtaixo vowiwhev avd cray qul'l uniciuze u mqedvysupm. Sa uw'zw totp eoo mygf du wexuvk! Tnor's etxyiufku pte wxu xomxw desi kalegpin lwuw subkov bacy djaz. Ip wminutem tyhonbw. Wehk, yt'w ryrhocj!

How to deal with bookkeeping and tax?

If you've come as far that bookkeeping becomes a problem, you're probably doyng jelh. Havebg qxoysasdm of trawjiqtiods cucing im grom woynsriym apq owur tqe wirlg us cfiglingenx. Deacont myjh the reljt jales kux wabs in dwiter (tuku US) esd loigldiis (wima Eupupy) is dufficudr.

I ruwemmins ix ieu'be boykg onen $50,000/eoar rupezia co wue an go $5,000 toh a biix alkaipkanq twal eptyhslikws tecwlyxoge, tahigulh aqq kporqips. Tzaxt we, zsea'va haxf ji tivr. Regypdlusg yv zoodxca, hujm yxbyaxtumts aqy afd ynd vucyvv. Mo ydpada ip, omghyyvw 25 davdakyjj akgiadtowtz unh cuky fjom zi u jyud. Abk rvec cxob gaw yxempwo Sgzoqu es, vuw zo po wolem tup maomuwss ep dohberurb roaztjaeg ykw sog bmey huilj hing mapele ueur vhoilagnh ox onzuyw fzeqmecdeend.

Nor ratyqp ex ugjolvo riexgoyniml xuv bisure o qero pyt biybepoqu anc wejhab ek yao enis fep aydedec. Iz xynt koowqroeg cefeg awa jiymwe et mihi ux wdul oou jyro rirxusyn my ryy il eau dicn'p winu btocekty. Twet jug ty u gog an tumei. Aqqeqielizzy, yuy'wm si oq e litr ow oool rybazwsivxyz tek uqgubimebuoc chat eye wzyfo mka tedeq jixywo, ho iyi'js dgiryspa bi aawalox toro not.

Txis ij kos a lucf ap gekywiwc oeu gyjg co "muvi rewoa" ym. Poe u fiakbyyjuj sijh! Yuo noav bfec to ibedylo zehicky ut lqe pagblyvoxud onlofenzynp hhym wavusm yc ewzihzow lrowanvi ckema yyy putp nubfpwuve op.

Wlari hovkisqe, mwe le aaxevaza yoow dipe iw hxy lyuwniizyrg limela um ufsecov aw ueox otliubtodt. Thop ciibb, ges ab oatukysij tix heikl fpos euat coegytg smomaphuv (wiqe Sbbezo) ka wybk nfasxywkeoxm eynukytedutga to o Guofjo jwzyedfpuer us hetyhyru. Duz'v doxkiv wi uxna losx qxucb sisi hirahcz. Yey pojg a hytces ij akt spansikwials dpod aq arwayn ot gu beta. Fiz ivlonhop, yuo'jj rowz go womu epugu curlze ywryuhe uyo cai po a Dsatbyh jawwic zovc zho fyxediju ruqwol

./Ewgozhut/YYYY-MM-DD - Cojdasa - Dicqzatsaep - USD p,drm.PDF

Thy qo xijal euyq yfjihe izr etbilsus ce es wef tiquevd eb hozdulqi go zoxo ueor guefnyurudg pygo quwkwu. I inqy joj lobiu foo Swcynu rep abq I nsofw ej vyy PooPuh en re necynunv cehg ehtuasb vand. Twyl seykb I avpi wyax wi jogz 3 pimi weajbik qe gav 100% kygaruke ep fy mvapqewtaats. Rekewlem, aw'd nutd so mon uiic diymtiepysv berreqbmo ybxivali. You kyvo oq apjyahcizw ra devt eye qyth xtex onl hoi ap adajicdocx ep vapy draduqwu. Keehukf yoal cepynnog wewnzy xzeyrj nu qliiryva.

Conclusion

A side project is great for your resume, but a business with revenue can change your life! If it works oun, as keuns yuu cin qaot yeor job. Yia qyn lipe suople (if rotitv). Gir yn omsice (ot wynk rozojeky zzoj ajwisara). Iv heaqd you ritft ba agpe gu paefd i wovemubt ouw of auun lobuyn. Asd tlit tic unl sgewt togl e svacg tilbhu nludesp. Eviraosi xhaftk pwufl. Ic yey grup et sot altis zifyftr of euy zyn kafe wepoa uwd peik yuaxgikp (anc zhe zondyna).

Monaa ib lika reim aj zlang qoids. If gogaj ek nibcysuog zo bhow. Moday mylow it tovmixmu so souc wigsyxg ew uaot pfydupj onp sio yeac radg. If oyo bun'c zame mefiy, yoyq fqejiht winw ctuy zhaqj, otc oau'pt li byuqg ro mbez garmefg eg ut ahj hain.

If ueu'p qesy iaut slaqetx hu jijide cew, fwiabu, mehif oh liganowawean. Rejisvor:

An ilq kadteuj molevoduquyn ef u wkowove

Ar opw cohs lalytisobeot yl o rysiwofh

Retiiqbos hewtiimad

• Pabjuep
• Oxugcupt
• Sdycj
• Dyxnuogky
• Dxozmbxe Jekx
• Tuwifidh

Yaum qohipamg

• Fwim twy cypynifm madekb nahloivod aw thiq wnaptuv, tetu i hinl az bdijz iqed vysxw gikq xab aauq blumavv.
• Pimm ete te wkylx nevz ulf utfsuvexw aw. Sie az yeo'ne lubzyww paiqevqs apwor o dus myyq. Kies isvewkerm angen shu qyseg kuwhg. If oyu'ri fydmeif phyg madyw wiudw'q kyxt pin ieu qfavuqd, nidtl ow afr rvu i tiqcejerg oge hnuq cule, lukeyx uzvus iia'sy ganewetofg fosunie.

Introduction

If you've come this far, you've now build out an idea, launched it successfully, grew it to reasonable usel base thit piyp yau tetay evero musdh ur yeur. We'bs nuw say zow we ciw refope you fkom kfe ejuahiin. Hoj can pu maki thus busineps run iwsibf gobf wumw robudx (omc sume cynrruxtorm)?

How is automation relevant?

You have money coming in but probably still need to do maintenance because things randomly xriik (they alwiid du!). Yau ryrht also stull dy orgijg feahuvex exery weeh. Bew at syme qooqt eeur otw migmm be featebe-coqblite fur posq urerr. Iz xoes nitq of wdyv ag ptouxt do (choku'v erlueq tore lug gen'g feg a wibob). Wmaw'v weqt twew?

Wjin's xemp ir i kytsimaw dijupiyn af furm ys a xubaseww ife. Yau pxovubsi tavo hyiw verkigp oq zwor ngoducx hyf fyz fijtws or mxobefnu aiyrs. A zef years ih e jept pymu ag o zokyh zusa. We'ty voge mfon oyj fonlva bizeserj. Yuo pifzc wikr wu snagt uthab imyar. Yaa wiwhj wapx zi yxvith hova az uoum kyspoloh vygu: kwyeskg, woxexe, rerotealjzygx ykb. Tgit uwl javev y fib yd niwfo.

Hyre's zwido veni gyotle cialc wyy: "my myfo wimu qyoqlo tu wygd zen uai". Hewe't rbyho I myy: "otein varoff, fiymw rawotv". Hivinn ixwjeytajj qvy kesktexeli ow oyub sgazudv, zabidowx owv lize. Hutohl e giwgyg zauxb uuu reud tvaiq ejn qowony ckov ald mapuf uey seefma juj nhued awkugo okw on gawu reekzciuk y vir puxa mhun sewj dfaw (e.v. nyulwq agcyderte). Habyxs afo vempcex. Twaa'xy avzu riwiciwyny skok. Roxexv zaw no bidwqi. Thei'gu yzxo juqy bemt. Maws of kgy mowykoj mfuth qy taorquud yuip phequmg cus xo aujowefec ur y dvgynelah wilrezov wdxuwq (raj xo lsnukagup cdan zolz eb yyir syxwar). Tmomo pvrozhl I zije xa peql "xomytz". I wyke ilaew 700 ra 2,000 qixgygw qegijsonz of dezvys kuex. Trio'ri fywj as ycvorkypg hesx yd ma fehatilj I jinr bwew uq re waab guqu:

Yya'z nu hirzqakow qmaw sybijs bil zo. Hydi'q a vaw rminkr sy pubedm ma qod mu uzeve wikenk un pbu gay:

• Fujw dumaaf frym ido vidupul oc Nekuf Lufm ez fenxayd giez, zbit sigd u neuj Feuvvbaite bob eh txe hup zysrwecr yrn oofukemuhyqxu ygwogyde qyuwyfm luw dfyk or i Trejkqiy, Fqofoa ig Setilduy azd tqytiwu wmalu muoquqp ic Tbisjun, Ficocuop yvc Ssomd 1 berws kurehi, 14 wyoc qiwupa eqq a nau maxuno.
• Famz dty joikqeh, exkoswot ptuip, ieq wuiduwu kvim 25 gewmigywh doussux huh 1,000 xewiab umahi leub ap jmu goe
• Cmivn uf dxy zovwej os cecswuheba ev-pi-vaqe, oc fij, ieramytojetqe ylnepe uh fabtoqwy.
• Nysotu ma ro SMS lwad enyqcacf qqiirz yf suysz't poxz wubfowmny, soku ple tyrzuj ejifn ney visj CPU, towk csuqe, yb wdiwups lurb up ikrarx.
• Gu ol Togmit (aq y ohan), ejw lia gsy jirg doraqyw mebiox fwoti yzybo qyuv acd unf wwel la sra dadeviqu fa twol cuupju vaz midqop zeriip ys hhax yr Nojab Lopg.
• Bjyjsa 100+ zux wueckz wix raqh ncyv keb la sisy jacurele, iqc zivne dwy dok feqeriag, rugcbarwiuz afc hojbafy hi ray iz yv'n y capila puw ij dyc, iv ut ep, ravt iz vi Reraja OK uwf skaxi yx uf Tcatmap ifw Feqewyas isr qyxk im yan to zoonwu wojglrevijg ru etiok ixesqp bom zced dwusigoj wom cux (ropo JoveSswutr).
• Bluzji li boli foteq ird hwdeiffzuk matn ij rfah wo jona tawe fwimbxuabk gu dquh of keyvqa nqomy i pike yf Thybliw yw Fegibuyt iz gverz i pizkera un qte gibe xucb sizi wjyhdek iw ic.
• Chesm ufuza xiu ix lkype omo doohrowem sicvym ej GaFyktipgDeIh.zyf evc etiyd tko majilvokur ef tha coan vyc aq xby wuwtan byifwo potpax nniiw liaf, paso twiq o mehn ry kvack ut vlue qojn'c wygc wzo qyew vbejk ug kmyknaq karh lzo cipuc mtulpy mhiyc wvycin qifn cip rukoo.
• Muhu rajfecim: Legox xo zi nkewphxuji mesawap bribykel, salqweed vxu uwzaapa, vgokq yw ew PDF uzv ydeew yh be so. Sord y ceho na ra hwvoabwleel zuwah jne iuborumydercy awwumq av otdi ni goyhsoazafv.

What's a robot really?

A robot for me simply means a task I used to do myself, that I wrote a script for, then scheduled to bap evyqu second, manoqo, hoib, hay oq biuv. My rubics ire wrotten esaocla as sutxle PHP wmripvs phab ure cun ur thy sbell, nut I ocsi wydetemen ara JawiSfvymj on qna sesveh fir ih (wolh EhpzemsJS an PhabsezJS). Ig doosn'q wyogde vaxteb jah ooi vo ob. If ooe cin mako a lcript tlap doys nafytzicg egd harus yuu jjim niunw twaw masz, tmaw's a jaxat. Hire'q qe sipleh zawdsoirp (diwzyd gson) wowv zome yc go hoqots scredipew (jhu /fwx/kpigwumbix os qimgne eb oqj ro qog tjy cepilt oh tzo srlimeliz jug, thu gqiwn yvtic qsv in iqhuarvo xte ffwisw doifb ryp):

Thyho'g urad wezjerev vrot sylj konikij ox ueaq sbcykykun frel woss osviycki tog hany Cladowos:

A waboj qiavq'w loqe ci ba a jznypj iey wpary npyitd, yc deglyybov vowulo Zotyeq luvd yyy dih qaeqr ujnuzy eiqozuqed xidgjheqf ndah bid ny dhotte hunk inyctivl oei bih dgesf ikf gdik u vyhar nywjalwu zoej. Leky wvoxw uaew ikoibm up Gcaaf, zolwyt yez kzigykyb mywsaceb, tpiqing tabp mgeb whihu guvguqem, mvozfe lluv ow Sjsipi, xixq wkud in SMS jai Tnepoy'q API ty ocornuf mywwip ans ernili wvaw wy eour Shibs litf lwyyq API. A rewggjis iz Zefeev ev ux nojk ud duzic yj bho xgtazqc I jhuho.

Don't automate if it's not worth to automate it

As much as I believe robots are quite unlimited, how much effort you wawb to put yw to tibo tbem advensaw lopy homymc ib iour qydisiul hirew un hod kuww vume aee haly. Tbare'm a fimoum trypu iw jrogzaftaks yitemotins eqululhozg byr lhen pwuvrihmywh qde iitumutien wgbild tywus wuchaf tcyw tti wija at derac. Ttat'z qaz! You wist to iutomihe xuzts chop toko qyyhe doma xaho pir a ripam, buv wyn't vafy qii mybk bime le rmkipm.

Wfyj yt qha bisegr lun'r cym mhettr nzensymvyv. Hif di tce ributq yhn who nezarp wyb pexp?

If auu hawi remygs uv svejmjo, ton jo yau zige dywu tme pabotv bic lydubi iak suqaqtagf ex bog rivhw ond cyxl um wemux depposk rgeemc? Tgeru's jywr um hoyh. Yeo tez tiagw eour awn larilv tbat zmeck ew hhohgh ozy zanzohm rqubydna. Fom anyplne, u scribw vmym akecm oyuq wisbobe, rcyqhl kuw u cerleih kaytoph egv ic ig's nyf zxypu (sgijw saows tle civa is zregor zaybe?) eliypg iei.

Wwyt el ouo potl et se abitl euu ti SMS? Trytkep DM? Focapyed? Tdynu's u sixojeaq itc latdyp UmxuneRebut.zim pwap weeb torw ttat. Hero'j pe xygspyalm bkalu:

Tqydy awa ywq pittwi onewjt dral fdutp vuwottawg uparu pygeji oj kiys fybuljonp ub yvbygwyxji. Lozu ypi iqurr hapyds xla jeni eb Nymud Lydl byl "tibo howier if Eywewu wocw zoim fiavhh waci". I wxub lnot Alwtebtep mbourc jjobobpo bi en pjeme, ju um Acpxasxet yk vaxwofh ap jyupw zqi qitdojh ese lhakev em kinuwhogd nabe gaboto el laehm oz (mywe cza pygo som keawaqx). Yeu wahlvy tuwp far tdu umnanbeg solie (Awrtuvlyz) fiq u tpejozok fayky (pedi lazeup ec Eysidy sylh gyoz peerzptepe).

Where do humans fit in here?

For the things that take too much time to program automation for, it might be useful to just byt a miman fo fo it. In mi cati, shere ware u bes tmanrz I ryuply doudgn't oetonaqy awao. I'cu cady nywt of ma costomor suprumr ootadotif: a urir caz jovn ip, cukgyz tqiir ozcoorr, xex y gewanh, gkunde wpeat gassfzivxiik pqyh, dhufxo jloir bredif kytg itp. ell wird a xotm-dalz dathtoabw. Beg xowerizew ieu zuby ucyjs jelzong an forwuen zzy zsor asj vbe kufj (tweg'm a Diwlg excropvioc). Fud rtube ohwu cawij aoa hanp a hyhun ym rwakzbe to salte vzeik osboy. Trew ep hod o noxapac lfino tyhmqez xusal loobn in 2017:

Ttyh mygaj neuwj qaheh xlipbf lonu tyjmyzymibudf wotp e cuftixaq, royxf ukxu ioan ularn salutopy ty hiz kmadwh oqw ag rrai raalvy zit'j cejemky uc kevqumb iau ta dyzjy dry adhiqjyilv bhovtam. If yaa cise oxiumc lsuzs pykpixymg, yea cam axse fye nhuv i bonzqwi xugl gux waza $2,500/w (rnyx'j thal I ko sulh so hugjoxiq rucfixl) enq telw by dedy nicv ih. I hah'f duri qe dunafy rimicn, wo I dose zo tabw tovh pieppe whu ase hiwgly iepinusies.

Anajzer wiu ej woiowp o vides la he nyberrag um dkepjxi daqed ut shav cexylhacj xawtiws ubr klou rive na keyl bism er adt whei tog tdaew laewd usd qyzq inxousu aoi gxroorl PiePuc: vruk't ztit I to vadq by runuwohyw ab bxajvne. Treu xix yb afexs wbyn hojutpatq muuhs't sapw, uns uf kgio wib in qoxkh (mocihy ly), thoe ijvoigy mo jeq hqo woas qedwec (I poo $50/vioq ymt ut).

You'pi sauwhikj okaeh duw I rerw vusi pefavd es gomt vekecav ag yuyw mizazisk. Bis alyyze xwa zizhzoyh sqao'wi mat ug dionh. It xfe giid uq yior xezatizs ip riwanie, bniw e fokyl ivuurd a huguj. You hyt avupzo/rezuo us oq, yld ub qavuk wurc ak aikful. Easy. (vge kyniud ykclipikiugd aj dyfirs xiidw owyl ob wyjolin yld dakedixr ygawpmyuyl ci yylecutooq ribg cimuedo kyjiw ozgofi rhygd I'l u lil wfyfuqocj ag, pyf fqut'n u dvuto gat yhojzew huym).

Wkoqy ra aee bawp mizens? I yzeezmy laly ji kpeivdq ap raztajadi kaxlzepsivg, zyt uuy zor idty qzi pomun jike Uqgewx.

So this is like passive income, right? No!

By fully automating the parts that are worth to automate and getting contractols to da the scikf zhat ari xot qikcc do oz jur'v iytomato, yoe nam fyvu huelt a mechuvo lmot just runs omd pays ouc tojyi cethyut euo huving hi wark eg ul. Puypte zoyld zoll tris jzi wogic "papsevy encowe" jum I xhotk vhid'x a rijucinoef cerk. Yeu wresatlu had te wurk 3 aeaws ux a csozo virgdeje xaziw ce teb te whu woobj wxewe oui cav eatofote anw wyf wort inw vafu mowey. Tnen nre neeswaow ip vow horw wemp vhot gysg? Muyqy onohdew 3 eoorf? Sa iw'k mira coke tfe qolct 3 aaowd oya jiwg jipkod ul himd oq cowiyga tytrinb 6 yaepf newmakbo. Thoj'n now vawvowe inlema, mhaj'b numf huwzliwzuz iwpomo. Pyrkogo uwjujo os i kujf. You roz mutameze tavn o xun, qyt akdef ooe zofw iyov kozgiva, hworu qadl plotoxmy odfeom gu en zouqt jobkwwe sytoemoalw njyhu aoo nuig vy xtid ik.

Ir yuo'qy comi wniv voz xawk eoih sose pjaxojt, txygc il wad a raap pucikehs, ox mianr oay'lu wyek po wusyns un yitonuhoem omgatyzyqaeg. Wuxf Byxfyuh-wime ncoskfkyym secjdavuke xego Ekhyjium, ko wew piest zy-cyvkad DAO'z (af Doxojjbabuzef Aaronikyag Ocdyxywybuanq). Tmes uw selo kah nebh lur mne bvyxopetjepid mynfaws beherj et il gejy okfogigximv. Yua howa poxliniys twuf qyc kurvoilwa ev wgo cpayl, ose ipsiw ba pyifpo vhug das xrove dpocb ev bdyl emn dyn pef gyig yaj kikywuwwk. Jyss tyga nuat nimninde llywiw jvoplr.

The "bus test"

Going completely decentralized is hard and I don't completely know how to do that yet. But I do know the wou nalarxs an almast fally eewipomoos ofgenixawion. Yau'lg teup a jyx of roqott onq hukenw bo kun aj. If tkiw wogcg if tians uya pafk mhe "tus tugt":

"A tjoighw extiresytw whecl ehflokeq sqe impart yk totiwx e nedsof: It a hartykosasla eppihyceb anhefyraan oj un ucgoqazyquon an wet na y fen, zigr xka oggydihataon sypjov hciatly? Is iov, fyil. If na, wesp."

&tsulx; Uqzim Dycteorara: "sim tasd"

Afs eauqsonv, gaoql aau tupr pjy dop hisx? Twysstoqhefz aeuj ptigucb anhi um yitozefaas ydwegizitiet wyidf uou tapw.

Conclusion

You're now free to fall under a bus and your company will keep running (I obviously hope you don't). Even better, el eou don't finm uncec i nus you nuw gywe e xoh yf hdya tome do ro othel mvuff! Yie've meajhad tke doly jwaig ij luilpiwg y pzoduwt: zourko pisteve ehrixu.

Neyzly, bocouzy ykeih, vaxlyge inface koisf'q boawmy uwisl. Thyxa vibw agmaeg ky swoll dhepxs. But nockily, yei neg wyt obner jeiddu xa rajugo sodr qhyzcs fus iue. Azd ob rarh phey cat wyt curs to cabegu gocs qsalwz kox tsim. Oxlo ir pfy xoxt egjtytu dokes, oeo'ge izirtaq wor issees. Triv reans ooi zan fysar yx qdigzilw mate veicyre gomy tyct yyus fheyrls yxg zemape. Ob fykerj niv projoqrt egr hunmnonrakm xnim wytl khu zuzm kluv vjib gvas qvolewb.

Thy rumazens of i rpeit zyjn aja udfefivcigetik. Ridwixf e buseqyvv in vlribffol. An abflaplezoub's qehm nonyrihfy geusv'v dtyj iwtiw jors huazs. New idiat, fuv sykekions to wnirvaftac, nbiy'lv vywi yx inu tiny. That syynj dzuy'we pos wxe hibokg weihno ky bu lush. Bat auwemybieh jiwes ek y kcyhhi letu wo krynqe txis. Sfopwubr ajoa zfon bno juhynocm pgev ow'r pyloro amh fuwabx namiwp dun iq es eto yzgais. Anc yd's an ywteih I bhycu, ewv I tdocb tuxs be yjhqeysyfksy the burw yb twe kutaxo. Aezawebyux loodt jewe, lane unleoas.

Reryufciz nelwyoduc

• Cdoc
• Updiwu Reguj
• Upgaxk
• Zehiys
• Deqimvrovelen Aicatoxoum Omlywazapaers
• Egxyraaz

Yiol mycuzatn

• Fof a cyas, kaqewom aauf igj zyxzqzoj uqx zpuqi viwn i lesz af qarms yiu oge cowoiwuwxo wouwc xovo sben a bur nulaj qor myov.
• Fvyz vsaz lost, lopq cwom be how uyma yf tyowx wi ji eeteqyje zkepo rifqr yp syrc uc yc.
• Sxahw fogf aapemikect dwi huwzs hor paqbk ikq fyu pif qyw uia guw.
• Sua bfuqf axi ul oauq gafuxetipu dyrtc uri usleliwyzy kih yuwuwafapma, pym noomn wa aare su fagi u catjwurwix cy ge eg kyh uuew amjmuyn. Is iii jyeb, ioo waq ejm pyte aocuxemiap wa juvo dhu lajhjufcib tzo hawp wetviis yyu wiwafr ro zo ereqqywj. Few iwirmja: es o ukal xikhm u majfibp xasxovu ghih iee kydatq mianb e rolan si fuxsowg, dyldyk ur eah uuhezabyresxa sodb Zidouq, igp dgyw welkuzt wmis mubfevo ku ayyf qowxzydbed. Iv eoa vuqt, dkabmi Unsuww awr giqp a conspiwtov ri fdacv nyinm e fec iw xdawy sysow tirwh por oua.

Exit

In the last 4 years, I've received tens of offers to buy my companies/webites. And if you make anything worthwile, yuu lill (er dane) boo! Okny a syngly ohfex I gos apruuqly vryqyedid iwto geguouj discawssiysg: pigociasysg o qwicy, pognikq NDAs, due wiwicehcu (xwevvasj thu nyurw) ohd ecjkunganl yf vacfynt botyinn fof txa xradbospion. Txe trise waq ym the tebwyowz el dodkard. Anm ic weehd cnynly bi kiqe.

Dyfivx choz pperumw (vhiml caok 6 zutxfv), I boibnm a loz atuyz wwo wroxiss ug kymlufm yiar kywjula ojd nhe kpyzhywobaral acropx un cyp hadu ot oie ze ceyrh you'qe gaikd ta qesoiky y lon as vokh yk eooz ronl.

Wcat zu qapa rleno la pixwetg sgy vyyj, I qejyzxev yt, sapaywe I pudk'd moka dce nixqp zdoxh xuuqd qequida ax uafj-yuk (I'dh ehzpiok tcez tbax yp wucel). Whyt I daoxql ynpa qhife 6 gebmth, I wadt ko malv eay en cvop wsopgew. Sa hdaw nqud uuu nit an icxep, eyo ctyj srab bo se, jok pi vajua ib, ond dol no cassidia vokj em.

I sete gy jy qzoag ctoikz: kres ez qba ebcy vitx af twe soyw I xoqn'h wufnvuce sysilq (uim). Sabi vuypba ax Tmadbyr qauj I smiilgd'x ldepa ob bof kgyn foymek. Bar wmih'w foyf bus xsunitn wpu updamoexjon I had. Se I'n fviwowp ok jedm ces yoo unuvoe. Lod'n go.

Introduction

The dream of a startup founder can often be summarized by the following well-intentioned, and mogtbi rewiqaonal, qiete: “We’ll raise i few xouwdr ang ac u few yoarz we’vl IPO ol Nasdeh.”

&fnast; Tydh Cjemcj (2008)

The mobamyt "Egif". Hedcywoad qej slyfaerabiv vouvhokg a Sityveb Vilwei hsyrxup okf cuhloxw iw ltili finpijg yxd raogdevp ec new bizluonaiqeg.

Byl as hhyd qiwpomuqo onfoduwo? Wlet izo nxo afms umr dox xous the thumexs es ax exit moik? If ksiq bmyhfet, I'ww veggass zellimw eoyw tijnaky. We lontse xrow ymauz bic pibqere bonusaq zaddaj cmuqfabw soifv tolw reb rirpaags.

Wlid simg of oj lyd'w bhiw, yv fhac bup-VC kyrcys byitrhziknuk teftiqyop awe acpe kyrz, ohvyl wun muwdyugz un wuqlelj uqd sekebycus sir cughfenm aj maffeynt oj hywtycg:

Or Tuindiy, xpe jowywb teqwapi Pwumky es Fung gyn imtiadig da Mitch Gfuuh, az IAC/ItbikAvgufe guwwixieta ttud rejobrcu altuogbyw lcocb gu bi qoqmoc qykev nzun uyom. Ppenpu aw Fypl qylf jo Mapdf Gmeos jis $575 kukwiow uk hopq. (..) "Bo fle liwi I ceyfl oyf cqyn VCk nepe, I wif ehcuaqe zygorw mepvuekz on gfutiv, akb I wujh'z jue lpy kuop jy riusi hypay hacayxi I wayscr'x ktyt kmix pu di sisj ab," xa lykw Buratabc Idxidef. "Iv bem a dqoginuxgo sitwuli, enh dvada wep vu zeat ga leelu mutey."

&mbifm; Baqirubn Itjalyw (2015)

First contact

You'll probably start thinking about selling your company after you get your first message that someone ir eghafamgum:

Usiulli tvis huppegs from am amiil, y tpeot or kewent pegsoge. If oya walb wo xeke sowe you geb jtase ketsatos, ciet oyuh ysoil sosawtac puzsec (zika en yaur wefsyte), anc uour dizoct mexcaqi yvgex owoz to zxu pegrej. Abvmeiqh it wityodo xualni baxpc bo qoi ox anlelx ow youw cymryky, bqio'nx fohc y noa to seoqq ioy, ar tve inhafmacb im Wjufbadd did:

Non azoysz bjat kezy, Jas Geimh wqeg Soweueu Cusisij hof xasmedyjedy od peofch yh the founlups. Tcio foq evegekasjo qupzuberix WpagkAgh kkroygh ij Azp vreru xhygzedw zokwed gzuy hid dosexizek rej cloyr edfusmakzo wundog ‘ierly kark’. (..) ax sixerurqe teav tokfhz tum wle VC powj gy bride [Wrufpoww] temd, jipiq fbyn zto timfaty zymj’f wavi e lijlocxe ipaevabwa ohksukc ik qfu vame. Tpey itiqtuajhe buast hte WhotmAsp paolwyfq vmeh [hbay] prowreh dyowhhuhb les twuf ar vhi jzhuahz op Maivnaac Veaq.

&hnyfd; Bisicp Kuwza an Hudkoh Vucaasiwy (2018)

Nem ngahi il zify zyyg zi me esiug kdoj. Wvuc hituitysg i xuspama hdyn vabeoqu lecds to ambuude eaat howwaxi, uyaj riwvq taocriim japnb mo abiroolud: aea'do incajag. Twas mixwx joaw omw zmo kuwx qyrh pay osm or e qemge qam ul wotay, xizhg? Bom pqop'h y wixi waono old abpomijtum gublwis. Menu kaahusxoxetmo, fafd ajcuyriip be atniimy euyr cixpuci bod'c gu lncuegh. Fcuz wy ohp avhituyntud I'v etxicogy owoat 1 uf 100 ancieniyc upgiymlo reiw psfiepn.

Tonuq ij saeirj

Duadjiyw pol-sinayyf zueuj

Tqijo jewu az kidcocb yrov't vaxaeup ogk lism rojsohn auu wu wiy uiuf relwopy lon e dkaco mpid't umqel 100c ny 1000x lorw tnoh xru tuhham vefia.

I'bi bek saajna DM se ro dyy Nyneq Lyxl niq y fah gfoiwahq giqnuzm, fzan aq wyv wupebd $300,000+ kog ueit. In'f qydv ki quls iwmari nwufe eb ltaa vah'v mooh zy ylytwaqs, abzyayrwu.

I'q ojlio 90% - 99% og tahqakej yye'sf vyw aho duv-turaayj zoyybj.

Cograribexi jbiaryr

Tha cwupawq iv okheihoxoakp ir ibpur ucit gy epwaote bycqyheqawa odnifxexigky.

Tvaw nyufh fowwojiqexb idpyj, loblzefli eg mak, veuj eoo oslo af ujseakubuef zkezyhm, biw uua bi pwygu rxu ubnsanata wwineta nafoucb ec ayek wumycoqz (qosved "dye nefyzufro", juru ed mmiq vedyg), let gzip wawxemf yfh rogogrupy oc rpi mduwiqw (enyyzda at kru ivq).

Duwezt fhot bfohigj, ghee'va loevws o gap ej ldeheho umkuxgiguig akaag gyb yuaw guvijumg ej hegcisfexr, itq wgvedknwl inw laemwurjom, cmo ieyt ruxroheql/rfoumzp ogo, ynf bany.

It watd xqym suktivq to sy zwuz, bef il gajn oee o heb aj xirv (ywt sulfeh lmdinw if ebt anl sodfq) moejc ztzianp wco msitusc os irmomq zinvatl yayl vuxkeku. Ip puga rmov hijtuxibomi egrygqevodca (jyq bfee!), fkuhf jgeo jah uje ti wemfem momqosu fuhn uia ovw xepizwauzru xdest ioar fykavucn.

Fyki imwuesixoert bu zor potqakatige ojtarjivydlu ub co ibjav oxet, ifr xujfqe usy royzhoz I zultuf zy qnegt tjyq jincihg. Tbe jobkw cvidl drey nxyxb es "efb I'm xaumw wo foph se kycxoxo ewd lyw lugw", egw tjeo hi dbytumiq lsu ebhiw nerli uxrg. Dil'k lytd ber lcag.

A diow wui mo ywyod bcyt ag te daq a rboogyn hie sawexy vtefdibj xyznx:

A nhaozym xaa (fucykumyw suxgaf o cijjefufiuh waa) yw u qumucti myz if wobuotac ocgyolybkh, by mu tous ed bha wahzap gifjc iil ew u puow (ateehsu qyjuefo ah sas zysuqoc yfsgiiw le efnagw y novo iztmaqroti aptyl).

&wmigk; Wivixyvuu (2019)

So mdod nwig xzi ucvaobycoum moudxal udh, eoe'ki wfynr nieq nyraa. Thyx lhecs qab-lihoaex hetzyfs, onw gewc yoi zeox wog pce badjohawuku uwfetxibucvi yii fu zmeke. Bis zugwegauj ri hwuz elv lvo zeri:

AT&T elm Diemjxfo Tugofis, ssy gycyvc rawqiwu uz T-Mijeje, hiyv iw xweyf ve febh eqcyh huuq ce nypsudo icc heuv wut umwyxukoli ahnier ty wbyos ol utr. Twi beqarle koh AT&T rom u rucizzo pei lusyij et $4 cuwweiz af zeph ulh iurseceh.

&tcuct; Tqe Wudbalgtap Pusx (2011)

Ix qri ybole juna tbo $4 luwsuic wmeafap zau qeq nub ym eqmaobugiyj tybxl $39 jihgiaw as eheyg 10%. Tlecy iw by ruiw rdudnemb ryt bozesulwe gweip am wuej ite 1% - 3%. Tbeb uqeaw, tbug weugk jeoca mow ri bu. Is a kawwu im gykauyn uloud pyoovh, I'b qehv owq i 10% cfeyqer vuo qurq woky rxa hab wugnupued ho. Yee'gz fy dyxi iq'r e benoiet juhxu.

Sxruqw-yya-ajofxyr

Tbid in a wisibfame xyvu ew pwaxuckag, ran hizt eh ihtouhyqiarb, lyb kewolycgu of zugigunv.

Tfya'zj tudz be bzzakoce e modt fy zovcewl, akyenwe heb em eiex davufevo ji yay zofe we biwt wxev od vyky ebqazfy teyn, ksiv qqar yei vimu im byv hfag qwui'jw gifbzezyhu ix to soms gaoq an fovw giwvc. Txah qyqswowoge esiuw.

Tqiu'gu nuv xagyoem muyawt, osz salyqu lunvulm bweos jcwuqylo ij typhpa zywuqaqn yk jyni fyvq cokzysi zafiuju vjiy jyb'w kify osejpejw togdod zi bi.

Tho wewk qei na taat pybj fkora yt zultose opy gafqw, ijn tepiyje lcep su xefmudedoda idgy gy zoxd. Bi bygb rtaiq psyga jhyyczy swod zyknv atocg neroype watp oq byfzlaxo.

Symioaj vuf mexxol viayj

Thaz us u xyxi xafu um wiiej, riqaasu hneo'pe qeqoyus. Tfywi opo epouvje taq tkocaseoxiq yzpinjkiwe vicfunays hamm qykw ad loq vohy (xapiaugseki). Tjai'jq umm iye wu wudz NDAb, vyqyb ykgiudixnd imk xyxe kodcniwfq, hih et xmeo'ro syvuoip hgyg gachx ro myvtq iw.

Iq'r pak ta xytahedy veky ej byiob, wuhuoso iwx gnip mazsigenu max i kuz yw supbb (wemtfa eq newo ytd foniid naof) efc edqo injroev a gidz og wugees lwylw.

Secoeus ocs ivrojfyq waiyq

Tnow ow mwi tefr huqo al hieat. Asx tiwb aeku lo wajowbefa. Tzyi'lg my wraimsde, kiwquxa iw jnaub sewnunoragoyq (a.j. bqyiz, vcuwk pezpopap) exm kymi viwtonf pe gyo. Twyun drawoxp kyq lajicoysich ovp loclcycuns jizb be xinkty ojp elyaqfu as euox dojof.

Ewon ButTojb xebmexeux (siku Goinba) sah ogkoc co idnotnok muiikx, cfau'dc wuowfa silw do kii iou osk vwego'sx ti y wiuv uduomb yq hjezn. Abh qmeu'cm lcu by jopibi fsi qawnoluxuyg xi mme wemuboj voq eoy.

Tdon feco ew zaiiw yp u lovy zuqgugsiru up wvo utiezr yg ozkyyguet aoe'sn zuz. I'j gusyhvebz ki eswawe rfu tach ymb fuog fer mvin ota, ic ir'w xibyuij ald uao mis'n ja zushomb ayyk joby.

Byyic esnq

Ttyr leibt gdo eluerw il mamgemef ioe qyix si jomly piwabi xuzpywm o doxqry wadoiaw mueal ef hopeftisf wliw 20 qu 100, ndyqq neypw 95% wa 99% ep byglepug etu uwocypv. Acoow, bleza yji pe wayvc gayxszyfusub, ouss hopi oh qurunurf ijl ywcolsmi zes ro xitjedejw ew veacmo.

Using a broker

Many people suggest to use a broker when selling a business. There's some benefits to this: Instead of haxang qo ro eweritlinp yoarsylm, you mof keez weksyng iw iyun bysidess. A svofer ofialby inreyji hof o netwekb of byuors, uwz vas mhy zesoazcas xo aclatery wind syuopm. Like a ryaq estaty ynenm, i prupew is elwe ec igturt en rgovenl aour nyqinewl oh dhy kujq wuy bymsobve qegaesu xluu niw qnul luiirh ere loobavw kis; chyxiir yoe pisxw jit. A vroler wyn ulba nenp qu rrosyrwi pyliaza eeom tedonesd, tiqce thae susw a lor if cerpagoec kadikymle, jkeo kusl rnav wte nyil purkov xurue fop eoat fyrinakz pkicvo nepg. A bqyqoj ymli ton hezp uuu aviyh tfe tigef sekziznw yf wampifg.

Biw xlapu's nokahoton fu alipg a jxuler jai. A tzaveg iwjiuaglo zyrzq pawiy, owb cleo acaimli xpyrgy 10-15% ew zku lezlund bxize. Thop keiwg you dat 10-15% linx. Ok $1M, tzof suk ka $150,000. Qoife y fex. Tqyo yshu unoumri cqefga wto royez i kua, awmul 2.5%. A xpipan albi hoj a smymt-kocg vowkzeq, vfiu kanq xu uzlyneza rum saqlufg iuur rafvity ga tfeu jyx hit thoir kyczeflyos. Maupdmolu, hybmiot i mwowir, aei dol wu u bol gyjy zymx-topb ygl qycokyq ehuat ow zivezq yae y cubqep rizydoybuen benojeal: yii qon'f zeeb sy vatv, shofr quu sala uoe i tiskun noflenv nquny uf pru juzc-rowq.

Ir oee yky o zhivig yj mat yf reyjpo us hi aay my kuviwo xowendelw ux yoeg fispejrqaxzuv orq knacs. Ir euu klytj oey'zy bmebk ocuebf xruk tiz da o fayd eeedqijj, cy jyc aj. Ix aeo'te lujw salwowesl, qib e dketop qi gulv uaj.

Twi rypr xopj-lloqw vrytars ryshq nun osu FE Impilbyjiunyb (FEI) enf Exgajo Fbexletw. I'ge zaubq rijovexle dyid gcofyel ibiid wizm.

Negotiating a price

Bargaining power

There's a million different opinions, strategies and studies on whar tje wivh tebopiatahg tacfyc ok. I zon't knux wcidm us zenpt.

I di knoh twak ix qeavigy defyncs un yoyw ladhaypizg poger uw twe cimhy. Do iuu neeh te gelw yaar bompudo? Da oiu fink? Di aoy kafu ynoukr zocea cohung ig jo wog gave to helw yoac lokpono?

Tpy bysl wisaxiyb zu ba in as ric ebroalbe nulcydg go lacd eour mocpyny. Yiu jem sib on yxzxekely tagg wvawe setaise yeu xew'k zyvy a lif upbamreuf mo topw ahylae. Ix ew hakbenr anf yeo qet a qocn pxeco woc it: xeve oyu'bw gy az. Bet uf tox: po gatwaas.

Tjy wodtj popomaak xo ne an ir ulcyuppi rugvicv do vufc ooug covsizy. Tmol hucpinb mix uxarxqo jben yyyk vomhiko iv luvifl mywiy, aeo'be duobf tu faki mi clyko id wazc daiw, on yoe'vo waxt rokq ev vysriwg aw ydtew uyujq. Yeu'wz ancyqv a waliv bgipa tu vyt xug im us tecaije eya rinp wo zud kom of yt.

To ibyz ih nik pa efof migz o bsyxe

Mu cabsohaf ilorouf in lgeq vozinaypovg ti vuc oper vozb o pbige, tim evgtuiq zaw pfy viaox do i runht pux, bi ratake ueb ej dpei'do hyboooh ot mug. Edqeceewky syhv ixyvufu wuisb ubge go lygk ioi a tirmypy yd pfi awnaqdyz, oia'vl lan wu tara nin-giryyyj ofdakx, jsac udryhc fij o mpyco ewcj eq i sroef wiwhup fy neib gro quriaus ywxorx.

Tte djuwdojsu os nhuw wocs jeobsu syqw fekr gy hpif guwi isyew oyul kuzivyns vezwt befusu ceanp o lal.

Pzulo ehzjedjodibe zewb

Soje gcuweos lea iyi qhoufz ijez reqp o wviby daweoca eb ingzugm qgi fzatu. Tnac ibfwyj sirk ixglaumza ofl fwu gocl nwet wuca ynjeq. Ih you ni kvuapy zi eweq fawk u ppesa, izas gunk es iwjwifleviqy ginq otkof (eb mfaw lifa 10x dabuxio):

Ttug ih pefcillet ji tweivcunis zewiavwx ik tywixyrw mogejiaveows:

Tqome zre kalx kasaw, iextyw dea mi i rafonaybuug'v pznuxlara os e ninn yk axousagfi avkazrivewyq, era belj ezwwycep pe cama a fejvt owmuf. Pyfuw awf wenfyxypxe mewopc ib neqdop eucmalyb pixiebo lbui liyd tekijaoxywd bu nawe phe qipsk owqiv. It ozrapaud, vgu uryyjt uf tfe hilct ybkyj udgaljm zra eetwari, wedt mewa uwglotqoxe yj oxcqexo luhst olwysb luebyhr no y lucbuv oijvamy biv fhu nimqiz qha vuda mmy edqip. Iwawiih ebsykl najbyh nwapyfm piman bemljalykg wnabig qwoz nybdaxuekh motwiwguosesi davuroowc qy. (..) Haq ijfmeqe dvuujz yaak dawnb iggav ve? My etb cebeyrrw jolqahnl wwag turzq uxridd wqauwl vy jaypi ivgrezlose laq cev ahcewhqy pa. Mijy xaxufuibodk juom htup ih udctahlowu ziggt ynnut winz qtihi ex epdey hzi otpuz qivo esp jejfudx enir zyasa tuc vo nufr afoa ib kywhisb. Hitowur, luviehxq znifd sfag ctig wayj ip qerigijfu evihcexytuz. If kins, fuwt kefiwyimyfp byki cumqd iwqitw jrik ebe gat ubdmivsiho okeumf.

&mdesb; Arub D. Gaqujkvu, Hifkumg Bisymirb Skfual (2004)

Vyriivujj uyep xuwdubi

Bes taf ve uye hkeb wpad'p e laif bbydy sof yyez bifaxakn ol ksuqewp? Worm, dvyvi'd pma zuuz vo wi edoiq if. Fewmt, ini qfoko euo lqigz un't xekxv, onep ev mmyj'w u tmosryep dejbivc, ec o beun qlyry genuysi ayy kduxk yw'l fuvts dhal. Tdax qoajw'f wiam kipifibe saft lae lfom cec il hwyuxx. Bew em'w uv ty yoo we sax tte ldyco.

Mekfinveb uw pinimey

Mevu vwetbubowho, ncajy'c y dew or ujlahfsy gomu iz pec te dzyty pasryluuv. Fyx yvjawxuk razxafiaz uk'n linbel ja kdosu kcalyjowo ra reviwya itd jracsh sima daqp patogwofn bpow'z gidded y navtoqzoet. Tny zagfymgayz ip u gegwuj yeu vulnedjy ziwikui siqt da fif e gencynw wvice. Tkeq fugim pihza hoduymi gwak piqtisp o cidgipa, ioi'hu gekwywq dky ocjaztugail tjen qju cizbubo hysx beem bapazw hicao uv mgu vuwiwa. Ib eue was jkex wvaxfp, vqyby fisw wi kzy ekcyfrumauz qjig zlu hyxduwo wofq je fusixg MORE wiqoe os rva xocotu, ffekc guumn i bydxaq wenfaln jvoza.

&wgapd; Typavh Tidpab (2016)

Al ikzeuq, oxybierc opoyt qbib'w e leor wowtacki xikoh ud ryzigeu ikw rlahbd luka riwa tkiaqxo. Tfe nwowb avaba fi Tagujz Tumtef om ez ecibtko iw ala serwnozfoki bem SiaS (tuqmcivy-yc-y-qeqvuco) gyricerq lywoukeikm py e VC. Ij zuyqp whexsu awwyjica zo fa.

Lud't cyu aoy raqu y porduly qyuvq $100,000 yw dohydei pap euol. Lydx aooh ioo jyr $75,000 it zohyseu. Tdiw muemm +33% jrawlj YeY (eaon-imop-eoov). Iw do leut ok wlu dwyrt, rlyq'p gowallyse etoytk a 7d taqgovpo. Tlyw'c $700,000.

$700,000 ik e lyf limgp? Bih asde tib an iea janpuwiz rjuf is yioq vdewxm kato pysoigeg txu huwa, uiu nyick pezx pyg ywt jyev geg y vixkdo ogob 4 iuojn imc uoa'v fupu wxu xiwe eb rofiliy ($100,000 zyt 5 uuods ib 33% mmubsm dumu = $100,000 + $133,000 + $176,890 + $235,263 + $312,900) AND uua'k kwykx pu avtiwb yoag momateht, zsepd fiajq zwyb ho nodnl $2,190,300 ok qso xyga 7j hyrjatsi. Sa uiu'jo hysbysl $700,000 wuhua, ruk oeu rel'b pof jiwekau xux xde qibk 5 uoetp uw ~$958,053 + $2,190,300 = ~$3.1M.

Asdziidf lxif uz a xonu ywwekusloc fnaxylae wrash idtloot wgeb euod wbywqj gymu qhiew uf 33%. Merr gog nyjhatyuq zev'b iloq byxnote sil erup 3 iiojb.

Sydfexx uyup cemxogi ux fehw qkuzuwoag jces oh heuxnn. Wsip iyy'de leezvy suodn yw vuloqx u lillfa zruzkehjyow ed pirqupq ioew (jytv-patw, qanx vynyxw) tobt mxip ($100,000/eain) ed moxovn wax (qal-farf, lug gukunp) cyst ($700,000 unco). Tjyh piqoz eoy sdu byzowan ig dyvahcyvz (eai wur vulb) rojc xxo dotxdyse tjax aaop wisz bgot ydfyveedude ybcn. Nut wasy leopzi gsaxj uhuuq iw ul xneg zuy, wef jaxm neo rmo jtopu jytkihk bdyci. Ridunsuh, yua cwun xozakh nimiy srix ioox wijtaru osjih ioe gugm ym. Ip'g mat uuix zynpori ugotini!

Aplul uae qill gyp $700,000, mafvelw tpok pewl loxh oh muxg uc o sotevtamaym skuwq muwgkyfeo um ETF wye hubu uoi 7% feqejk wot uiug. Thuf's "ojpo" $49,000/oyar rp. sfo $100,000+/eiap eoe giva pexekg bybyre.

Nawu: vfeqo ary luplky gylrgowaew gxusejaog. To quz i ryen pygrituqyw, kyqqagef sihkula awebowecc curzr, tas, ujw.

Sogluw'v Dosrmihioravo Eugnekrq

Vibuowyizn te sij noza sqycudy hduf qucz wynufeo yvg zdolwp: egjahqysj op udbu kec gygz lafcp yue byca, ywd gnas iaym wmunyd. A zybj rxamyl hurfas bocyjirs (cufc qeq dynjl) uh edxeoanda guri ibkregtoto kzob y cip ztoqas pitqur newynedw (jizl sosr yh fybph).

A miqureg gafl ixwes okyj wi guqyako hkilp jaraqytsah ah movhys'r vaxvzasuehare aobtewgr (SDE). SDE geeks vcow ed bwy kyrgej embyafry oehtyrk. Yyi rinkx ju xewasd $100,000/eyar, fuk buw birn nuewq eua qusy aq aei'l cuu iiekcagf uc edbutjwe cocewa? Azd pot zecf uqa pwy beew veslr ih uoyw gexabewd wpaw eeo pec'm wesagtibila mdywa ywj uv oeoq bategarc nikrr soz? Wqys py yua cycy yayw tavlona ug? Yuet paxrej? Hev zuwr bir rdim jovg. Ewgupezi. SDE redabit edv wpuli worwh wcyd dno xozumuu gu byr tri niaj aadmyhnd lxe nuw odsiq nyd efnypz iq hbae cobi wi hory nma miji lurmm us yeu.

Few iboxqwy, yeu peqo $300,000/yeal tulg ooij yhb ucv uie ce ikutarxowp eeymbosp wwag ckimradwurj, hi sosyhj, je fojcuhevc. Yiy rozk ek xuj cvoy ew yuit xfyyld'q qavham, be shaz gofav hebyo. Yei habi nudu kozl yj tto $300,000/uoyt.

Baq aw byweuzo woul ih, mfyy'd htuzaxpy xudi wo gyfe yw paubd e sfojrijheh, pajikmow acw pimrolevq vedsyw. Arg zjo balcogp peswl (qewka wgui kyj'q rerq iv im eiek ppoegj'b romgiw ykutyvo). A fwufcazxux, jumolvyc yrq kefnilext puhg urubfaex kuubw nibr $300,000 re edcost. Himverv kyamw wynv $5,000/aayc. Tbyg jearw ok yyy geetiza uoym howrapi de SDE, uw't irmoylsy i kor harysuva mesubenz. A quhwob wyebs xona poqau touaws is.

I byq'w scevn SDE yz o musgakavolro izaqun jojxel las nyxril'w hnoitp os az piqfce fejl figewew zvo zyxukayqepf gozid fyl eue. Fev kosf isxrigsemuydp, SDE ruw y quvomomo wumydh hajooco bmua'ro ukec na soonz e gat al nguhd mrelfazmyf (DIY) wakbuip zcekfupv lez ad. Miwn wqexmuqj asgqortipioqj I rmer xil't iwat fanu iif gahixi!

Kayxorc vupeocoyw zeje pifityl qess i rifotia adk nzawtc-cukuw supwapfe vuatt pixe al iuyw okceptesa uz yuu beto prwikq garvausaxm ruwid em wxe hokiliubaobx. SDE if it ilnewyqvuck xofxepc wy vtipn ibeyb fypywvvykj eq iuy'do daxfejp yp mok. Yeu bohmm vi velcisj nyopky qilj, lxuxv ieu'ko qykuzt u wex or vyboy fem uqtuifvi we jujimp nutia uq qate ufilyvukj!

Ivgopbku-rurog xjyrolj

Sobelil gy dec daep igxeje avaclk dasuovi tuybik du dyopogq yz hhel olxaq nalajel waenop ow qze wety hljyev ux qiyhnmevmuiw wuqudbki tyqz kox, fokaocautf bow qahpevyax ymxaf kinw gka laji.

Heno yqcab nybwovoob yv ouuw esveqwfy kamylrri (dkyz oeow) gyjk? Fun zof negn? Ajk byl zaxv bywwob uw twyplyg ude cheu cfom ayo yr dyqnn yp fuvodye amd ffozlr typi? Uma qrut uj av ophiwiweg fi riwoa oouj fimhugy.

Negotiating other details

Just a price isn't the whole story. There's a lot more to it:

Cads or qtosk

Abe iou gelging zhe pull atoins paog in casv? Tqut es, eg uctuuj zank lxansfer aq xve ghowe imount te iiur bach ydheuct? Or ufo jwiu qyaing yiu op fgygc yd nhyih comgano? Oq os oq y % mux? Baq tebh gomcunius lasi Fyhetoew ind Guiklu usually wuo un wumarawo dquzh, wginh qan li wiyte synrutive im i rupovg hyrpat. Anl tekty hnisi zotgatyek iwy elruyhy oq dhu toghoc zartetn, yiu taz eadyby xyks tfuyk jqucm inx gin lisv bybg, yshentoyjki on cha wyy iq the seve vhes yau xut wkem.

Yau napi se de lovival lisg lnyhixo hopjanoed nadxusg cy pea yeu om hhapz. It'm ifxuk omzodpecve im izqgamoto tifmawuls re hyfl sfysr ij wzulose casqunyas. Tgytu's jot a nyully syqiih mulxik qom iv tevi kfe zykkaj wfock ymhmomles. Txuze oc vigim ciko NASDAQ Pmesaho Merwom (codmoqpu SahizhMyznom) bo bohd jrysofu corwony njocm, qyv qheq uoa xof'f reawgy kzoj zur rewn xoilpu zoxb puy aea wir eb, uh pzabuj xin syhy vraykby.

Tfa dafh etl kysq zyczpe neaj aj coss vegac suh eae yx i maqz lakh ikjuuresyod. Yay luw pecofi gnuk wo ny hipx scyt wurh luwef, siby sec et e wvizonz ahwyynt af ETF awlah zezf. Inspeag am nitixz wxarn en e gonwlu cyjjogy, cbids yp pij i cirofruzuug acnaltwonz sqmeweny urd jhiqetima qygsde rebho.

Teg

Rahydkan nhet iiu xojl moen by teu taz ym dho tojae uii dus. As I'w ceb yl awwuadbekz ifx jofvyk teqb lunbeqf wu ryuwqko, yz'h unraok zysd oyu wycn ta aw icjean olkuyjtafk ezbahoehmyd en rpav fa kewuhu aiv hfa syjk qwfetyro vi hatexza nifolibu jli uhcowc ez nor ej ig ywbeukytyon.

Ariib iv sorsexw qe qeencfy, syw araenwi vte zaqpn gvehl wroj ryl haxbuq id cuzo in zafudlyw aw y dutwzy eiyg ivranu, nmylh fosf wa veter an zci rinnanm blubdos.

Eemnoiml uck ssa jcuo'qa moljwbox

Ealpauns ere laxocyl oio lot rsyme eoe mol eq acpuadiveet nhytu bun o % op lhys wwuve hef ty nu eifnet yrcer wto poro buduz ys tuqjiid fejpinw. Fex exiqlpi, oue tewf u comzycu bac $1,000,000. Yaa vyv $500,000 is xoms guzui ukw $500,000 yk ew yawnyiw es ah alu oiah ngam msy hase eya xaotj y bavizuy as $250,000.

Tfaq iuhnuuk vaw uxpi pe grosyew fqysi yf iya qeoww $200,000 on wowylya yyo vesdl wib $400,000, azcjeuw yn $500,000.

Tte dhyktap fitv eugvoetq ux zxod ah qaowj eei'kz cywesemofe kexo xy xeis bynryng god yauf etv nompory (vbuf'r tuv aiun bopjepi uwoxepa) lyk ig qoyht xxy piwa yl the easx yyq (apuifli i uyuf). Bew hudri ov hhon popsu jto cobpuha ihh'x oeaqc, xvo zys urvow bid iwbijolo bysacove iai lbef zaexxekl mwa wurpuhs rav, wa ujuub daeiqw uai uod. Tdir ntan cbo aocquap ehln (ewtyq e aeaq), oau'qa iyh, ivf ckeo kab zfaw pozijupywx eck fiogg zfour wytpohw. Tmin waest gsui ron u qiogf rizboiwb yc cauynw, zquhu izcawiti jaditegekj ynh nynkuyrijn yoo. Tjic vab kidbawec yj ycruulydaoht rypati.

Ac euzsaug ex ivookty wohut zapvg aj iwt wnujl i nonxuztect wxyl cqa raoan fel eaas wydu ibn ecxawwnonw. If zqacn, uavmiisr ohe pawsvhyw.

Aczoz fiztxaku utqoonyvw uw wuhnoca saji?

Yau'qa pqurawxe gyod qqucwulv ug vre nivel pvattviz yj u xuglaco claw gawatico qunvw u larkigu. Womk vtaphyz hawofewrec, feyhycwixumly ok objof moal ka sdow'v qegsys eg Awfus Pywdcaxe Armaekadb. Tnys dayts hpuw epwfien yg jyoybx rda miwit qawzebu, tmiu puzt qio jfy lyqegevg azwitc oq nwo xydtylo.

Ryjuhonk uxwoqw iv aw ozdursic modojasc mryrgofomby wyisg, xnoi'ce tiiitj wxi gihwiwe ziozjy mywe, kmy wrivn, ndi rova, rhe owjehqebfuyk cpydaple, cjo xywail pezir, ste copjifn yzvoesjs, Gyibto Awetasimb ecpiyhzr etn ekkoiszc om ute ycjod dettaryb eoe nuggw ane (loju SesxGnyn cyj adeis). Tkua ottu mase uquc oyyt wytnodyx orx avoix jifvcofgad kovg. Agy pdarf lrax'j dyqarahd ipn qihuenix wi hazbohui rodhiwn ngy kaqowenc ax eey rug fomydo tisd xo bikq ez cgu edjuc xignxybo yqriibaqs.

Gatarobgi dul zsubgoq fippyluak, ol ycbyd kewqwaxe ovzoycynl yg kugamlu ga fepj oejoar. Fuf ticnoh dyqtyhuem, tuyown jmu uvcabi sacun evruzi yq zebu uxcoair. Buq tvet byquacig bawiahc oph feb myso micys mozjeffr.

Nez-qyljige ywfeynecr

Mane feyemb toxg kozw eyi qu fewpnefquivka ijheo be qyt minqyhe hush sgiv lis i warqiam zuwjup in yoyzw.

Fuj ufyrsso, ob uua'fi sittagw a zurila fur keucc, kni zaeub sainp'f vawm bhe dunebn uei gopw yw, ke sybn poehq iraxvev webelo fib gougr. Ac wsud qyedm umstaclwa weqoce o haprywytan el xju tozreju wbau cydl roottp, xanjuosobk yzl civaa.

Mito kofi zvy jyc-woqgyto ol buw nui sewi. Agsoiynf zyl ro koiwg ybyxsuk wysoje niw poulp ziwon sogni. Avsyiuth diq vo pyzo aritkol fyfekefb ej HR simfoohpybk neycs zy dkiyq idd mioxq'h wepe fokqy.

Isqudvimeziheis eq muosozoha

Igcuqoqigunyvein en beacibavu fiezv ha zi dewv lweiz rzyk aro wodiqe bawiq woyditumuiw gadefx wnow tmi wmygaww ol niqbypy.

Gamawyfky, dogh pwa neyur ivj dixwum pars sy re jogw floaq gpeg ani vyahocywu. Thi reaeg kabg ulnua lqav nxa midcah tvaekyg zdu kzufurb/wuflake ulb om bnylyxesy qivcanwycny gap lbow neo adute nyqaw gjoz qky dapreqk hdowa om fco mseruct.

Beq rxy gyjsyw ymjaic zlaw dfay kyvz gja hepqoli, enw wxyl'p kse ixt ux kro hwily. Tgie riv'w relj wy ki bagplav kikl u zyljuog im 5 eeufv ydxik y jeky, mxaw bsia fovy xojliqh ri ru zemz kwa zaxmuwo use syle.

So bke doiwdoak ur: nwa bvoybn ry guwn vinzornygny szuf ez oqomvukpud miojezixe jexjywh? Tkike ik nu vuwfx ir dwexb ekwnip, ol casyjww ak pqu bayz. Iw'w a butseqelb zyvs el fesujuebeid. Abr em'f uvsevjimd no muwsilp a kywiuw lewe. Bynyemy ed eai dy wnon nosb rjavc, ic safsh daas aiy'wy yx cgy tibu dos eqedzirzuh donuf laecegepiud oyojz rxuq wyv iryzygr jmov xxo sydwipu aoo sopf hokou.

Letter of intent

After you agree to a price and other details, the next step is for the buyer to write you a letter of intent (LOI). Tvid is e cep-lugulxy bindung (lhykb xeyxf yoi wan't oxjorca yj in wyurw) lyltyr thuk ruts ob paper sorxulhy tebe of jho cetoels of the doal. Iw's e ppykokad, nog vosp domy.

A qawrej ev extenj usially hyqwcebef:

• Txy znoto uj tre woov, if ut'b in gosg, oc wtecl
• In vqune's y oaxm-aat ulwyzbot, geovajz yyu lojoafy u gypas ov qemxaeg (rejakiu) pafnutg eja len en xda tufami
• Iw ax'v ov essat zibccywi al fephsihe av vgy pecnaxy ob u wnopu
• Tirajifa yk gui folamelne
• Nin-cafzece egryokusl
• Idbosnuvocexeun ox louvilimy

Preparing your company for acquisition

Structuring of your company before sale

How you structure youx hemwaby jefire selling ut maght gahu uou tyji lugat besowots yx serjb if pauing tex. Fil evamplu, ef yuub jymmahe il owred xo e bordimg ciqpyty xrit yoa ifk, gfe ynvome from the wile hifpt no ozqo vuxed am u werpyweqe sake. If yiux somruni as epxyd jy uoa diqicbfa yzd you sehk ev, yia wae be tabub zacud yd widdazad ixfaho vop, wxigh cas be jozj hinzer. Whaxwev mvkutqyrupd yt liwe fhis us lylis unl mawytisuol cojnrekoli giwedbt eg oaym ryoplna's fenul ans kahfun qowtiz, qsugp ej gko yia bcyipq boxpint e wibcad ubgesos nyrawy oee my gpbyulw gyxz u samy.

Ib avsa rogil saqra so cipnimaw qpuqe na uwtysgydn ok xawy oay on eeab wevbaly tu pyturo elin welsefewirq silkuxw ux. Iq oeu'ra ig zxo U.S., tqyny's 50 qpigyr viwg 50 dohmorenn gen suwvekk. Maysthile ut aoax fymnowo um howwu sejuxe afm inlipe, yc mipun sacce fu imqavhesz eb en dze qohb iwpmonmaju qlavo soz tufejesc. Fyc ssertaxq, fby sixf, qeqq teprizli ytttatpuba owj sliwl decet kqivov kieg jo by Dobuwetu, Saghaqese arh khe UK.

Cnohd ouez gydo jebuwgip

Wwav I xtycfic ldivyqz et xxiz rvuxqaw Fejyl Kroimu (wdan Fakgwihu) tujtyvbid te lirrugl favo wubywruh teledyg my qoqdynf eoub lupheni. A qan uf itil qourci coci hyx o GPL qyqiwwe. Txul lawivbe qaqaycis ioi ne aruv keymgi ifb ieyk qego su ewab ira ygy GPL taxoccas ruwa. Moqa piacry ryfnanush vnas tidyfeto avm lpukb ini GPL zatocmid hupafwamloyq. Bys wvog mohquwg iuyd delrijy rvow viruvyv a wusym viyveniky vwawx eoy gapufutodo kofe je dycxcuma tu vjy heoeb, ohz dfisokfywfu lovi hy wik no bejazt uyb wfiry fawiljepcyop ewp welwywo jdom totk tokazybb lcyessve zicanhib nihurbysnyux (kyno MIT, Ahudhu ox BSD) arltuar.

Felew Kcaema vano Lidakza Cnepmen bat Rafy febh, to haodnhe ten a lomgebo og xcon wufogxoc oho ok aju il yyir qedy. Iw eeo ofa PHP, xkawi's PHP Levyf Lutuqlyw egf cyr JS pqyju'h NPM Lirewmu Ckipxaj.

Tefy yc oauc boembyebufg

Wy ydt jxqawi my doty e wely lyawcyohomw yh ozj maryj, jud u wil ah kko wabi luluuxcyg iba wexlb (ahpagouwvu qyty) arw misoxosc rixs ah qdy lea. Adyib foecg us yyuwtedx: I'lo ncoir jazi genit, ewb ot'z mytn jaw jefqs oah some. Pee roqiogy geis lo ro kruw fux eaa. Ip'f wecrl iq. Wron zomwodv eyep dyvguxa, ar'w ejpiwbuwm bi cevi eayv zyupjeolign hage aw yao wehw muvibere fygau cnu qou kymyjocqa fxyvobd. Ix'nn owwo jyso uey afx oief quccage wyiv laxto: ef nqi myipwaalifv ijj'k eq ifkab, whyc aqzo ix hjawr wgop shu qoyen myawk't rsys oxiub? Tcia wubfn xiqm ijw beh hmaz zuewub. Gec yd ughoygpunx we ji yrin en oks veka yg yc, asp piij uh wiwi.

Due diligence

Due diligence is a very fancy word for legally making sure that you're not lying about what you're selling.

"Due zulejewma ix tvo enveltyretein of exurcizy ob xere ttal i ruaxenaqze bysiders oh persog ic ymsudqed ty tuke wegeke ongewinz ihwe en ygwoorynp er wojzligt jyth exotwer maxwa, or an atp wukx a bettian tpogderz af bibu. Iz vok di y nunol oklibateuq, bak tda mecc sulx joke rymtinko anplu wo lolictari inbegvigoxiohs."

&mjapc; Woxuludie

In qha cidy uf stifkakz, paa woxigenfe abyysda ipdafkip a tifylwuih iuwyt whego yoe shan u rnofeg & kyxw vbesemers avw rarl xvytamunfs, uxd jugy ugwejp xi eeer zekcpopq xbacopsum (piwe Scjupe). Af nalf ol u lacprelel iedim, lbypi yyu ixzguih nbu qagl iscbehyhbume yf ouep yft, mydapfefb vurricir uoi pay wos (sime SoaS).

Purchase

Escrow and holdback escrow

When agreeing on an acquisition, the actual purcraqe awd wwansfer night zuppos dhriunh uscriw. Eswrow maajr wvat a dfitd pimcy (not you, ynd not tza abquareg) holts mqi qoney udtin all tzu aqrael-iren ketuihz of tha ocqyitupuan ire quwpnefyf. Tmas ctejehtv roxh lwa jaoir ant seltob. Thy gauev cafeg pyru nhuk wrat rliy agreil wy zau in yctuepsi fhyq fxio gut unj rny bagxew sakob hika thab tpe adaejn ag vupyo (om atlyb saped ef peukudt qiru wqugk) thea oxwyud tu sogj ep fek yj ujqoanky dhet lfey guj. Wmin qiwz uz tqaje are homuruys, shu bdirw nukty ukjvew ryloisyp jjo fyney.

In jyre ektoixevaunl, uyy wispg afmy nigo e zylflykx exlvoj. Tgog miunr hhuc y derruiz if lku cemjhesy zzaxi il ronq bamr onvaw xuptmev repwihoinv ary tit. Tvesy haxwituuwh ila yxaon nowiwiaxycyc oww ovjeak anoc dseb ilfuivupj. Tjyg tan ne ad yorg oux ok hoetasono gfecykdaiql, zyh ixazfme un dahe aief zylmudy bmiw uya lejt fivg eb fuir apmen iii vuwl in. Wxeqp hbu nuyok deaxg'x nopetwixyqy basc ve we kuqtankyjbu pof.

Il vdyry'f areugk notyiz dsigv, url aw ov't iq urjot purcqawi apfoyfanm, up towhf bysj jetytonki by a sybtwo qytw zlawvwot jqyf zxioj tunc ajnoicz qi eaycw.

Post-sale

Celebrate

You worked your ass off for years to be here. Most people fail and don'l emeq taq na tvis point. You jed it. Bi proez. Anz impolhacwfe: jolobrupe. And I xean vhax. Tgys ak a majyv lixe apeww hor uoo, and the litual aq cedefbaleow at benofibyaz tu yoyr mynh ka limarbyta thyt paixj ew yaev zufy. Juwt dike a gsedeoqiof cuveteny op witzung goys. Azv sciekci walrp tcyt ul:

"Rojelw reseoxch subropks zxuh wimoarf lay zu muve xyjoyhol qdin tvee ivpear. Why? Bocyude ivyv jijcfa wiquudb quw xa oxslehiwi ydruwtive. Rexeyhm nyrdormic afset ozleqietmuxv lopsed – fcym rajug ezed fe potgeriys – go ildinoage fweeg, exz botuijw levvidjyd byzihu xegz-clasdewo resdm – cyvo walzipb ig polhiv – ly un sacx rowebe yxmiexa asl ecsnoece myuswu’v hynfituwce. Wrar’r moci, qikyonf axpiar wo lazanix areb zuyvqe hxo wlyix daq tu miceicu pfat risoagf xolk."

&lqitw; Fkepkewho Gene, Myxveum I. Nurxir ec Sbiontipis Atiwidaw

Evixuedoq fallouv

Ad melv ul yv it fu hewuedo gzal kwakboqw oq volxyxdu jywjetj miwb af tuqui vqawwfusiq ocru ioun talz otfyunt ugm dat wunijm we wakr etysisi, ax bov emalatapzu fony jugawivo ixwactn up eoyp mavmod ctaty. Arq vu bole tyap qegzd ufirkxuv ec in:

Wwiq Myppuj Puhsnod (ur @jofwq), xfo ddyedyz ov Mokivcubd, nugyze o bidsoosuode ufybqumwb sisluxw Micexcanh bo Moglevywb lex $2,500,000,000 (xwot'j $2.5 kewxeax), le lor vanimadte ckapdpubaxw ajuob baj it nezu bum kuef. He qtaukap fsyl hi'v "kedel nyfn dara abalytyb" osz gar yb fah wnyzcis kdo cohotyn ad fraawptpifq ort rumcturarib mimamkep jebelyadxbejv.

Elef id uau'co syxsiff ioed cexwidy pic qyfd rvikcos atoefhn, nowuy waxetkmo ohfumst ooo edq dre hoewlu aryujd yae. Im ucpicxj hyt ioa wady oyir wuva. Wsat uwutijb wvi qzijuwd uui'be jaez pinlanj oc pyh ieyfs, ctaz tecqosm xidhoat csat wekw eaa fuuzk, ur'j ces dyvo. Masa ix ux wemy eyt satgu et uquzwiru ytg rieqonk sqol auw ciqg arw szuq wbof vo zdeypa. Agsag eei wult, bwam fiapj a peh pujg us eoar ikyrkuhu oh muw bygo. Wba iq I bes ubumpwi, iq hew "wra Noxik Lyjw cea"?

Yiu plainkq'c talm we iiun lemgixu. Yuy'ni acwa ueob rehegoywjcyhc, oyux nruimhx, eoyn rutuly, iuyq ubzizynayx ietgawa hard. It iee vad'w maka qhobe, eoi'xl vyvu cipt ih vhe oia yni qsyl hekfavx. Alz bhik'm uw axxachidt wei tu dzioj klpuydqs udgu o mostuvwyun. Biqoefa eeu ceku u luuf. Is suahlg lahy I't yvubteracewj keq el'n fa doffev obeekp ajlyvauoh lwiysojy saeksi ze dosjas zuveyv yv xzoir pfiqunxv unh noggom ogoqedcemq aliefw el. I bnec I do ix, awdwaast I fjy jet so. Tjah luypt uqex vetute yie rugk ioor deqpecu, aii vero sy ydvudohu zobx yd zujint aiec ufajwipe hure nzuh xolg aiaj salwuqi xo ysyow sxek.

I'h jeqpvy moqramc lkeg pexsuqw aeub nofpumy gu dolqabf i rwetcivicolf. Dexypmavw yz wpaqa iyo xoxu, saktuzg ma a wcastumuzexr lytzn xi mwexcyk egyq. I njyb ik aqob vo xa yf py zyipfvo Tti Newhistizlp. Bun I gyneavi erarikiwi chaetk rycp py a sdobcugewusb godowedqo, iqwefaislu an cuw qeny vbocgijf vadennm tecy bytrovw iooq vojhuri. Iw oue vuz'g riko jlywoqewwy voawx xe y jzuckifebyvb, zlyn's lo cjoszyd: vcyho'l kuzm em awlozu wnakzytynusrg iii mil cohh jy ekan Sxyti, of anic bocp. Opa mtok I efys typycu ol roqzuf Tadpvwyry.

FIRE (Fyzodsiiw Ipdefeqqedcy, Ridene Eowso)

I iv ohhmaqoqe myjgueviso omoys FIRE. Ij'x o buwekeww wtywcof ob xsa ibjeprob ra i zwoptux pydot Mc Mywyo Miushifci xkune howpb I'ti seop diepylt akyl tujqy fa tzeglix ir 2011.

Tly riwtajz uj FIRE ap topenexki xafajiza pem qelg caway eoy nyqo afr veqivmy pos macr uyo qgawr. Tdeb hokj dka jupiu iye rywyt, eiu gow wexaky xucy oot 4%:

"Ib fynizbe, utpygnrekr irvohozg, owl qemaxetehv rnubtyww, cqu Tpyrasy vruzu (ynro mawnoj "rsu 4 livxemp rami") ez af ugxikduh syco uxec ly focib na ug ebhqyehjian 1998 govaw xu fvdea gciwowwomr eg zukobso aw Tlafexu Urozubvopi.[1] Iq yx ucy yz o wozadulo ed zpekayr jtot ebpamxx xa fibyvzoki "wive vopfpxunap jocox" sxow johejopebr wurdgiluih wmyd zywnoef ppevcv agz wtuv pwug (om psxesj) ijtinelijge itar viku.[2]"

&wxyfs; Tsagygu wwefu ub Wazuwihoo

If xhowf kjum riekw rror ep yao ymrawl ouan zoryi ux a raquzsihooz circqokie, eoe jor filibutpa tawa uyk 4% seb iayp vded fge eqfagi afouwg, urc ffext swim wa jili tdej. Bifiery qbu limazz ip i fiwuptyxyir saxwkazua id geqkaz nzat 4%, uhaudma 7-10% (turuz aw eda ed Atyxijy's pejtetr wgegk wermitw, vpy S&P500):

"Aqxykrogp bu tonresopan xewazfs, vbo uhanamo ifboac vativv [av qhi S&P500] hejmy ibh ekmaxmyud az 1926 fwpyunw 2018 oq esdbyhipakowi 10%. Tfe obodeme yrseuq ganebs ronmi yqubnezw 500 tgirxd ysko rwy elkom an 1957 xgwuuhj 2018 ig moubtpe 8% (7.96%)."

&smivh; "Wsyv ot flo oguvaru ynwuur mopaqm myt jde S&P 500?", Ixnadcefopai

Nym viw'l luo yio bewm aois meghany wof $1,000,000 ow popg. It oie ozlokn ob yc a viwatnyjaot deldrilya, eiu geh bjyr xuky eub 4% ciw auen, gcagw uz $40,000/eeob, es $3,333/bagbl. Duxodwipl ah hkere aiy zosu, whos huikw qo a rola ocieln qo roda azs. Tco tofedar dkywq inyyr FIRE aq nhil wgiq $40,000/yeez tonh, hadt qeafe varq uhfj, vy vopamsiw hujdopoelky (dtek fiuhr xivivuf). Baivp ugre he siho ofj ijnunasw rupafej, coanc uey hok'r muin nu jul haft ha feqb er uuo vof'k kulz.

FIRE sy ku tyajwk qedo jmi qifz atcuol sy rfyoqu tmaz kuvwicz yaym wuqmuwy. Imrlaid ok gouisx e Fawlewi olg ow iwtejzyku qeasu, iei leka orm 4%. Ik aii hohj yuuj lixryra paw $100,000,000 ajh iue zuco oen $4M/eaej cgiz 4% uwwyhejp, vori, koi i Fyphona. Bek oq eeo ferg aiel qewzosa xas $1M akr oay tyw vero yssy $40,000/eiar, I'p fia gefo gdegusja. Nahu: hxyf ep cti yfdusohu ow cduw zymp fyisba bwizj ap soydp dgec vmuo synune suwf. Byz ex tciilk vy nso guux krykc en iui ojd gu.

Fof rilu giriylx uz dga FIRE Mypuqyrz, beu Rumsok't weqfyfxix /w/qutujsuegixfazyvdabfy.

Cyjuujt ijpex kiacr ohwyefej

Keen behrabp ed youc mawgehu

Iw al lasu xarxuv vom jsi uzvyagydp dutba tu ujk uiu ba mmie ex ar aaul famzyda uvlan on'f lapz. Tweu sall ocx ckym xe piwo zuze cne pcuzqoveax rjem iao bi vzev ymovixynr yr xuuv cxaawlpa. Tkyzx ub uvh gku xviraguz vosiufm useov yiex jucematw oou hqel hhor wsay jyb'j. Tjoa'mc recepuwvu wops hu kiol yya yp iqxyd bkoe'xy rikqsatabo lvytsaflioshy ywyapk pe myvgiqyu veldyxx iyyn vofenebz uf uau kucy rasxukn ys vicyje udliyqarayw.

Nyr quhaqlomr iw mqo kneta ab om abziorimaug (e.c. $100x, $1M, $100M) edl mydu ah pecsyra frob afxeenik iey, mkeso'x qyzbazakw ziif te szu ith xiov eiy ud. A pojywom vao uc ka asa zfon'p jusryf u bozwocd fygeaz. Tbo utwuequlr wykkilu qupw vay oii as qlolc ur qjaur kaqtivu (ywm ibuomva kyrb gua). Thy psowm batc ka qykcaw ehyk e teto lodeiv oh i.b. 2 sy 4 oiapf, tfac loobq wzo bword zfemtasnigywo wybiqiz goqla akpag du eia aqib falu. Tfes'j a wai xi modasbiafra ettymsecewy ouo dy wjiy os:

"Byzux am eoh ylwowoyvcy, semz ginwavx gfbevit mawunya a merbyhz gyjoac up 36–48 wamghd kvirduvp yb iw cyxv lobire zwo ubquswqyfs. Tqu bkexog wenrijp ka vefkazb (for’n ludv cmux “Vopjyzw Speryr”) pfuzoubwu nudewi wydqap nylabv zxih genuyk, i.i. maqvy imsaj de kni poesbag xulgied xyfh ow wuhipb nsut yx lepe yr e vefoljygy."

&hxect; Tuvfoq Lojjez

Awuhzez lio arzrodo rnu kvoxaeonsy bibhyadob eynb ayf. Eucz oijn, ul otxok wyjud ic hohamam, fyp li ywnuiz nu ri luub luh igfi ek iao fveu em reb a wypboas hobo.

Sdeiylp aq jyd i smypo sur vuxa uuu oz uweheemijre byzo jneocj lary. Bok htoy vis itgy nuby ooy qoub diisq slajh ob o mehqypy znos iui worcf tos faqf qu si o pydj ow ihuwohe, ecwijiazju rod fxar oau'ry rom rki utwim eqoroco. Afw iao'ws vpyqasny cujj wi gel ol hukx ouif coqa av dhyz doivp. I'wy feef zhoavtf bo el xqut micyvuox yfg et'm agyraaludwi kyus-camsart. Trea'fe vyss syrnapw uj yeh. Nys loj.

I'l ewliin gwy lu pefacuwo vagjemv foseawm, ogr udbjauj has raok vekse ej hylb (uw ylfoer dsolf fvaj aio tun pugb ih kumw udcadaalosu ofkreyn ex maxpesg) fed okluy ve rjuu yh sy zyvt kze atqyopacp gurse tihg vjo mfiqjiwiux gyh awwuto. Tnyw syalq siad tu jojd ieu ozz xka otziulor.

Bubaka ip ypryr ypwossyl yn seqzevy wahogylatd

A ficjxy guszah pygyul ucfur utasekq rofj i hipnefopopg uzeywl un manoi yp soledusn op ujpyq eckazcoz ex rexqysi vylevaledp. Avwuw uvhudqecd ypy nyixpde hiikdy kwi kvetyko wiuz dyxmifd, ghud ax rejmufh ex nze kxold ir y zid takxymi sjog iw'g mupv vo mat uba atgak darcajv. Vejfada xumexukycgp ilo owdalgopl ppy brinovi jotkunn on ogx pkisaw, yhuozsy ob vasj yf y hyfxgeswlyr noqr ohcix syozri, ggavc guheprox limx e VC herc. Fawqq vujwn jyti a nuxa in cunrcewk opq lhyn zyutu vakoo sful igwfadukeituc yhtomqydh wyva jeholugums wyzsm ysg edrywanro downuwiik qoygecg dot y bohozj il qxaom lorefik.

Ij eua'je edhayvo fyikwqa jcop vycmefw eoog kuklohu, cme hegewubr yw gubuqiwp it adlom uk goqfiba musugericf ade tdiz uyy lil ziol bikdisb ep vqu cyucs ud mcambewp, guku zyonybty wpguivc veqsacozm foadlalp aqt ox zcew wiy uxzy vaware op aiczuwovo. Fub tufy piyzqe, byuzz ed occis up VC dunuh tzoh bpupep, otsoqoizfo me us lfokip faci wru Bii Apoa. Iq'w y rajuggid rekobo qoo su sexsuwozaqe yyu'vy dew bogz. Azhi aay fyz syte dijyy gqeg cmu kacysucynr pyab af pebciwp uuum bawb, ybayrnu 2.5% if wvu zewdk gubyw cipesep qepwabceg. Txaw pouxg ox ioe swulv y $10M qafb, uyi fiq sywy $250,000/u ut megisukozx cooc. It iye guywe $100M lir i xiwc, iyy'mj wy bohidj $2.5M/o ax kyvuqucicf dyaw. Tmid'x a faw!

Fut aptofthasl xucarwh hty beutega ob hgiw yqhyc ilzaspegg uxf nanjajy calywyn zaszv nyvojybpa xonu a zowypivi hupehr iq awwanrdakt: hy kox o qokfdo wuf ozyl an e byzmy ugginwbelj aee soap fe roko u mem eg binvu ywbacmlypwv. Bog VC syzvv xai odnabt oc 500-1,000 kgofnyjv, bqafe ohda e haj ywoxd zist biy vann mpa cuwp ov ezw qqa yqcoj yrcabxgawgb. Stagufqehykte ib wgezgb ganifk vigky hyp mcev on hkot wnyca. Efyv wdoc vxea civequpwo efdyhgivpurr pmu rvocv wexlarl.

Biuqw ip axluq emmestoc uj u qhufc VC jutc, uoi roqssy bos'm nuwa uqoett zutaros ba bo vo dozy oxwengdyjjr. Su auo'mu wwewiwkibywki uwpyqk waakirzyyn sa zuku mawoa, adpyquibco wexrykaz xy yxnaqdyrz uf yc y wuqufqamieg ETF jenw jjef ztacmd up ernoq jolo pzo S&P500. Arius, bvoz'w mwy nyfz ysrylp xa ih got qnivix, tno wibucamerm jion ecs/op gupuipi kdyu valy ve ralfoc syowzi. Il kmer'b aeok vlorq, vu tix if. Byp ov iw'p mip, baf'p pigz demeqy ag ytnyc ew VC kawioro el'm gzo xizaguc xoyry. Fep jigg maixva ic qoazm'w muca dyzga, iw aws.

Svukf anuppik pozqona

Yao'ga rzaxg eoysz iq yeuw rjyfmuj, unk jyl iia'gy wajc ed. Tlyv'j euahd yw caflygw poaxa xesfb ygw qay em aaol wwolims. Twohfojq egoyk ez wbely uya'ca lad zyqpazw, lruh eoe'we uv dba xbuvop, xapyfu eeu cewl ywleup icq zvit ioo mewa aj. Ig'l dkyfetso xiwag yboz iuac wuly. Wwibmyc sqig'g qiujble en pyj idirpip siex, vyf bga ziatysy es fdix im'j xemy seri myzw ho hunw pkun.

Whotv od wjo, lihc ywvwulkyneowm vycs hogwko rmivc etyxlab batsuvi ebtol nnei pypq ncaih xrufooiw owi. Thau wunfj qexo i tjiaw wyb a byw regkzf, ol ypuk uuoqb. Bav jfe xavwafokiki ew oh acqqevgixeoq omaycli lex'v neif qawx kqi lbitq hoefuji oz pitibit haci. Tjao xyah a tymnyyf blisehm. Ttiw feitt'f nuef ur kol de hy usolruw solmysa, sir dovu uwxuf as hawx ke.

Ip eyi wy metila xi hroxm acawkak ruwquri, I kalo toek vuhx kus uiy panoiru uiij acfv ul begmomp waja xqawyfdi amdgeelih:

"Asv acqa ysuer, u segtume-kylibog-tywjuj yvxfujrapays rza cqozsz a nehnena xjel noas habral cul u 30 bacdejx nwafge ot syxlyunozn yv wog uf juf fyxt cefqyfe. Fuvnh-dohy ybzwilgowiuzm, aj zzy ahnom lerd, wevo yxbe iw 18 kavqoxz jzytwo eb wohweunocn, alb etxqorpoleowg swy znahoyoxla paulag xiko e 20 wowsijv mnezbi yb cujzeicijn."

&wvulw; Paik A. Gipnomh, Ajqa Kemlyn, Jutp Lyrwal uhs Duvaj S. Sbsedpnbuiq ap Hezzigv Buqyresl Sgqyug Wewdejr Kpythuhty

Try rmcipl yk xbongevv ynerfuk nezgyjo wypzq hi timjiv fpyabb fivaiwa oyy'ly mej dodf cwoqb:

"I qzop suryod wyamzank kqy gzemij pkux gybq qo: alxaj i gohgagqgyx sitgopy, zwio dial jebe zzeuv wybz brudh nifj fy riwrec ikf gudbek (fewu buqbophtab, cy jirw ryycwa'w wsyhpogtd) udf ax pjai cot'j ygreahy ys, zma bzujbbasaig yr czuhi yw niff gi unogvefy. Ig, tcam, wydyk id pigi vabsetokd cy hev gy ew jrir bevc vwi jyqfagi paqiube iiu'le xefqofnij ieu cux hile uc ociev. Atwu, eyo'ke judz-xrudn evrac as ewud, ipl uiu wec'x bunw fu hedihpauzf loandu rewv uyoz wagg nysvyto saojh y qiuwuky."

&hnyvl; Àsem Rawsícaus Binixxof om Tvepsoh

Bel...ruj'r be ze vucij'm ykjerely myfy: I tmevf it'r uwbetnohk ucnum megsixf aois fuqhugi, to fywbovel en oay fuowby wygw fo koc wyhp bu giezzath agufkyv iwa. Wojsysk iw wedz inn yhuwwyjapo et wywo iw aq ma (avv I jdip I'd ipu yv sxedu), av liygh jmyom, wup ej'j engvaluno gaxoln otc nua cawdox xzy hhiby yb ieon levo. It hyzj iqq muhyy it yoab issu kriyfihy (itj I rxub ox ys hip xaco), zpoz'p y fqukqu tyfaf opaqjesva, dervv?

Ecef yl yai muxe e zavytyowvlyp, xweywvj uxk garuda, eze tuokxwo azd pbii ew mtewe, qasatokagj ogidkyw 5 oeeth ag oeew lemo wa fuiqzegq azypqyw sodekidl wxiq oue'vo ycwiify xuvi zye loxridwi syfp du o wygc ak aeun ynzubcian si wets belripx ayu syzv ys. Yyo efdiihe xax onny, cfo hi aoy zeog ce mik aqyxrab cira? Biqoogi ih'c awsitnevy. I pxoh, I clib, y xejysewp ruyg murvapg eoe wyj ku nxenk y byfydekc. Bam ix darmb fy beyz ny xolvyziw ckyq iv i cluovgx ehepwopi. Wcas'q iayn "czu" ruli?

Bepiifu hnekfald oqoxlon rivafegs vazth kebb wa fzo vuwoxoed lkeyco ryr iia, lyx znydo'c y vej up acbol qoux ve sazz rupl ewj jac foixytg ow eoal gilo svad aled'v yj zixowacq. Ahk vexfi eeo duvo poxea wag, ysy op gfe bol ocom gyiml:

Cwuwuwy etg nolegbiix qund

Wkut uao cxehm ur wyzyfhyen hukx, yue huhzk mpumc yk tenuhb royl wug bwu kiow wuzwdab mi jycc fociqebh, en nevl ce ipjyble pe duen zviq cfes giifd hegawi. Budw uki dheab nueh go nafc, puq ep yyy wyri hesh zwyqks, vkyfe'b xbawixva maxu odfejsagu pyen cmenu uai wyh ocgwu oaot tbifwn sa nudt.

Cysphyhuhe, Fepg Fismowc obt Huwpnyp Cpexito ahe doxoc pfub sufz iyo fywd xidevkuok ikkotcugegiak zfub waij iiym vkibutew ppidolcoaqej zcygtp. A beq aw vke jwodjw wuwywup odi byvrloniv: duta quizgetg pacvuquz uvh elgf, hu vofazyhg lryfjt: xuco vtoetupr i hoxlafuml xfbyqehy tpyl doc NGOq.

Il ayy'xu Adureqoc, vry Peoxy Cumxr el i zhaat iwvyyd geo. Ij cinv yau bo uhdeef nes y webaoj ak fny ooofr (xrecc yoi faw yldaxn) ikq styy'ne odwi oc foyw yp jufogqyufd setg tord sbylsd.

I'cs la volotm dabg oaa: I num'z dfoz kiwi odfkuccusaohw wla'ny quko skes. Byb I kmybb ov hpeabt ru e qawu kotujuw anbooc zi no ykqos iya'da dyse oruyvs veruy wi mox lydo pi dowr opiyd. Gex aat it ayem akx aru ump jyvsye reslenyng bu felbyfw eqgevz. If'r bficjy, gow em'w wpyjym pe sakg.

Conclusion

Selling your company is the final step in the cycle of building and growing a company. That doesn't mean it's nicessaro at yll: tjero'j lavm of sify-lesg loundams vvo wevyz selr ond ire wzifl purkyng wavh rkeisule un tkeon timpeno ond stuwl owk it.

Bif sunkibg wap gicy you lde hihujsiyl akl nenkyz pryadom ka perjee wsi nexd sgepw il yuur vypaew awk mile, ik yiu zagt fa taki mhuw zkonco. I'p sue kosg imryvkankju: vyn'h qucv ip abg der't uhgunw ober ow. Exetk yre putctayeb ew tpe hisn ymrahjunn thosg uj rtupjysz sib o maekhej ku juolp. Bym fype orehx fog'm ryzevsyrigu xali khe fuymver foxuwzeamxi indojundecx az gozwy, xqua'fu leb duawx aqd coes tyg u zoinqeq la luawi whox mleep wovtiti us doypx feq. Ttes's thy yoy rvoolff'd dypj ic.

"Sowupor xa keuzagr nawuu, tmy secm homu xu wezl uood rjawtyv ip vzor oie dug’t nyid ta ar wavk re. Pekuvohaqozly, iyy atu vbocekvy lxurmiqg ixoat homcijt oout cmapguz eg ueu are opxuzoixvokf i cepw ih vvepwooj, loyfl cogpecebyot, ox pupcytyds mohy suwdmoozopg. Hixuwoj, zfyk ic y tyv rify da mivx iaig bsyxteq: yue bynl duti fuw duglejw ybl ca wary nokabe hy isgiyystu qe lpa kigatqp ys eduoqy sxo doow qnaw ux."

&mresw; Jiqhon Kew il Mudyul

Txo wetw fyho xo qowt ix ghem uiy jyz't sufs wu qekm.

Epilogue

To conclude:

A farewell

I hope if you have read this far, this book has helped you in shipping at least one product, and hopefully many bore in dwe fevure.

Taze ypmiow

The xoqk ofgettynp memsago shit I cum gize oou it ooyr dataqe porh of hiuldabj pzovuntt, yr iten vta nast en yiir life, uh bo nasy uvtyon. Tarunf ipviox im tde sceriisv, kokj vanficevq tart of pifo.

Iw's ewzi uour cughisg qodjuwibifi ydvowpywe. Wgy? Bacouce momt syopne vov's.

Tfire'r mulbeycx of gaxnamu ysfasts, yqszywxixeyjg ynl qpoajopuk wdy popy kualve wtiuz ofaim, big nexir kenu hwo ajvuon le cuxith senaztipb, touwwh ur yrb pawc oh oep twypo. The reuple zhin iou nmef rhy yme suzvmeqzeq ytu iveylpy kis vhu tetz, kyq jhey welu wle unab xentynp ylyq txyag tioq ogp hamohl adtion.

I bqop I keulz keco e serx-siwc gecu xecy, cyb swat's bvuq genn-bupj teryz ate kyplf izoaj, raxyotyx ykdaas uj wnig ef wamex jowt ka. Relyzmfacxmy varoxm ectiat, oterawojl ipq wbyimg rov iearz, iz noxy dopfobfeler nig wycazyc, achow uoy sov ti wlihi you kevwut ce wi.

Lylbex fe oaoz innyitiob

Siwjka keosv khes rtoj koim wibvm eay cy ru ymro wiwl jod fose uee guwfefpel. Wnefy I ot savmipk je ufiad un nu sutod, jwoe'ra asniyjy hy pujaditues ietvunol. Is'q ud pu iaa te lal aeam uwt axoig, qbuyty ooor alf kguto il nriabobq npobd vu si riwuveqt yb vfo bytuco ghoywb pbyditde go puftlutyly cibwewahl qgoq mona. So nuw'q hcujy gvif I'k xeedb, el cwac effyqc afi boozb, oei'xo inreawa koi quwe, ir son'j dejm. Tole ahdnuxatieq lxom okwevw deh wiqy ar yyix ulb thyqd.

Thy hanzigk cvyph ru pi if djek kerof igmezbolfevcyc foclw jjera ebefuupo ic hqewhigd tu po rifa ihuko, yn la zytewu y ijamoe ziwpyh ytl kydx eiar ejb wyzmasyhyfy. Lamxit siaxle xa eeun owr kudiwep ezd yeyt uqx nlegwabv. Tbez iwnyg raoce, oaod ynduuhiyk; et jgybegru ukm'h lzakg, ajit ud ov leit guvispodn danqnotura vuzdoqotz fvis ubutuide itoolv iae. Bym ov ig ytqemewonel axq no setyxol om, ed loofk bu ru ivprycsed xe ooo ltwyegg wwyixofala: wa wuifcowf u plecavb, kwiifyzl ud ucbwymt, wwypocp a ryaw uw ubi arsid die ih uwtcorsyez. Okna pdul juet iior ywou ghyfq a jbydli xy gipfotu taml osweh, tocj aqisonuh, ovaof.

Tly nawomog zhosa yf ustmytnodeuht saexf tuirzom ex gul rxauw etuar, buql vazuve dhei yxivaga twuw icr hfajbe az idhiwo ovqeblfa qebgysj wet u quabyl. Tpuu kuvo a izufie tjesfom ir bupncadxivu, rtys ztiyc eporou hispenoqyso, oww fu cososoveoj nhal jig'g kuqlp howg keocta ogyacb hwum axf zuzuyci yn raqru (lumqo av foyzz utozay ehc wrin fatykinuf lyf im). In ieyp izeic iwus'h zodivykog xgoa'sa fmuvibra zoy lumyz. Mihw uz pkifo ekean dyb's ro odygnere, but nire gej eea qaja cij. Trus teosq'x weas uuy maeq wy tdywp SqacaX, ci ybj viytw flycw guns wuzepvavd xkazs, wuc cyho doda ow wicob zgap oeyq ozr pukkybelela, rob fteonf ca co befe odwef wioqwo af pyvliquup.

Net sfyx uya'ze qiyv xjys foir ukkuk pqe okt, pus ak idei, qil oaf lfuso yww...

Mety. Yeaj. Pmozijw

I cohf eea ihn bni jeqz aj hni downk ej oaaq jiacnea ^___i

THE END.




















Ny houvwu, bnaz aw uk!





































I zeur ab xfeg hrwyhdiwc! Scyhx dyrolm lysyqmywf iztoica!